How One Entrepreneur Launched A Successful Business By Accident

This post originally appeared on TheBlaze HERE

When Lynsi O’Dell’s husband suffered a debilitating brain hemorrhage in 2007, the responsibility of providing for their family fell on her shoulders.

She had to leave her job running a day care to look after her husband and immediately set about looking for ways to ease the strain on the family’s finances.

So, as a means of conserving cash and addressing her children’s sensitive skin condition (eczema), she started mixing and matching different laundry detergent recipes, looking for the perfect natural blend.

Two birds with one stone, right?

“I received a recipe from a friend and I was desperately trying to save money at the time,” said the Jenison, Mich., resident in an email to TheBlaze.

Juggling a part-time side job, caring for her sick husband, being pregnant with their fifthchild, and experimenting with different recipes, it was a full year before she hit on the perfect formula.

“I was working as a server in a Bistro at the time and it seemed like a great recipe. I loved making it, but my kids’ skin sensitivities and eczema were at the forefront of my mind. They were still breaking out so I took a year to tweak it and make it natural,” she said.

After she had perfected the blend, something happened: People really, really liked it.

“Once my friends found out about what I was doing, they wanted to try it,” she said.

And the more it got out, the more people wanted to try it. Eventually,the inevitable happened: The Michigander decided to go into business for herself.

“I thought my Mom was nuts when she suggested I should go into business. Starting a business was not on my radar at all. I mean really — who wants to start a laundry soap business and compete with big name companies?” she joked.

“Against my better judgment, I sent an email out to my friends and family and sold 15 gallons. I then went to a craft show and sold 75 gallons. I knew I was onto something! It has been nothing but a gift since I made the decision to quit my Bistro job and work it 150 percent!” she added.

And thus was Coconut Rain born. From there, her business continued to grow — but it wasn’t easy.

“I’m going to be honest: It’s really hard sometimes! I have to work in blocks. I produce for an hour then go to a doctor appointment, school party, etc.,” she said. “Sometimes I mail out my daily orders on the way home from getting the kids from school.”

“I am forced to complete orders up until the early hours of the morning. Without a doubt, my family comes first. I will never get this time back with them and I don’t want to miss it,” she added.

A few years after launching Coconut Rain, she connected with The Marketplace by TheBlaze, an online store featuring some of the best and finest small businesses in the nation.

Luckily for her young business, it wasn’t a moment too soon.

“On the day of launching with The Marketplace, exactly six minutes after, I received a phone call from my biggest client. Their fiscal year budgets were not allowing the purchase of our laundry soap any further. I was absolutely devastated. How would my business continue to thrive? My faith was shaken to say the least and I questioned the future of my company,” she said.

Not all was lost.

“The next morning as I logged into my account, I had more orders than I could have even imagined. In the first four days of the website being live, I generated more revenue than I had with my ‘biggest client’ in a month,” she said.

They received 323 orders in their first 24 hours. In September 2012 alone, Coconut Rain tripled its normal monthly profits. It has since grown by roughly 40 percent since joining The Marketplace, according to Grand Rapids Family Magazine.

“I manage five distributors across the state of Michigan, where the meaning of unemployment is very well understood,” she wrote in an op-ed that ran on TheBlaze in September.

“With their commissions they provide food for their families, diapers for their babies and gas money for their minivans, which they use to transport their children to and from school,” she added.

Still, even with the success of her business, there’s still a lot of work to be done — and the whole family is pitching in.

“My husband has been my biggest cheerleader. He works in Business Development for an Electrical Company so he helps me with marketing and sales. I don’t have a college degree, so I had to learn about the business world the hard way,” Lynsi explains. “He’s a great help – he will make retail deliveries for me, mail orders and help me produce product. OR, just simply make the kids dinner while I am working.”

“My kids are so helpful. My 15 year old is a big help! She loves earning money, so she will help me label product bags and such. My 13 year old son likes to earn his payment in the form of video game time or a milkshake from his favorite fast food restaurant.”

“He helps to load finished product into our vehicle for delivery and helps me lift product boxes. We have been in the media a lot lately and they feel a sense of pride when asked about the family business. They are helping to make it a success by the contributions they make as well,” she added.

So where does she see her business going from here?

