Have we really been watching TV in the same way since 1928?

January 09, 2013

Writer

Tune into Glenn's American Dream Labs specials this week to see how this fits into the future of TheBlaze.

Television has now been around for nearly a century, and yet the news-sharing and production techniques we see when we turn on the TV today is not all that different from what people saw 60 or 70 years ago. Despite the incredible advances in technology that have put television sets in nearly 97 percent of American households and made the spread of information virtually instant, we have been watching television in basically the same way since the mid-20th century.

You might wonder why anyone outside of the media industry would care about the history of TV production, but in order to understand Glenn’s plans for TheBlaze, American Dream Labs, and beyond, you will need to understand the historical context.

While single-camera broadcasts have been around since the early days of television, the introduction of additional cameras in the mid-20th century opened up a new world for TV production. Though it is widely believed that Desi Arnaz and his Desilu Productions (of I Love Lucy fame) pioneered the multi-camera setup, its origins actually date all the way back to 1928 when the BBC used three cameras to broadcast The Queen’s Messenger.

The multi-camera system allows for multiple shots of a live situation as it unfolds chronologically. Not only does such a technique speed up production times, it is especially suitable for shows that require a live audience. On the contrary, single camera shoots allow the director a lot more control over each shot (after all, there is only one camera to keep an eye on), but various takes and setups are required to ensure everything is captured properly, and the action is rarely enacted chronologically.

Arnaz and Desilu, though not the inventors of the multi-camera system, were the first to use the multi-camera setup in front of a live audience and employ 35mm film. I Love Lucy incorporated multiple cameras, used to film the action on several adjacent sets, to allow for chronological filming in front of a studio audience. Arnaz is also credited with inventing the TV rerun (aka the very system that allows us to enjoy I Love Lucy to this day).

Throughout the 1940s and 50s television shows were often performed live and not recorded. This meant that there was different programming in different time zones depending on what was available. Networks began to wise-up, however, and kinescope recordings of shows broadcast live in the east became available to be re-broadcast in the west.

Arnaz took this one step further when he approached network executives to allow Desilu Productions to put I Love Lucy on film. In 1955, I Love Lucy began re-broadcasting earlier episodes. As the New York Times observed, "The appeal of reusable filmed programs led eventually to a seismic shift in television production from New York to Hollywood, and made the program's creators millionaires."

It was this integration of additional cameras, film, and audience that paved the way for the future of TV, a future we still observe to this day. In today’s media, sporting events, news programs, talk shows, and some sitcoms utilize multi-camera shoots, while single-camera productions favor dramas, TV movies, music videos, and even commercial advertisements.

Speaking of commercial advertisements, it is remarkable to see how stagnant the formula has been, whether it be behind the scenes in the production or the onscreen objective. Since the commercial television model was approved by the FCC in 1941, advertisers in the U.S. have made use of the single-camera setup and catchy slogan to attract consumers to their product.

The very first TV commercial aired on the New York City NBC affiliate, WNBT, at 2:29PM on July 1, 1941. During a break in the action of a baseball game between the Brooklyn Dodgers and the Philadelphia Phillies, a 10 second spot aired for Bulova watches. A Bulova watch appeared over a map of the United States, while a voiceover of the company’s slogan – America runs on Bulova time! – played in the background.

Insert video of an athlete wearing Nike sneakers with the tagline of “Just Do It,” people eating soup with a voiceover of “Campbell’s: mmm mmm good,” or a Toyota truck driving through a perilous landscape with the reminder to “Never Stop Improving” and the ads that populate our airwaves today don’t seem all that different from the Bulova commercial of 70 years ago.

Despite all the redundancy that has become the norm in television, Glenn has made it clear that TheBlaze is operating in a new age of information sharing and technology. Over the next several months, the network will experiment with new forms of production, advertising, and interaction that will turn this nearly century old formula of broadcast upside down. It will be an exciting time that will rely on YOU – your participation and your willingness to explore new avenues. Stay tuned…

URGENT: Supreme Court case could redefine religious liberty

Drew Angerer / Staff | Getty Images

The state is effectively silencing professionals who dare speak truths about gender and sexuality, redefining faith-guided speech as illegal.

This week, free speech is once again on the line before the U.S. Supreme Court. At stake is whether Americans still have the right to talk about faith, morality, and truth in their private practice without the government’s permission.

