Mercury Confidential: Which GBTV staffer owned a sandwich shop before becoming a producer?

July 17, 2012

Writer

Ever wonder what goes on behind the scenes at Mercury Radio Arts? Just how do all of Glenn’s crazy ideas get done? Does anyone ever get a chance to sleep? Well, over the next few months we are going to take you inside MRA, giving you the inside scoop on everything from publishing to special events, 1791 to Markdown to GBTV. We will be interviewing members of our New York, Columbus, and Dallas staff, bringing you all the info, so you can know what it’s really like to work for Glenn. Part 1 (Kevin Balfe – Publishing), Part 2 (Liz Julis – GBTV/Special Events), Part 3 (Joel Cheatwood: CCO & President of TheBlaze)

What does deli ownership and television operations have in common? A lot – at least according to Eric Pearce, Vice President of Television Operations at TheBlaze.

“When I was 21, my father and I bought a deli together, and we ended up owning it for three and a half years,” Pearce explained.

“I know you can’t compare a television show to egg sandwiches, but the theory behind it, you can,” he promised. “When someone comes into a restaurant to buy breakfast, they want to know what they are getting every day. And they come back – repeat business is what makes it work because you are delivering a quality product. It’s the same on television. If you deliver a quality product night in and night out, you are going to be successful. While it is a very tough comparison, some of the groundwork there makes sense.”

Business experience aside, one thing Pearce does not miss about owning a deli: the lifestyle. “You’re up at five in the morning, and you don’t get home until seven o’clock at night. You have just enough time to eat dinner, take a shower, and then you are exhausted because you have been on your feet all day long running around. You smell like bacon and onions every day.”

While this certainly sounds like a long day, anyone who knows Pearce knows that his life as of late hasn’t been any less hectic. Remember when GBTV broadcasted the Restoring Courage events live from Israel? Pearce was responsible for making sure that actually happened. How about when GBTV officially launched just two weeks after that? Pearce had a pretty big role in that too. And what about when Glenn decided to relocate his entire broadcast to Dallas, Texas? You guessed it, Pearce oversaw that also, which meant working straight through Christmas and New Years to get the studio up and running in time. The timeline for that particular project: 45 days.

Pearce, who first met Glenn at CNN, took his time to get to where he is now. “Right after high school I went to local college,” he said. “I thought I wanted to be a stock broker, but I ended up failing my Series 7 test. Thank God because if I ever ended up like one of those financial people I would have killed myself. Eventually when we sold the deli, I went back to school to get my degree, and then too many years after that I did get my degree. It only took eight and a half years to finish college, which is a long time, but I did it.”

Pearce graduated college and took a job as a freelancer at CNN, where he worked for five and a half years. It was his work ethic that ultimately set him apart from his peers. “I took any job. I volunteered for everything. The worst shifts – I always worked the Sunday night and then the Monday morning. I did whatever it took because I wanted to learn, and I knew I was behind,” Pearce said.

Pearce paid his dues on the news desk for a few months. “I started on the news desk, where I kind of gained my chops in the industry,” he explained. “I got there at five in the morning handing out newspapers to reporters, taking staples of paper, shuffling things, printing things, escorting guests. So I did all of the kind of grunt work there.”

He was later offered a staff position at CNN’s Showbiz Tonight, where he worked for a year, before getting a call that would ultimately prove career changing. “I don’t know exactly when, but I got a call from a producer I had worked with, and he said, ‘Hey, I think I have a producing job for you.’ And I thought that’s great, I could use a change.”

Turns out the producing job was for a brand new daily show that would be hosted by a radio personality named Glenn Beck. “So my first question was: who is Glenn Beck? I had no idea who he was,” Pearce said. “I was shown the pilot of their show, and it was like wow, this guy is funny. His approach was so much different – something you have never seen before.”

He stayed with Glenn’s show for the next two years, but when Glenn left for Fox News, Pearce, unfortunately, couldn’t follow. “I stayed behind at CNN. I was contracted, so I couldn’t leave. I stayed and launched two other shows for the network after that. But after the two years I had with Glenn, it just wasn’t the same.”

