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How One Entrepreneur Launched A Successful Business By Accident

March 13, 2013
Wilson

Writer

This post originally appeared on TheBlaze HERE

When Lynsi O’Dell’s husband suffered a debilitating brain hemorrhage in 2007, the responsibility of providing for their family fell on her shoulders.

She had to leave her job running a day care to look after her husband and immediately set about looking for ways to ease the strain on the family’s finances.

So, as a means of conserving cash and addressing her children’s sensitive skin condition (eczema), she started mixing and matching different laundry detergent recipes, looking for the perfect natural blend.

Two birds with one stone, right?

“I received a recipe from a friend and I was desperately trying to save money at the time,” said the Jenison, Mich., resident in an email to TheBlaze.

Juggling a part-time side job, caring for her sick husband, being pregnant with their fifthchild, and experimenting with different recipes, it was a full year before she hit on the perfect formula.

“I was working as a server in a Bistro at the time and it seemed like a great recipe. I loved making it, but my kids’ skin sensitivities and eczema were at the forefront of my mind. They were still breaking out so I took a year to tweak it and make it natural,” she said.

After she had perfected the blend, something happened: People really, really liked it.

“Once my friends found out about what I was doing, they wanted to try it,” she said.

And the more it got out, the more people wanted to try it. Eventually,the inevitable happened: The Michigander decided to go into business for herself.

“I thought my Mom was nuts when she suggested I should go into business. Starting a business was not on my radar at all. I mean really — who wants to start a laundry soap business and compete with big name companies?” she joked.

“Against my better judgment, I sent an email out to my friends and family and sold 15 gallons. I then went to a craft show and sold 75 gallons. I knew I was onto something! It has been nothing but a gift since I made the decision to quit my Bistro job and work it 150 percent!” she added.

And thus was Coconut Rain born. From there, her business continued to grow — but it wasn’t easy.

“I’m going to be honest: It’s really hard sometimes! I have to work in blocks. I produce for an hour then go to a doctor appointment, school party, etc.,” she said. “Sometimes I mail out my daily orders on the way home from getting the kids from school.”

“I am forced to complete orders up until the early hours of the morning. Without a doubt, my family comes first. I will never get this time back with them and I don’t want to miss it,” she added.

A few years after launching Coconut Rain, she connected with The Marketplace by TheBlaze, an online store featuring some of the best and finest small businesses in the nation.

Luckily for her young business, it wasn’t a moment too soon.

“On the day of launching with The Marketplace, exactly six minutes after, I received a phone call from my biggest client. Their fiscal year budgets were not allowing the purchase of our laundry soap any further. I was absolutely devastated. How would my business continue to thrive? My faith was shaken to say the least and I questioned the future of my company,” she said.

Not all was lost.

“The next morning as I logged into my account, I had more orders than I could have even imagined. In the first four days of the website being live, I generated more revenue than I had with my ‘biggest client’ in a month,” she said.

They received 323 orders in their first 24 hours. In September 2012 alone, Coconut Rain tripled its normal monthly profits. It has since grown by roughly 40 percent since joining The Marketplace, according to Grand Rapids Family Magazine.

“I manage five distributors across the state of Michigan, where the meaning of unemployment is very well understood,” she wrote in an op-ed that ran on TheBlaze in September.

“With their commissions they provide food for their families, diapers for their babies and gas money for their minivans, which they use to transport their children to and from school,” she added.

Still, even with the success of her business, there’s still a lot of work to be done — and the whole family is pitching in.

“My husband has been my biggest cheerleader. He works in Business Development for an Electrical Company so he helps me with marketing and sales. I don’t have a college degree, so I had to learn about the business world the hard way,” Lynsi explains. “He’s a great help – he will make retail deliveries for me, mail orders and help me produce product. OR, just simply make the kids dinner while I am working.”

“My kids are so helpful. My 15 year old is a big help! She loves earning money, so she will help me label product bags and such. My 13 year old son likes to earn his payment in the form of video game time or a milkshake from his favorite fast food restaurant.”