The case comes out of Colorado, where lawmakers in 2019 passed a ban on what they call “conversion therapy.” The law prohibits licensed counselors from trying to change a minor’s gender identity or sexual orientation, including their behaviors or gender expression. The law specifically targets Christian counselors who serve clients attempting to overcome gender dysphoria and not fall prey to the transgender ideology.

The root of this case isn’t about therapy. It’s about erasing a worldview.

The law does include one convenient exception. Counselors are free to “assist” a person who wants to transition genders but not someone who wants to affirm their biological sex. In other words, you can help a child move in one direction — one that is in line with the state’s progressive ideology — but not the other.

Think about that for a moment. The state is saying that a counselor can’t even discuss changing behavior with a client. Isn’t that the whole point of counseling?

One‑sided freedom

Kaley Chiles, a licensed professional counselor in Colorado Springs, has been one of the victims of this blatant attack on the First Amendment. Chiles has dedicated her practice to helping clients dealing with addiction, trauma, sexuality struggles, and gender dysphoria. She’s also a Christian who serves patients seeking guidance rooted in biblical teaching.

Before 2019, she could counsel minors according to her faith. She could talk about biblical morality, identity, and the path to wholeness. When the state outlawed that speech, she stopped. She followed the law — and then she sued.

Her case, Chiles v. Salazar, is now before the Supreme Court. Justices heard oral arguments on Tuesday. The question: Is counseling a form of speech or merely a government‑regulated service?

If the court rules the wrong way, it won’t just silence therapists. It could muzzle pastors, teachers, parents — anyone who believes in truth grounded in something higher than the state.

Censored belief

I believe marriage between a man and a woman is ordained by God. I believe that family — mother, father, child — is central to His design for humanity.

I believe that men and women are created in God’s image, with divine purpose and eternal worth. Gender isn’t an accessory; it’s part of who we are.

I believe the command to “be fruitful and multiply” still stands, that the power to create life is sacred, and that it belongs within marriage between a man and a woman.

And I believe that when we abandon these principles — when we treat sex as recreation, when we dissolve families, when we forget our vows — society fractures.

Are those statements controversial now? Maybe. But if this case goes against Chiles, those statements and others could soon be illegal to say aloud in public.

Faith on trial

In Colorado today, a counselor cannot sit down with a 15‑year‑old who’s struggling with gender identity and say, “You were made in God’s image, and He does not make mistakes.” That is now considered hate speech.

That’s the “freedom” the modern left is offering — freedom to affirm, but never to question. Freedom to comply, but never to dissent. The same movement that claims to champion tolerance now demands silence from anyone who disagrees. The root of this case isn’t about therapy. It’s about erasing a worldview.

The real test

No matter what happens at the Supreme Court, we cannot stop speaking the truth. These beliefs aren’t political slogans. For me, they are the product of years of wrestling, searching, and learning through pain and grace what actually leads to peace. For us, they are the fundamental principles that lead to a flourishing life. We cannot balk at standing for truth.

Maybe that’s why God allows these moments — moments when believers are pushed to the wall. They force us to ask hard questions: What is true? What is worth standing for? What is worth dying for — and living for?

If we answer those questions honestly, we’ll find not just truth, but freedom.

The state doesn’t grant real freedom — and it certainly isn’t defined by Colorado legislators. Real freedom comes from God. And the day we forget that, the First Amendment will mean nothing at all.

This article originally appeared on TheBlaze.com.

Glenn Beck joins Megyn Kelly LIVE — One night ONLY in Fort Worth!

Get ready for sparks to fly. For the first time in years, Glenn will come face-to-face with Megyn Kelly — and this time, he’s the one in the hot seat. On October 25, 2025, at Dickies Arena in Fort Worth, Texas, Glenn joins Megyn on her “Megyn Kelly Live Tour” for a no-holds-barred conversation that promises laughs, surprises, and maybe even a few uncomfortable questions.

What will happen when two of America’s sharpest voices collide under the spotlight? Will Glenn finally reveal the major announcement he’s been teasing on the radio for weeks? You’ll have to be there to find out.

This promises to be more than just an interview — it’s a live showdown packed with wit, honesty, and the kind of energy you can only feel if you are in the room. Tickets are selling fast, so don’t miss your chance to see Glenn like you’ve never seen him before.

