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Glenn's Show Prep

The Challenge of Conservative Media

August 31, 2017
Jonathan Schreiber

(Author’s note: What follows is a relatively short summary of piecemeal conversations Glenn and I have had about Conservative Media over the last number of years. For the most part, the thoughts are ours, but the words are mine. It’s possible that I have accidentally taken his words or used his thoughts incorrectly. My apologies in advance for any oversights — I will be sure to make comments post facto. This is related to Glenn’s post, "A Heavy Heart and the Road Ahead.")

What does success look like?

If you are an entrepreneur, this seemingly simple question may be hard to answer. And no one even tells you to think about it, let alone helps you define it.

Is it top-line revenue? EBITA? Cash flow? A liquidity event? Influence and relevance? Doing good in the world? Some combination of all these things? Or will you just “know it when you see it”?

Failure, on the other hand, is easy to define.

When I joined Glenn coming up on three years ago now, we didn’t have a clear definition for success. For some of our business lines, the definition is obvious. For others, less so. At this point, here’s what I know: 

I am certain that TheBlaze is not a failure, yet I am equally as sure that TheBlaze is not a success.

I know that success, however defined, must reflect the three principles that got Glenn and this company to where he is today: transparency, humility and humanity.

The only way a media organization can earn trust is to be worthy of trust. For the people who already believe we try to be the best we can be, thank you. For those who don’t yet, or who think they never will, maybe this will help… or maybe not.

Today, Glenn announced we are laying off about 20 percent of the combined workforce of Mercury Radio Arts — with the majority of those impacted working at TheBlaze. We are doing this for a number of reasons. Glenn touches on several in his post. I would like to touch on a few more and go a bit deeper.

  • Glenn is a self-described catastrophist (though a hopeful one) and is drawn to the challenges in front of us. It is both a blessing and a curse for someone who spends so much time reading history to be able to recognize patterns they have seen before. The decisions we made today were predicated on our trying to figure out what comes tomorrow.

  • “Conservative Media” is down across the board from what we can see and what we are hearing. We are not immune.

  • The media industry, profitable or otherwise, is in disarray. And, like everyone else, we are going to be part of the problem or part of the solution. Currently, we are not part of the solution.

  • When TheBlaze started, it was important for it to look and feel as polished and “professional” as the big boys. Maybe that was true then, or maybe we projected something that was unnecessary at the time, but today, “polished and professional” often feels inauthentic, which can be deadly when authenticity is king. Because we believe authenticity is about removing the artificial filters between our content and the audience, we are drastically changing how we produce content (less studio shoots, control rooms, and PEDs[SJ1], for example).

  • Glenn is a content creator, that is his unique skill and passion. Everything else we do is to support that gift, but nothing else we do is unique to us. We have to hone that gift and focus on making it better, rather than attempting at being the best (or good enough) at so many different things.

I won’t do all (maybe any) of these topics justice — as Glenn mentioned — this was going to be an eight-part series we were working on together, but I hope it provides some context for our thinking going forward.

The Media:

I think it is historically accurate to say that the media has always skewed left, at least by some degree. I think — besides his significant talent — it is why Rush became Rush. He was the antidote to the “drive-by” media. But as we fast-forward through the 80s and 90s and 00s, does anyone, feel that the media has just “skewed” a couple degrees? I’m not suggesting that you ask someone from the right. Ask anyone. Of course those on the right will answer “yes”, but I believe many on the left agree. I read the same polling data you do — the Democrats trust the media more than the GOP, and I understand that. But if you look deeper into the data and you look at who is trusting what, I think it is obvious that the relationship between the public and the media is in a terrible place — regardless who is to blame. I am not making excuses for the media (or for Glenn — he has apologized enough for any one person for their role). I am just stating the facts as I see them.

What we can all agree on — I think, I hope — is that a media outlet that is actually trusted, knows the difference between fact and opinion and has no agenda other than speaking truth. A news media that speaks truth to power is a requirement for our democratic experiment.