“He helps to load finished product into our vehicle for delivery and helps me lift product boxes. We have been in the media a lot lately and they feel a sense of pride when asked about the family business. They are helping to make it a success by the contributions they make as well,” she added.

So where does she see her business going from here?

“Our business is debt free, so I think that plays a major part in our success. We don’t have any financial investors to pay back with our profits. So I’ve never faced the challenge of thinking that my business is in danger — because it has been really lucrative,” she said.

“In recent months, my business has received national attention because of its success. It is growing quickly and has experienced a 38% sales increase since May alone. The need to expand to meet demand is evident,” she added.

As Coconut Rain continues to grow, seemingly defying this struggling economy, her business savvy grows as well.

Starting a business “can be very rewarding, [but] it can be very trying on your family. Dedication to making any business successful is a must. You can’t put in an hour this week and an hour next week. You need to be devoted 100 percent,” she said.

“Start slow, build a solid foundation and a solid reputation so that people can trust you. My Dad gave me that advice and it was the best advice I’ve ever gotten,” she added.

 

 

Stand with Voddie Baucham’s family in this time of loss

In the quiet aftermath of a profound loss, the Christian community mourns the unexpected passing of Dr. Voddie Baucham, a towering figure in evangelical circles. Known for his defense of biblical truth, Baucham, a pastor, author, and theologian, left a legacy on family, faith, and opposing "woke" ideologies in the church. His book Fault Lines challenged believers to prioritize Scripture over cultural trends. Glenn had Voddie on the show several times, where they discussed progressive influences in Christianity, debunked myths of “Christian nationalism,” and urged hope amid hostility.

The shock of Baucham's death has deeply affected his family. Grieving, they remain hopeful in Christ, with his wife, Bridget, now facing the task of resettling in the US without him. Their planned move from Lusaka, Zambia, was disrupted when their home sale fell through last December, resulting in temporary Airbnb accommodations, but they have since secured a new home in Cape Coral that requires renovations. To ensure Voddie's family is taken care of, a fundraiser is being held to raise $2 million, which will be invested for ongoing support, allowing Bridget to focus on her family.

We invite readers to contribute prayerfully. If you feel called to support the Bauchams in this time of need, you can click here to donate.

We grieve and pray with hope for the Bauchams.

May Voddie's example inspire us.

From isolation to connection: Overcoming loneliness

Loneliness isn’t just being alone — it’s feeling unseen, unheard, and unimportant, even amid crowds and constant digital chatter.

Loneliness has become an epidemic in America. Millions of people, even when surrounded by others, feel invisible. In tragic irony, we live in an age of unparalleled connectivity, yet too many sit in silence, unseen and unheard.

I’ve been experiencing this firsthand. My children have grown up and moved out. The house that once overflowed with life now echoes with quiet. Moments that once held laughter now hold silence. And in that silence, the mind can play cruel games. It whispers, “You’re forgotten. Your story doesn’t matter.”

We are unique in our gifts, but not in our humanity. Recognizing this shared struggle is how we overcome loneliness.

It’s a lie.

I’ve seen it in others. I remember sitting at Rockefeller Center one winter, watching a woman lace up her ice skates. Her clothing was worn, her bag battered. Yet on the ice, she transformed — elegant, alive, radiant.

Minutes later, she returned to her shoes, merged into the crowd, unnoticed. I’ve thought of her often. She was not alone in her experience. Millions of Americans live unseen, performing acts of quiet heroism every day.

Shared pain makes us human

Loneliness convinces us to retreat, to stay silent, to stop reaching out to others. But connection is essential. Even small gestures — a word of encouragement, a listening ear, a shared meal — are radical acts against isolation.

I’ve learned this personally. Years ago, a caller called me “Mr. Perfect.” I could have deflected, but I chose honesty. I spoke of my alcoholism, my failed marriage, my brokenness. I expected judgment. Instead, I found resonance. People whispered back, “I’m going through the same thing. Thank you for saying it.”