Pearce called Chris Balfe, Chief Operating Officer of Mercury Radio Arts, to see if there was a job opening. “I called Chris and said, ‘I have to leave CNN. I have to make a move. It’s just not the same. What do you have for me?’” he recalled.

Pearce joined Mercury in January 2010.The problem was, at the time, Mercury didn’t have too much of a need in the way of production, so Pearce found himself with a job, but not a whole lot to do. “When I first got here, they really had no job title or job description for me. They were just like ‘Come here and figure it out.’”

Like most people at Mercury, what he was hired to do and what he is doing now is considerably different. “Our company has grown tremendously since then, but I remember those first three days. I started on a Wednesday, and that Wednesday, Thursday, Friday I was surfing the internet, I was on Facebook, and I was doing all this stuff because there was no work for me to do,” Pearce said laughing.

“I would give anything just to have one of those days back because I remember that next week – I don’t know what it was – but somebody had an idea and that was when it just started this whole thing. I have not had a slow day in the office since those first three days. It’s amazing how things change so fast.”

It really is incredible how quickly things change because Pearce now finds himself at the helm of television operations for one of the most successful online streaming networks in the world. While it seems like the launch of GBTV went from zero to sixty virtually overnight, the groundwork was laid long before Glenn ever decided to break out on his own.

“Shortly after I started we decided we wanted to give Glenn’s Insiders, some of his closest fans, more access to Glenn so they could see what happens behind the scenes,” Pearce explained. “We set up Insider Extreme where we started broadcasting his radio show every morning, and then we went on to add the Fourth Hour with Pat and Stu.”

That addition alone upgraded Insider Extreme from a single webcam broadcast to a six camera, four hour show that began to pave the way for what is now GBTV. “Figuring all of that out was new to me, but we figured it out as we went along, and it all worked,” he said. “At some point it just became this big operation, and it just seemed natural that Insider Extreme had to switch over from four hours of streaming live video to a streaming network. Insider Extreme really did lay the groundwork for GBVT.”

When Glenn decided to leave network television and start his own network, Pearce was 100 percent on board. “We spend all of this time producing this show for someone else. Why don’t we just produce it for ourselves? And having full control over our programming cuts out the red tape,” he said. “We can control the quality. We can control the budgets. We can do whatever we want. And it just seemed to make sense. We just knew we were supposed to grow into this network.”

Transitioning from a six camera webcast to an online streaming network was no easy task. From an operations perspective, Pearce needed to find a studio to rent, equipment to use, and a staff efficient enough to deal with all of these moving pieces. And he didn’t have much time to do it. As is customary, Glenn couldn’t help but add one more piece to the puzzle – he wanted to broadcast his Restoring Courage events in Israel on GBTV, just two weeks before the official launch of the network.

For Pearce, this meant transplanting a large portion of staff to Israel for a several weeks, and putting everything he had been working toward all summer to the ultimate test. Oh, and did I mention Pearce was dealing with all this and planning a wedding at the same time?

“It is true I got married around the launch date of GBTV,” Pearce said with a laugh. “When Glenn picked the launch date and they said September 12, 9/12, that’s the day, it seemed like the right fit. What wasn’t perfect for me was I was getting married two weeks later. I am running operations for this brand new network and then week three I am going to disappear get married and then disappear on my honeymoon for two weeks.”

Between the GBTV launch and the events in Israel, Pearce didn’t spend much time at home that summer. “I had these two projects coming up and a wedding to plan the whole time. You can imagine what it was like when I had to tell my then finance, ‘Oh yeah, I have to go to Israel this summer.’ Didn’t go over that well at first, but in the end she understood. She knows that I am passionate about what I do, so she puts up with a lot. I am so grateful to Marlaina for that.”

After getting GBTV up and running, Glenn threw yet another wrench into the plans when he decided to move his broadcast to Dallas, Texas. Beyond the logistical problems involved with managing staffs in two different states, Pearce had to virtually start over and build this new studio from the ground up.