We have been waiting for a reckoning, a decision by individual members of the media and their corporate bosses to make the hard choices. We have waited a while, and we believe we will be waiting a long time to come.

If we believe, which I believe most of us (“us” being Americans) do, that the Fourth Estate is vital to our nation, what comes next? I can’t speak for the media, I can’t speak for talk radio, I can only speak for myself (and somewhat for Glenn). What comes next for us is to continue down the road we have been — trying every day to do better and be better than we were the day before.

What follows is some of our thinking of the challenges within Conservative Media. I do not in any way mean to speak for it. I have been a consumer of Conservative Media for over 20 years, but an insider for less than three. I have vetted these ideas with colleagues, friends, Glenn and even “frenemies,” and they seem to hold some truth to these thoughts. But I look forward (in comments or otherwise) to learning from others in how to think differently and/or more clearly.

Conservative Media is a UNIQUE Industry:

Has there ever been an industry that has a Coca-Cola as the number one and an unbranded carbonated cola water as a number two? I can’t think of another. Certainly, not over a prolonged period of time. I do not believe there is one answer as to why. It is a confluence of factors. For purposes of the below, I ask you to define Conservative Media any way you want, within reason (CNN is not Conservative Media for an example as being outside reason). You can put TheBlaze at the outer rim or you can put anyone else at the outer rim — the issues described below are just as applicable. (Which, by just the sheer number of people who are center/center right in the country, is an unbelievable thing to behold.)

Lack of funding & “Liquidity Events”:

I can think of two significant media properties that have been purchased for multiple hundreds of millions of dollars in the last number of years: The Huffington Post and Business Insider. Similarly, BuzzFeed and Vice received massive investments from the mainstream media outlets. But there have been no acquisitions or significant investments in Conservative Media. We can argue about the why, but we cannot argue with the facts. A company should never (or at least rarely) start with an exit in mind, but what happens when there is no prospect of an exit, be it through an IPO or an acquisition?

What happens is that you cannot grow faster than your revenue allows. Why would anyone want to invest significant money (let alone why would responsible management want to raise significant money) when there is seemingly no prospect of liquidity in the future? Without equity investment, you cannot focus on building an audience and monetizing it later. You won’t see the Facebook or Amazon approach simply because we as an industry cannot afford it. Jeff Bezos is famous for thinking years out and not caring about quarterly or even yearly P&L —  I challenge him (or anyone else) to do that in Conservative Media.

Attracting and retaining talent:

(Author’s note: Considering this post is being shared on the day we have let go a lot of friends, I have included this section only because I deem it so important to the overall discourse. The choices we made does not change the overall challenges, though I readily recognize that it may appear tone deaf, and apologize in advance for that.)

Growing from five to 50 people is relatively easy. Of course, there are risks and challenges in getting the right people, but in terms of finding 45 additional people who share the heart and soul, and who see a future — that is doable. But 500 people? Harder. Now 500 people who all know there is no liquidity event on the horizon (either because they are smart enough to know this or because management does not lie to them) — really hard.

This also means that for people who we do attract they are either true believers — the good and the bad of that (you want fans, not sycophants) and/or need to be paid market rate in compensation because there is no pot of gold at the end of the rainbow. Cash plus equity is not a compelling proposition when Conservative Media does not have a liquidity event on the horizon.

But talent is not just about compensation — we all know that. It is also about a career path. A career path has multiple variables, from who you know, to what city you live in, to the credibility of your last role, etc. If someone starts at Conservative Media company X as a writer and they are writing “within the goalposts” of mainstream conservative content and popping out four to six stories a day and hitting their traffic goals and then some, what’s next? If they are at one of the few conservative media companies that is not considered monstrous (which I am gratified (?) that TheBlaze is not one of them) they can get a job elsewhere — we have many writers and on-air personalities who have moved on to bigger jobs at bigger companies. But at the same time, we could not keep them, because they hit their limit in terms of growth, in career or compensation. So, we actually function as a farm system — which is okay — but it is also a drain. In football parlance, we can never build through the draft because as soon as someone hits free agency, they’re eager to pursue their next opportunity.