Our pain is universal. Everyone struggles with self-doubt and fear. Everyone feels, at times, like a fraud. We are unique in our gifts, but not in our humanity. Recognizing this shared struggle is how we overcome loneliness.

We were made for connection. We were built for community — for conversation, for touch, for shared purpose. Every time we reach out, every act of courage and compassion punches a hole in the wall of isolation.

You’re not alone

If you’re feeling alone, know this: You are not invisible. You are seen. You matter. And if you’re not struggling, someone you know is. It’s your responsibility to reach out.

Loneliness is not proof of brokenness. It is proof of humanity. It is a call to engage, to bear witness, to connect. The world is different because of the people who choose to act. It is brighter when we refuse to be isolated.

We cannot let silence win. We cannot allow loneliness to dictate our lives. Speak. Reach out. Connect. Share your gifts. By doing so, we remind one another: We are all alike, and yet each of us matters profoundly.

In this moment, in this country, in this world, what we do matters. Loneliness is real, but so is hope. And hope begins with connection.

This article originally appeared on TheBlaze.com.


Russell Vought’s secret plan to finally shrink Washington

Bloomberg / Contributor | Getty Images

Trump’s OMB chief built the plan for this moment: Starve pet programs, force reauthorization, and actually shrink Washington.

The government is shut down again, and the usual panic is back. I even had someone call my house this week to ask if it was safe to fly today. The person was half-joking, half-serious, wondering if planes would “fall out of the sky.”

For the record, the sky isn’t falling — at least not literally. But the chaos in Washington does feel like it. Once again, we’re watching the same old script: a shutdown engineered not by fiscal restraint but by political brinkmanship. And this time, the Democrats are driving the bus.

This shutdown may be inconvenient. But it’s also an opportunity — to stop funding our own destruction, to reset the table, and to remind Congress who actually pays the bills.

Democrats, among other things, are demanding that health care be extended to illegal immigrants. Democratic leadership caved to its radical base, which would rather shut down the government for such left-wing campaign points than compromise. Republicans — shockingly — said no. They refused to rubber-stamp more spending for illegal immigration. For once, they stood their ground.

But if you’ve watched Washington long enough, you know how this story usually ends: a shutdown followed by a deal that spends even more money than before — a continuing resolution kicking the can down the road. Everyone pretends to “win,” but taxpayers always lose.

The Vought effect

This time might be different. Republicans actually hold some cards. The public may blame Democrats — not the media, but the people who feel this in their wallets. Americans don’t like shutdowns, but they like runaway spending and chaos even less.

That’s why you’re hearing so much about Russell Vought, the director of the United States Office of Management and Budget and Donald Trump’s quiet architect of a strategy to use moments like this to shrink the federal bureaucracy. Vought spent four years building a plan for exactly this scenario: firing nonessential workers and forcing reauthorization of pet programs. Trump talks about draining the swamp. Vought draws up the blueprints.

The Democrats and media are threatened by Vought because he is patient, calculated, and understands how to leverage the moment to reverse decades of government bloat. If programs aren’t mandated, cut them. Make Congress fight to bring them back. That’s how you actually drain the swamp.

Predictable meltdowns

Predictably, Democrats are melting down. They’ve shifted their arguments so many times it’s dizzying. Last time, they claimed a shutdown would lead to mass firings. Now, they insist Republicans are firing everyone anyway. It’s the same playbook: Move the goalposts, reframe the narrative, accuse your opponents of cruelty.

We’ve seen this before. Remember the infamous "You lie!” moment in 2009? President Barack Obama promised during his State of the Union that Obamacare wouldn’t cover illegal immigrants. Rep. Joe Wilson (R-S.C.) shouted, “You lie!” and was condemned for breaching decorum.

Several years later, Hillary Clinton’s campaign platform openly promised health care for illegal immigrants. What was once called a “lie” became official policy. And today, Democrats are shutting down the government because they can’t get even more of it.

This is progressivism in action: Deny it, inch toward it, then demand it as a moral imperative. Anyone who resists becomes the villain.