“I was more surprised when Glenn said he wanted to move to Texas than I was when he said he wanted to start a video network,” Pearce said. After finding a property and having the deal fall through, Pearce found himself with just over a month to get something built that would allow Glenn to broadcast live from Dallas on January 2, 2012.

“I remember the day, it was November 15, 2011, and Glenn said to me, ‘Well, what are we going to do?’ And I said, ‘Well, we are going to have to find a new place to build the studio, and it is going to take a little bit longer.’ I said, ‘How do you feel about staying in NY the first two weeks of next year, so we can get your broadcast on, while we are building something down in TX?’ And he turned to me slowly, looked me dead in the eyes and said, ‘I am doing television from TX on January 2.’ And at that point, he turned around and walked away,” Pearce recalled.

In New York, studios are built on every street corner, but Dallas, Texas is a very different situation. “This was a little bit of a challenge to find a place that was going to fill Glenn’s needs and desires,” Pearce said. “We found a place that could house Glenn’s vision. We found a production company that was going to help us deliver and build Glenn’s vision, which was key. And we had roughly 45 days to build it. What we pulled off in that short period of time was nothing short of a miracle.”

Pearce and his team worked through Thanksgiving, Christmas, and New Years to get it done in time. “We needed to build an HD control room. We needed to build a studio. We needed to build a radio studio, all at once, at the end of the year, over vacation. I am proud to say we did it. I mean we had some improvements to make after that to make things more permanent, but we are very proud of what we were able to pull off in that short period of time.”

Pearce sees the upcoming merger of GBTV and TheBlaze as the perfect opportunity for both divisions to capitalize on their great resources. “I do think the re-brand is a very good idea. I think it will allow us to grow and expand our reach, but maintain the same quality and the same mission that Glenn wants to see on the network.”

Despite all of the things he has dealt with over the last couple of years, Pearce’s favorite moment came not too long after he first started at Mercury, during Restoring Honor in Washington D.C.

“It was the night before Divine Destiny at the Kennedy Center, and Glenn wanted to go meet-and-greet all the people waiting on line to get tickets,” he explained. “I showed up there with a camera, and I am filming him talking to people, meeting people. It was just this amazing moment of Glenn interacting with his fans.”

After the meet-and-greet, Glenn decided he wanted to go back to the Lincoln Memorial – for what was probably the fiftieth time that week. “We are getting in the cars to leave, and Glenn turns around and says, ‘I want to go to the Lincoln Memorial.’ Meanwhile, it is ten or eleven o’clock at night, pitch black, but he wanted to go to the Lincoln Memorial.”

At this point a crowd had gathered at the Memorial in hopes of securing a front row view of the event, and when they saw Glenn arrive, the crowd went wild. “Glenn noticed them, and they noticed Glenn, and he goes over and is talking to them. There was cheering and he thanked everyone for showing up. All of a sudden, the crowd starts to sing God Bless America.”

It was a beautiful moment, and Pearce was glad to be there getting it all on tape. At some point, Glenn got pulled away from the group. When Pearce looked down at his camera, his heart sank – the audio had not been recording.

“I guess about three quarters of the way through the crowd singing I realized that the audio wasn’t recording on the camera that I had. And I was like, ‘Oh my God.’ Glenn was here watching this happen. He sees me with the camera, and I am going to come back with a video of them singing the song without audio?! I am dead.”

It seemed like a lost cause at that point, but Pearce had a plan. “I went back to the crowd, and I said, ‘Hey guys, you know, that was so good. Could we do that again? I want to get a different angle.’ And they were all like, ‘Sure! No problem!’”

“I made sure the audio was working, and they did it again. So the crowd had no idea I had a camera problem. Glenn had no idea I had a camera problem because he would have been disappointed. So I am glad that all worked out,” Pearce said with a laugh.

Problem solving at its finest – something Pearce has proven time and time again he is very good at. It probably has something to do with why he keeps getting these mammoth projects thrown his way. At least he doesn’t smell like bacon and onions anymore.

Globalize the Intifada? Why Mamdani’s plan spells DOOM for America

Bloomberg / Contributor | Getty Images

If New Yorkers hand City Hall to Zohran Mamdani, they’re not voting for change. They’re opening the door to an alliance of socialism, Islamism, and chaos.