Get your tickets NOW at www.MegynKelly.com before they’re gone!

What our response to Israel reveals about us

JOSEPH PREZIOSO / Contributor | Getty Images

I have been honored to receive the Defender of Israel Award from Prime Minister Netanyahu.

The Jerusalem Post recently named me one of the strongest Christian voices in support of Israel.

And yet, my support is not blind loyalty. It’s not a rubber stamp for any government or policy. I support Israel because I believe it is my duty — first as a Christian, but even if I weren’t a believer, I would still support her as a man of reason, morality, and common sense.

Because faith isn’t required to understand this: Israel’s existence is not just about one nation’s survival — it is about the survival of Western civilization itself.

It is a lone beacon of shared values in the Middle East. It is a bulwark standing against radical Islam — the same evil that seeks to dismantle our own nation from within.

And my support is not rooted in politics. It is rooted in something simpler and older than politics: a people’s moral and historical right to their homeland, and their right to live in peace.

Israel has that right — and the right to defend herself against those who openly, repeatedly vow her destruction.

Let’s make it personal: if someone told me again and again that they wanted to kill me and my entire family — and then acted on that threat — would I not defend myself? Wouldn’t you? If Hamas were Canada, and we were Israel, and they did to us what Hamas has done to them, there wouldn’t be a single building left standing north of our border. That’s not a question of morality.

That’s just the truth. All people — every people — have a God-given right to protect themselves. And Israel is doing exactly that.

My support for Israel’s right to finish the fight against Hamas comes after eighty years of rejected peace offers and failed two-state solutions. Hamas has never hidden its mission — the eradication of Israel. That’s not a political disagreement.

That’s not a land dispute. That is an annihilationist ideology. And while I do not believe this is America’s war to fight, I do believe — with every fiber of my being — that it is Israel’s right, and moral duty, to defend her people.

Criticism of military tactics is fair. That’s not antisemitism. But denying Israel’s right to exist, or excusing — even celebrating — the barbarity of Hamas? That’s something far darker.

We saw it on October 7th — the face of evil itself. Women and children slaughtered. Babies burned alive. Innocent people raped and dragged through the streets. And now, to see our own fellow citizens march in defense of that evil… that is nothing short of a moral collapse.

If the chants in our streets were, “Hamas, return the hostages — Israel, stop the bombing,” we could have a conversation.

But that’s not what we hear.

What we hear is open sympathy for genocidal hatred. And that is a chasm — not just from decency, but from humanity itself. And here lies the danger: that same hatred is taking root here — in Dearborn, in London, in Paris — not as horror, but as heroism. If we are not vigilant, the enemy Israel faces today will be the enemy the free world faces tomorrow.

This isn’t about politics. It’s about truth. It’s about the courage to call evil by its name and to say “Never again” — and mean it.

And you don’t have to open a Bible to understand this. But if you do — if you are a believer — then this issue cuts even deeper. Because the question becomes: what did God promise, and does He keep His word?

He told Abraham, “I will bless those who bless you, and curse those who curse you.” He promised to make Abraham the father of many nations and to give him “the whole land of Canaan.” And though Abraham had other sons, God reaffirmed that promise through Isaac. And then again through Isaac’s son, Jacob — Israel — saying: “The land I gave to Abraham and Isaac I give to you and to your descendants after you.”

That’s an everlasting promise.

And from those descendants came a child — born in Bethlehem — who claimed to be the Savior of the world. Jesus never rejected His title as “son of David,” the great King of Israel.

He said plainly that He came “for the lost sheep of the house of Israel.” And when He returns, Scripture says He will return as “the Lion of the tribe of Judah.” And where do you think He will go? Back to His homeland — Israel.

Tamir Kalifa / Stringer | Getty Images

And what will He find when He gets there? His brothers — or his brothers’ enemies? Will the roads where He once walked be preserved? Or will they lie in rubble, as Gaza does today? If what He finds looks like the aftermath of October 7th, then tell me — what will be my defense as a Christian?

Some Christians argue that God’s promises to Israel have been transferred exclusively to the Church. I don’t believe that. But even if you do, then ask yourself this: if we’ve inherited the promises, do we not also inherit the land? Can we claim the birthright and then, like Esau, treat it as worthless when the world tries to steal it?