“Our business is debt free, so I think that plays a major part in our success. We don’t have any financial investors to pay back with our profits. So I’ve never faced the challenge of thinking that my business is in danger — because it has been really lucrative,” she said.

“In recent months, my business has received national attention because of its success. It is growing quickly and has experienced a 38% sales increase since May alone. The need to expand to meet demand is evident,” she added.

As Coconut Rain continues to grow, seemingly defying this struggling economy, her business savvy grows as well.

Starting a business “can be very rewarding, [but] it can be very trying on your family. Dedication to making any business successful is a must. You can’t put in an hour this week and an hour next week. You need to be devoted 100 percent,” she said.

“Start slow, build a solid foundation and a solid reputation so that people can trust you. My Dad gave me that advice and it was the best advice I’ve ever gotten,” she added.

 

 

The West is dying—Will we let enemies write our ending?

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The blood of martyrs, prophets, poets, and soldiers built our civilization. Their sacrifice demands courage in the present to preserve it.

Lamentations asks, “Is it nothing to you, all ye that pass by?”

That question has been weighing on me heavily. Not just as a broadcaster, but as a citizen, a father, a husband, a believer. It is a question that every person who cares about this nation, this culture, and this civilization must confront: Is all of this worth saving?

We have squandered this inheritance. We forgot who we were — and our enemies are eager to write our ending.

Western civilization — a project born in Judea, refined in Athens, tested in Rome, reawakened in Wittenberg, and baptized again on the shores of Plymouth Rock — is a gift. We didn’t earn it. We didn’t purchase it. We were handed it. And now, we must ask ourselves: Do we even want it?

Across Europe, streets are restless. Not merely with protests, but with ancient, festering hatred — the kind that once marched under swastikas and fueled ovens. Today, it marches under banners of peace while chanting calls for genocide. Violence and division crack societies open. Here in America, it’s left against right, flesh against spirit, neighbor against neighbor.

Truth struggles to find a home. Even the church is slumbering — or worse, collaborating.

Our society tells us that everything must be reset: tradition, marriage, gender, faith, even love. The only sin left is believing in absolute truth. Screens replace Scripture. Entertainment replaces education. Pleasure replaces purpose. Our children are confused, medicated, addicted, fatherless, suicidal. Universities mock virtue. Congress is indifferent. Media programs rather than informs. Schools recondition rather than educate.

Is this worth saving? If not, we should stop fighting and throw up our hands. But if it is, then we must act — and we must act now.

The West: An idea worth saving

What is the West? It’s not a location, race, flag, or a particular constitution. The West is an idea — an idea that man is made in the image of God, that liberty comes from responsibility, not government; that truth exists; that evil exists; and that courage is required every day. The West teaches that education, reason, and revelation walk hand in hand. Beauty matters. Kindness matters. Empathy matters. Sacrifice is holy. Justice is blind. Mercy is near.

We have squandered this inheritance. We forgot who we were — and our enemies are eager to write our ending.

If not now, when? If not us, who? If this is worth saving, we must know why. Western civilization is worth dying for, worth living for, worth defending. It was built on the blood of martyrs, prophets, poets, pilgrims, moms, dads, and soldiers. They did not die for markets, pronouns, surveillance, or currency. They died for something higher, something bigger.

MATTHIEU RONDEL/AFP via Getty Images | Getty Images

Yet hope remains. Resurrection is real — not only in the tomb outside Jerusalem, but in the bones of any individual or group that returns to truth, honor, and God. It is never too late to return to family, community, accountability, and responsibility.

Pick up your torch

We were chosen for this time. We were made for a moment like this. The events unfolding in Europe and South Korea, the unrest and moral collapse, will all come down to us. Somewhere inside, we know we were called to carry this fire.

We are not called to win. We are called to stand. To hold the torch. To ask ourselves, every day: Is it worth standing? Is it worth saving?

The light shines in the darkness, and the darkness has not overcome it. Pick up your torch. If you choose to carry it, buckle up. The work is only beginning.

This article originally appeared on TheBlaze.com.

Stop coasting: How self-education can save America’s future

Joe Raedle / Staff | Getty Images

Coasting through life is no longer an option. Charlie Kirk’s pursuit of knowledge challenges all of us to learn, act, and grow every day.