It only took 25 years for New York City to go from the resilient, flag-waving pride following the 9/11 attacks to a political fever dream. To quote Michael Malice, “I'm old enough to remember when New Yorkers endured 9/11 instead of voting for it.”

Malice is talking about Zohran Mamdani, a Democratic Socialist assemblyman from Queens now eyeing the mayor’s office. Mamdani, a 33-year-old state representative emerging from relative political obscurity, is now receiving substantial funding for his mayoral campaign from the Council on American-Islamic Relations.

CAIR has a long and concerning history, including being born out of the Muslim Brotherhood and named an unindicted co-conspirator in the Holy Land Foundation terror funding case. Why would the group have dropped $100,000 into a PAC backing Mamdani’s campaign?

Mamdani blends political Islam with Marxist economics — two ideologies that have left tens of millions dead in the 20th century alone.

Perhaps CAIR has a vested interest in Mamdani’s call to “globalize the intifada.” That’s not a call for peaceful protest. Intifada refers to historic uprisings of Muslims against what they call the “Israeli occupation of Palestine.” Suicide bombings and street violence are part of the playbook. So when Mamdani says he wants to “globalize” that, who exactly is the enemy in this global scenario? Because it sure sounds like he's saying America is the new Israel, and anyone who supports Western democracy is the new Zionist.

Mamdani tried to clean up his language by citing the U.S. Holocaust Memorial Museum, which once used “intifada” in an Arabic-language article to describe the Warsaw Ghetto Uprising. So now he’s comparing Palestinians to Jewish victims of the Nazis? If that doesn’t twist your stomach into knots, you’re not paying attention.

If you’re “globalizing” an intifada, and positioning Israel — and now America — as the Nazis, that’s not a cry for human rights. That’s a call for chaos and violence.

Rising Islamism

But hey, this is New York. Faculty members at Columbia University — where Mamdani’s own father once worked — signed a letter defending students who supported Hamas after October 7. They also contributed to Mamdani’s mayoral campaign. And his father? He blamed Ronald Reagan and the religious right for inspiring Islamic terrorism, as if the roots of 9/11 grew in Washington, not the caves of Tora Bora.

Bloomberg / Contributor | Getty Images

This isn’t about Islam as a faith. We should distinguish between Islam and Islamism. Islam is a religion followed peacefully by millions. Islamism is something entirely different — an ideology that seeks to merge mosque and state, impose Sharia law, and destroy secular liberal democracies from within. Islamism isn’t about prayer and fasting. It’s about power.

Criticizing Islamism is not Islamophobia. It is not an attack on peaceful Muslims. In fact, Muslims are often its first victims.

Islamism is misogynistic, theocratic, violent, and supremacist. It’s hostile to free speech, religious pluralism, gay rights, secularism — even to moderate Muslims. Yet somehow, the progressive left — the same left that claims to fight for feminism, LGBTQ rights, and free expression — finds itself defending candidates like Mamdani. You can’t make this stuff up.

Blending the worst ideologies

And if that weren’t enough, Mamdani also identifies as a Democratic Socialist. He blends political Islam with Marxist economics — two ideologies that have left tens of millions dead in the 20th century alone. But don’t worry, New York. I’m sure this time socialism will totally work. Just like it always didn’t.

If you’re a business owner, a parent, a person who’s saved anything, or just someone who values sanity: Get out. I’m serious. If Mamdani becomes mayor, as seems likely, then New York City will become a case study in what happens when you marry ideological extremism with political power. And it won’t be pretty.

This is about more than one mayoral race. It’s about the future of Western liberalism. It’s about drawing a bright line between faith and fanaticism, between healthy pluralism and authoritarian dogma.

Call out radicalism

We must call out political Islam the same way we call out white nationalism or any other supremacist ideology. When someone chants “globalize the intifada,” that should send a chill down your spine — whether you’re Jewish, Christian, Muslim, atheist, or anything in between.