Now for the companies that are considered monsters: where do their best and brightest go? How many can even find their next job? There are some, of course, but there is no farm system? Which just continues a cycle that I dig further into below; a spiral affect where a lot of blogs that don’t work together, have no ability to scale, each with its own voice and each in a race to get as many clicks and monetize their pages any which way they can.

(Author’s note: Friends on the left, you do not inspire conservative media to throw less red meat by ostracizing it).

Advertising is harder for Conservative Media:

I don’t know the number off the top of my head, but the percentage of Fortune 500 or even Fortune 1000 companies that advertise on Conservative Media vs. Media in general is very low. This matters even more so in digital than in traditional. In Digital media where every click or even eyeball (by way of heat maps) is monitored, the theoretical goal of a media site is to keep the user on the site for as long as possible/reasonable. Conservative Media is reliant, because of the paucity of media campaigns from big advertisers or big ad agencies, on direct response advertisers. Direct response (DR) makes sense for radio and we are incredibly grateful for our advertisers who have been with us from day one. But DR makes less sense when the goal is for the consumer to take an action, likely taking them off-site, while the goal for the media property is to keep the user on the site as long as possible.

You see the inherent conflict?

I wish the “other side” realized what they were doing when they lump all Conservative Media together? If you are on the left, ask yourself whether there is ANY publisher that you respect (even if you disagree with)? If so, how many? The problem are those who believe they are keeping Conservative Media ‘honest’, when they are only making the problem worse.

Think about it this way: As a publisher, if the punishment for bad behavior is that the same advertisers who won’t advertise with you, won’t advertise with you anymore; and the reward for bad behavior is that you generate more traffic and make more money, how do we think this ends?

Expanding on the point: If you consider that liquidity events are rare (or non-existent) and the significant challenge of attracting the highest paying advertisers, how will Conservative Media outlets make money? You don’t have to guess, look around….

A bunch of super smart people who work in small teams, who game the system to spend as little money as possible to make as much money as possible. I am NOT accusing Conservative Media of being the cause of clickbait by any stretch of the imagination. But if you see another way for Conservative Media to be successful other than playing the Facebook-Algorithm game, the clickbait game, the get-on-the-Drudge-home-page game, etc., then you truly do not understand how (digital) media works. Hence, every boycott, every time the “media” lumps everyone to the right of MSNBC as monsters, every time Conservative Media is all bad and “mainstream media” is all good, the outcome is predictable and it will continue to accelerate.

A final thought about advertising….

Conservative Media is reliant on direct response (CPA or CPC or CPM — no matter how it is ultimately billed for) and ad-networks. None of which are negatives in and of themselves. But the reality is that ad-networks — even the good ones — are not trying to make the experience of ads elegant for the user, they are trying to make the experience less terrible for the users. Direct Response, specifically on digital, sometimes actually have an incentive (depending on if they pay on a CPA, CPC, CPM) of making the worst and most obnoxious ad possible — basically through self-selection a user won’t click on it and the advertiser won’t have to pay OR the user will click on it and be more likely to go through with a conversion. I’m painting with a broad brush here and in giving extreme examples, but you can see how this plays out. Just look around the Conservative web if you need convincing.

The Lack of a Conservative Ecosystem:

We can all agree that there are too many echo chambers but let’s not confuse echo chambers with ecosystems. There is no Conservative Media ecosystem. Glenn literally met Mark Levin, Dennis Prager, and Ben Shapiro over the last ~2 years. We barely know each other let alone have an ecosystem. Yes, there is talk radio, and, of course, have a great relationship with Premiere/iHeart, and I assume the same is true for other hosts, but that is not an ecosystem, it’s one company.