SAUL LOEB / Contributor | Getty Images

Stand firm

This shutdown isn’t just about spending. It’s about whether we’ll keep letting progressives rewrite the rules one crisis at a time. Trump’s plan — to cut what isn’t mandated, force programs into reauthorization, and fight the battle in the courts — is the first real counterpunch to decades of this manipulation.

It’s time to stop pretending. This isn’t about compassion. It’s about control. Progressives know once they normalize government benefits for illegal immigrants, they never roll back. They know Americans forget how it started.

This shutdown may be inconvenient. But it’s also an opportunity — to stop funding our own destruction, to reset the table, and to remind Congress who actually pays the bills. If we don’t take it, we’ll be right back here again, only deeper in debt, with fewer freedoms left to defend.

This article originally appeared on TheBlaze.com.

Britain says “no work without ID”—a chilling preview for America

OLI SCARFF / Contributor | Getty Images

From banking to health care, digital IDs touch every aspect of citizens’ lives, giving the government unprecedented control over everyday actions.

On Friday, British Prime Minister Keir Starmer stood at the podium at the Global Progressive Action Conference in London and made an announcement that should send a chill down the spine of anyone who loves liberty. By the end of this Parliament, he promised, every worker in the U.K. will be required to hold a “free-of-charge” digital ID. Without it, Britons will not be able to work.

No digital ID, no job.

The government is introducing a system that punishes law-abiding citizens by tying their right to work to a government-issued pass.

Starmer framed this as a commonsense response to poverty, climate change, and illegal immigration. He claimed Britain cannot solve these problems without “looking upstream” and tackling root causes. But behind the rhetoric lies a policy that shifts power away from individuals and places it squarely in the hands of government.

Solving the problem they created

This is progressivism in action. Leaders open their borders, invite in mass illegal immigration, and refuse to enforce their own laws. Then, when public frustration boils over, they unveil a prepackaged “solution” — in this case, digital identity — that entrenches government control.

Britain isn’t the first to embrace this system. Switzerland recently approved a digital ID system. Australia already has one. The World Economic Forum has openly pitched digital IDs as the key to accessing everything from health care to bank accounts to travel. And once the infrastructure is in place, digital currency will follow soon after, giving governments the power to track every purchase, approve or block transactions, and dictate where and how you spend your money.

All of your data — your medical history, insurance, banking, food purchases, travel, social media engagement, tax information — would be funneled into a centralized database under government oversight.

The fiction of enforcement

Starmer says this is about cracking down on illegal work. The BBC even pressed him on the point, asking why a mandatory digital ID would stop human traffickers and rogue employers who already ignore national insurance cards. He had no answer.

Bad actors will still break the law. Bosses who pay sweatshop wages under the table will not suddenly check digital IDs. Criminals will not line up to comply. This isn’t about stopping illegal immigration. If it were, the U.K. would simply enforce existing laws, close the loopholes, and deport those working illegally.

Instead, the government is introducing a system that punishes law-abiding citizens by tying their right to work to a government-issued pass.

Control masked as compassion

This is part of an old playbook. Politicians claim their hands are tied and promise that only sweeping new powers will solve the crisis. They selectively enforce laws to maintain the problem, then use the problem to justify expanding control.

If Britain truly wanted to curb illegal immigration, it could. It is an island. The Channel Tunnel has clear entry points. Enforcement is not impossible. But a digital ID allows for something far more valuable to bureaucrats than border security: total oversight of their own citizens.

The American warning

Think digital ID can’t happen here? Think again. The same arguments are already echoing in Washington, D.C. Illegal immigration is out of control. Progressives know voters are angry. When the digital ID pitch arrives, it will be wrapped in patriotic language about fairness, security, and compassion.

But the goal isn’t compassion. It’s control of your movement, your money, your speech, your future.

We don’t need digital IDs to enforce immigration law. We need leaders with the courage to enforce existing law. Until then, digital ID schemes will keep spreading, sold as a cure for the very problems they helped create.

This article originally appeared on TheBlaze.com.