So, when terrorists come to slaughter Israelis simply for living in the land promised to Abraham, will we stand by? Or will we step forward — into the line of fire — and say,

“Take me instead”?

Because this is not just about Israel’s right to exist.

It’s about whether we still know the difference between good and evil.

It’s about whether we still have the courage to stand where God stands.

And if we cannot — if we will not — then maybe the question isn’t whether Israel will survive. Maybe the question is whether we will.

America’s moral erosion: How we were conditioned to accept the unthinkable

MATHIEU LEWIS-ROLLAND / Contributor | Getty Images

Every time we look away from lawlessness, we tell the next mob it can go a little further.

Chicago, Portland, and other American cities are showing us what happens when the rule of law breaks down. These cities have become openly lawless — and that’s not hyperbole.

When a governor declares she doesn’t believe federal agents about a credible threat to their lives, when Chicago orders its police not to assist federal officers, and when cartels print wanted posters offering bounties for the deaths of U.S. immigration agents, you’re looking at a country flirting with anarchy.

Two dangers face us now: the intimidation of federal officers and the normalization of soldiers as street police. Accept either, and we lose the republic.

This isn’t a matter of partisan politics. The struggle we’re watching now is not between Democrats and Republicans. It’s between good and evil, right and wrong, self‑government and chaos.

Moral erosion

For generations, Americans have inherited a republic based on law, liberty, and moral responsibility. That legacy is now under assault by extremists who openly seek to collapse the system and replace it with something darker.

Antifa, well‑financed by the left, isn’t an isolated fringe any more than Occupy Wall Street was. As with Occupy, big money and global interests are quietly aligned with “anti‑establishment” radicals. The goal is disruption, not reform.

And they’ve learned how to condition us. Twenty‑five years ago, few Americans would have supported drag shows in elementary schools, biological males in women’s sports, forced vaccinations, or government partnerships with mega‑corporations to decide which businesses live or die. Few would have tolerated cartels threatening federal agents or tolerated mobs doxxing political opponents. Yet today, many shrug — or cheer.

How did we get here? What evidence convinced so many people to reverse themselves on fundamental questions of morality, liberty, and law? Those long laboring to disrupt our republic have sought to condition people to believe that the ends justify the means.

Promoting “tolerance” justifies women losing to biological men in sports. “Compassion” justifies harboring illegal immigrants, even violent criminals. Whatever deluded ideals Antifa espouses is supposed to somehow justify targeting federal agents and overturning the rule of law. Our culture has been conditioned for this moment.

The buck stops with us

That’s why the debate over using troops to restore order in American cities matters so much. I’ve never supported soldiers executing civilian law, and I still don’t. But we need to speak honestly about what the Constitution allows and why. The Posse Comitatus Act sharply limits the use of the military for domestic policing. The Insurrection Act, however, exists for rare emergencies — when federal law truly can’t be enforced by ordinary means and when mobs, cartels, or coordinated violence block the courts.

Even then, the Constitution demands limits: a public proclamation ordering offenders to disperse, transparency about the mission, a narrow scope, temporary duration, and judicial oversight.

Soldiers fight wars. Cops enforce laws. We blur that line at our peril.

But we also cannot allow intimidation of federal officers or tolerate local officials who openly obstruct federal enforcement. Both extremes — lawlessness on one side and militarization on the other — endanger the republic.

The only way out is the Constitution itself. Protect civil liberty. Enforce the rule of law. Demand transparency. Reject the temptation to justify any tactic because “our side” is winning. We’ve already seen how fear after 9/11 led to the Patriot Act and years of surveillance.

KAMIL KRZACZYNSKI / Contributor | Getty Images

Two dangers face us now: the intimidation of federal officers and the normalization of soldiers as street police. Accept either, and we lose the republic. The left cannot be allowed to shut down enforcement, and the right cannot be allowed to abandon constitutional restraint.

The real threat to the republic isn’t just the mobs or the cartels. It’s us — citizens who stop caring about truth and constitutional limits. Anything can be justified when fear takes over. Everything collapses when enough people decide “the ends justify the means.”

We must choose differently. Uphold the rule of law. Guard civil liberties. And remember that the only way to preserve a government of, by, and for the people is to act like the people still want it.