(Author’s note: Read Brad Feld’s book on creating an ecosystem in your community and/or Start-up Nation and how Israel created an ecosystem.)

People talk about the ‘Paypal Mafia’ — the (mostly) original founders of Paypal — 5, all of whom have gone on to be worth at least a billion dollars and have founded companies such as Tesla (and all other things Elon Musk), LinkedIn, Palantair (all other things Peter Thiel), Youtube, Yelp, Yammer, etc… It is no accident that this one small group of people had an outsized influence. It is the basics of them creating their own ecosystem. An ecosystem of resources, talent, expertise, shared knowledge, shared marketing, shared success, etc.

Or look at any tech community and see that it takes a number of successful companies working together over many years to build a system where the next generation can walk on the shoulders of giants…..Conservative Media …. we have not done this yet.

Conservatives think we can do it all better ourselves:

Both because of the lack of ecosystem AND because we are all ‘rugged libertarians’, we on the right, believe we can do everything better ourselves. It is the same reason that there are 1000 charities that do the same thing; wealthy person X wants to do good, they want to make sure that it is done right, they will do it themselves. Conservatives who have made or found success, believe that they can do it better than the other guy. It doesn’t matter if they made their money in oil and the other guy is an expert in software development; they can’t partner, they need to own it.

Now frankly, I think this is tied to point number one (there are no liquidity events), at least in part; so if I am going to start something knowing that there is no exit, it may behoove me to retain 100% ownership and control. This is logical but I think it is only part of the answer.

I think there is more to the rugged individualism who sees the lack of ecosystem and looks around and says, “the pie is 100 ft., I can get 50 ft. of pie” vs. the entrepreneur who sees 100 ft. pie and says, together we can make that pie 10K ft., let’s get to work.

Beyond Conservative Media — Our Role going forward:

We fundamentally believe that we as a society need a functional media. We as a society need to have some trust in our institutions — even and especially while we seek to hold those same institutions accountable. But we as a society cannot effectively move forward if we share no facts and no narratives. As Yuval Harrari points out in Homo Deus, man has three core narratives; religion, currency, and nationhood. Without those shared narratives, which are being pulled at from every direction, society’s grip on humanity gets increasingly tenuous. Media has a role to play to keep us from unraveling, though they often seem to encourage and celebrate our unraveling… someone else long ago observed an unfortunate universal truth: if it bleeds it leads.

TheBlaze:

As I said earlier, at this time, TheBlaze is neither a success nor a failure in my eyes. It is a struggle that has and will continue to require hard decisions and going down an unknown road. But one of the benefits of radical transparency is that we have nothing to fear because we have nothing to hide. This is who we are, and our self-awareness informs the decisions we make. Whatever happens, good or bad, it will be deserved.

When you add up all the challenges that I list above, which are industry specific not company specific, for TheBlaze to be a successful business, it has a lot of work to do. It has to create great content, develop software, manage talent, sell advertising, deal with ad-blockers, move quicker to follow our users to mobile, open additional beach heads in social, etc. Anyone of those things is hard, doing all of them is, well, harder…..

In the next few weeks you will see the beginning of what we are trying to do at TheBlaze. And we’ll keep adjusting course and disrupting ourselves until we either get it right OR until we believe we can’t.

We believe that there is a path forward to find true success for TheBlaze and to help, in our way, Conservative Media answer the challenges it faces. But frankly, the world does not need just another “Conservative Media” company and we don’t need to spend another 5 years of our life proving it does. 

We are no more afraid of failure than we are of success, but we are terrified of being neither.

The government is WAGING WAR against these 3 basic needs

NICHOLAS KAMM / Contributor | Getty Images

The government has launched a full-on assault against our basic needs, and people are starting to take notice.

As long-time followers of Glenn are probably aware, our right to food, water, and power is under siege. The government no longer cares about our general welfare. Instead, our money lines the pockets of our politicians, funds overseas wars, or goes towards some woke-ESG-climate-Great Reset bullcrap. And when they do care, it's not in a way that benefits the American people.