The left may try to shame you into silence with words like “Islamophobia,” but the record is worn out. The grooves are shallow. The American people see what’s happening. And we’re not buying it.

This article originally appeared on TheBlaze.com.

How private stewardship could REVIVE America’s wild

Jonathan Newton / Contributor | Getty Images

The left’s idea of stewardship involves bulldozing bison and barring access. Lee’s vision puts conservation back in the hands of the people.

The media wants you to believe that Sen. Mike Lee (R-Utah) is trying to bulldoze Yellowstone and turn national parks into strip malls — that he’s calling for a reckless fire sale of America’s natural beauty to line developers’ pockets. That narrative is dishonest. It’s fearmongering, and, by the way, it’s wrong.

Here’s what’s really happening.

Private stewardship works. It’s local. It’s accountable. It’s incentivized.

The federal government currently owns 640 million acres of land — nearly 28% of all land in the United States. To put that into perspective, that’s more territory than France, Germany, Poland, and the United Kingdom combined.

Most of this land is west of the Mississippi River. That’s not a coincidence. In the American West, federal ownership isn’t just a bureaucratic technicality — it’s a stranglehold. States are suffocated. Locals are treated as tenants. Opportunities are choked off.

Meanwhile, people living east of the Mississippi — in places like Kentucky, Georgia, or Pennsylvania — might not even realize how little land their own states truly control. But the same policies that are plaguing the West could come for them next.

Lee isn’t proposing to auction off Yellowstone or pave over Yosemite. He’s talking about 3 million acres — that’s less than half of 1% of the federal estate. And this land isn’t your family’s favorite hiking trail. It’s remote, hard to access, and often mismanaged.

Failed management

Why was it mismanaged in the first place? Because the federal government is a terrible landlord.

Consider Yellowstone again. It’s home to the last remaining herd of genetically pure American bison — animals that haven’t been crossbred with cattle. Ranchers, myself included, would love the chance to help restore these majestic creatures on private land. But the federal government won’t allow it.

So what do they do when the herd gets too big?

They kill them. Bulldoze them into mass graves. That’s not conservation. That’s bureaucratic malpractice.

And don’t even get me started on bald eagles — majestic symbols of American freedom and a federally protected endangered species, now regularly slaughtered by wind turbines. I have pictures of piles of dead bald eagles. Where’s the outrage?

Biden’s federal land-grab

Some argue that states can’t afford to manage this land themselves. But if the states can’t afford it, how can Washington? We’re $35 trillion in debt. Entitlements are strained, infrastructure is crumbling, and the Bureau of Land Management, Forest Service, and National Park Service are billions of dollars behind in basic maintenance. Roads, firebreaks, and trails are falling apart.

The Biden administration quietly embraced something called the “30 by 30” initiative, a plan to lock up 30% of all U.S. land and water under federal “conservation” by 2030. The real goal is 50% by 2050.

That entails half of the country being taken away from you, controlled not by the people who live there but by technocrats in D.C.

You think that won’t affect your ability to hunt, fish, graze cattle, or cut timber? Think again. It won’t be conservatives who stop you from building a cabin, raising cattle, or teaching your grandkids how to shoot a rifle. It’ll be the same radical environmentalists who treat land as sacred — unless it’s your truck, your deer stand, or your back yard.

Land as collateral

Moreover, the U.S. Treasury is considering putting federally owned land on the national balance sheet, listing your parks, forests, and hunting grounds as collateral.

What happens if America defaults on its debt?

David McNew / Stringer | Getty Images

Do you think our creditors won’t come calling? Imagine explaining to your kids that the lake you used to fish in is now under foreign ownership, that the forest you hunted in belongs to China.

This is not hypothetical. This is the logical conclusion of treating land like a piggy bank.

The American way

There’s a better way — and it’s the American way.

Let the people who live near the land steward it. Let ranchers, farmers, sportsmen, and local conservationists do what they’ve done for generations.

Did you know that 75% of America’s wetlands are on private land? Or that the most successful wildlife recoveries — whitetail deer, ducks, wild turkeys — didn’t come from Washington but from partnerships between private landowners and groups like Ducks Unlimited?