Last year, my wife and I made a commitment: to stop coasting, to learn something new every day, and to grow — not just spiritually, but intellectually. Charlie Kirk’s tragic death crystallized that resolve. It forced a hard look in the mirror, revealing how much I had coasted in both my spiritual and educational life. Coasting implies going downhill. You can’t coast uphill.

Last night, my wife and I re-engaged. We enrolled in Hillsdale College’s free online courses, inspired by the fact that Charlie had done the same. He had quietly completed around 30 courses before I even knew, mastering the classics, civics, and the foundations of liberty. Watching his relentless pursuit of knowledge reminded me that growth never stops, no matter your age.

The path forward must be reclaiming education, agency, and the power to shape our minds and futures.

This lesson is particularly urgent for two groups: young adults stepping into the world and those who may have settled into complacency. Learning is life. Stop learning, and you start dying. To young adults, especially, the college promise has become a trap. Twelve years of K-12 education now leave graduates unprepared for life. Only 35% of seniors are proficient in reading, and just 22% in math. They are asked to bet $100,000 or more for four years of college that will often leave them underemployed and deeply indebted.

Degrees in many “new” fields now carry negative returns. Parents who have already sacrificed for public education find themselves on the hook again, paying for a system that often fails to deliver.

This is one of the reasons why Charlie often described college as a “scam.” Debt accumulates, wages are not what students were promised, doors remain closed, and many are tempted to throw more time and money after a system that won’t yield results. Graduate school, in many cases, compounds the problem. The education system has become a factory of despair, teaching cynicism rather than knowledge and virtue.

Reclaiming educational agency

Yet the solution is not radical revolt against education — it is empowerment to reclaim agency over one’s education. Independent learning, self-guided study, and disciplined curiosity are the modern “Napster moment.” Just as Napster broke the old record industry by digitizing music, the internet has placed knowledge directly in the hands of the individual. Artists like Taylor Swift now thrive outside traditional gatekeepers. Likewise, students and lifelong learners can reclaim intellectual freedom outside of the ivory towers.

Each individual possesses the ability to think, create, and act. This is the power God grants to every human being. Knowledge, faith, and personal responsibility are inseparable. Learning is not a commodity to buy with tuition; it is a birthright to claim with effort.

David Butow / Contributor | Getty Images

Charlie Kirk’s life reminds us that self-education is an act of defiance and empowerment. In his pursuit of knowledge, in his engagement with civics and philosophy, he exemplified the principle that liberty depends on informed, capable citizens. We honor him best by taking up that mantle — by learning relentlessly, thinking critically, and refusing to surrender our minds to a system that profits from ignorance.

The path forward must be reclaiming education, agency, and the power to shape our minds and futures. Every day, seek to grow, create, and act. Charlie showed the way. It is now our responsibility to follow.

This article originally appeared on TheBlaze.com.

Glenn Beck joins TPUSA tour to honor Charlie Kirk

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If they thought the murder of Charlie Kirk would scare us into silence, they were wrong!

If anything, Turning Point will hit the road louder than ever. On Monday, September 22, less than two weeks after the assassination, Charlie's friends united under the Turning Point USA banner to carry his torch and honor his legacy by doing what he did best: bringing honest and truthful debate to Universities across the nation.

Naturally, Glenn has rallied to the cause and has accepted an invitation to join the TPUSA tour at the University of North Dakota on October 9th.

Want to join Glenn at the University of North Dakota to honor Charlie Kirk and keep his mission alive? Click HERE to sign up or find more information.

Glenn's daughter honors Charlie Kirk with emotional tribute song

MELISSA MAJCHRZAK / Contributor | Getty Images

On September 17th, Glenn commemorated his late friend Charlie Kirk by hosting The Charlie Kirk Show Podcast, where he celebrated and remembered the life of a remarkable young man.

During the broadcast, Glenn shared an emotional new song performed by his daughter, Cheyenne, who was standing only feet away from Charlie when he was assassinated. The song, titled "We Are One," has been dedicated to Charlie Kirk as a tribute and was written and co-performed by David Osmond, son of Alan Osmond, founding member of The Osmonds.

Glenn first asked David Osmond to write "We Are One" in 2018, as he predicted that dark days were on the horizon, but he never imagined that it would be sung by his daughter in honor of Charlie Kirk. The Lord works in mysterious ways; could there have been a more fitting song to honor such a brave man?

"We Are One" is available for download or listening on Spotify HERE