Private stewardship works. It’s local. It’s accountable. It’s incentivized. When you break it, you fix it. When you profit from the land, you protect it.

This is not about selling out. It’s about buying in — to freedom, to responsibility, to the principle of constitutional self-governance.

So when you hear the pundits cry foul over 3 million acres of federal land, remember: We don’t need Washington to protect our land. We need Washington to get out of the way.

Because this isn’t just about land. It’s about liberty. And once liberty is lost, it doesn’t come back easily.

This article originally appeared on TheBlaze.com.

EXPOSED: Why the left’s trans agenda just CRASHED at SCOTUS

Anna Moneymaker / Staff | Getty Images

You never know what you’re going to get with the U.S. Supreme Court these days.

For all of the Left’s insane panic over having six supposedly conservative justices on the court, the decisions have been much more of a mixed bag. But thank God – sincerely – there was a seismic win for common sense at the Supreme Court on Wednesday. It’s a win for American children, parents, and for truth itself.

In a 6-3 decision, the Supreme Court upheld Tennessee’s state ban on irreversible transgender procedures for minors.

The mostly conservative justices stood tall in this case, while Sotomayor, Kagan, and Jackson predictably dissented. This isn’t just Tennessee’s victory – 20 other red states that have similar bans can now breathe easier, knowing they can protect vulnerable children from these sick, experimental, life-altering procedures.

Anna Moneymaker / Staff | Getty Images

Chief Justice John Roberts wrote the majority opinion, saying Tennessee’s law does not violate the Equal Protection Clause. It’s rooted in a very simple truth that common sense Americans get: kids cannot consent to permanent damage. The science backs this up – Norway, Finland, and the UK have all sounded alarms about the lack of evidence for so-called “gender-affirming care.” The Trump administration’s recent HHS report shredded the activist claims that these treatments help kids’ mental health. Nothing about this is “healthcare.” It is absolute harm.

The Left, the ACLU, and the Biden DOJ screamed “discrimination” and tried to twist the Constitution to force this radical ideology on our kids.

Fortunately, the Supreme Court saw through it this time. In her concurring opinion, Justice Amy Coney Barrett nailed it: gender identity is not some fixed, immutable trait like race or sex. Detransitioners are speaking out, regretting the surgeries and hormones they were rushed into as teens. WPATH – the World Professional Association for Transgender Health, the supposed experts on this, knew that kids cannot fully grasp this decision, and their own leaked documents prove that they knew it. But they pushed operations and treatments on kids anyway.

This decision is about protecting the innocent from a dangerous ideology that denies biology and reality. Tennessee’s Attorney General calls this a “landmark victory in defense of America’s children.” He’s right. This time at least, the Supreme Court refused to let judicial activism steal our kids’ futures. Now every state needs to follow Tennessee’s lead on this, and maybe the tide will continue to turn.

Insider alert: Glenn’s audience EXPOSES the riots’ dark truth

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Glenn asked for YOUR take on the Los Angeles anti-ICE riots, and YOU responded with a thunderous verdict. Your answers to our recent Glennbeck.com poll cut through the establishment’s haze, revealing a profound skepticism of their narrative.

The results are undeniable: 98% of you believe taxpayer-funded NGOs are bankrolling these riots, a bold rejection of the claim that these are grassroots protests. Meanwhile, 99% dismiss the mainstream media’s coverage as woefully inadequate—can the official story survive such resounding doubt? And 99% of you view the involvement of socialist and Islamist groups as a growing threat to national security, signaling alarm at what Glenn calls a coordinated “Color Revolution” lurking beneath the surface.

You also stand firmly with decisive action: 99% support President Trump’s deployment of the National Guard to quell the chaos. These numbers defy the elite’s tired excuses and reflect a demand for truth and accountability. Are your tax dollars being weaponized to destabilize America? You’ve answered with conviction.

Your voice sends a powerful message to those who dismiss the unrest as mere “protests.” You spoke, and Glenn listened. Keep shaping the conversation at Glennbeck.com.

Want to make your voice heard? Check out more polls HERE.

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