From cracking down on meat production to blocking affordable power, this is how the government is attacking your basic needs:

Food

Fiona Goodall / Stringer | Getty Images

Glenn had Rep. Thomas Massie on his show where he sounded the alarm about the attack on our food. The government has been waging war against our food since the thirties when Congress passed the Agricultural Adjustment Act of 1938. They started by setting strict limits on how many crops a farmer could grow in a season and punishing anyone who grew more—even if it was intended for personal use, not for sale on the market. This sort of autocratic behavior has continued into the modern day and has only gotten more draconian. Today, not only are you forced to buy meat that a USDA-approved facility has processed, but the elites want meat in general off the menu. Cow farts are too dangerous to the environment, so the WEF wants you to eat climate-friendly alternatives—like bugs.

Water

ALESSANDRO RAMPAZZO / Contributor | Getty Images

As Glenn discussed during a recent Glenn TV special, the government has been encroaching on our water for years. It all started when Congress passed the Clean Water Act in 1972, which gave the government the ability to regulate large bodies of water. As the name suggests, the act was primarily intended to keep large waterways clear of pollution, but over time it has allowed the feds to assume more and more control over the country's water supply. Most recently, the Biden administration attempted to expand the reach of the Clean Water Act to include even more water and was only stopped by the Supreme Court.

Electricity

David McNew / Staff | Getty Images

Dependable, affordable electricity has been a staple of American life for decades, but that might all be coming to an end. Glenn has discussed recent actions taken by Biden, like orders to halt new oil and gas production and efforts to switch to less efficient sources of power, like wind or solar, the price of electricity is only going to go up. This, alongside his efforts to limit air conditioning and ban gas stoves, it almost seems Biden is attempting to send us back to the Stone Age.

4 signs that PROVE Americans are hitting rock bottom

Spencer Platt / Staff | Getty Images

As we approach the presidential election in November, many Americans are facing dire economic straits.

Glenn has shown time and time again that Bidenomics is a sham, and more Americans than ever are suffering as a result. Still, Biden and his cronies continue to insist that the economy is booming despite the mounting evidence to the contrary. But who is Biden fooling? Since the beginning of the year, gas has gone up an average of 40 cents a gallon nationwide, with some states seeing as much as a 60-cent per gallon increase. And that's just the tip of the iceberg. Foreclosures and bankruptcies are on the rise, evictions are surging, and America is experiencing a record amount of homelessness. We can't survive another Biden term.

Americans across the country are hitting rock bottom, and here are four stats that PROVE it:

Evictions

John Moore / Staff | Getty Images

Across the country, people are being evicted from their homes and apartments. Between 2021 and 2023, evictions increased by 78.6 percent. With inflation driving up prices and employers struggling to raise wages to compensate, rent is taking up an increasingly larger percentage of people's paychecks. Many Americans are having to choose between buying groceries and paying rent.

Foreclosures

Justin Sullivan / Staff | Getty Images

Renters aren't the only ones struggling to make their monthly payments, foreclosures are on the rise. This February saw a 5 percent increase in foreclosures from last year and a 10 percent increase from January. More and more Americans are losing their homes and businesses.

Bankruptcies

Chris Hondros / Staff | Getty Images

High interest rates and inflation have driven bankruptcies through the roof. Total filings have risen 13 percent and business bankruptcies rose 30 percent in 2023. It's getting harder and harder for businesses to stay afloat, and with California's new law requiring most restaurants to pay all employees a minimum of $20 an hour, you can expect that number to keep climbing.

Homelessness

FREDERIC J. BROWN / Contributor | Getty Images

The result of all of these issues is that it is getting harder and harder for Americans to afford the basic necessities. January of 2023 saw a record-breaking 650,000+ homeless Americans, a 12 percent jump from the previous year. More Americans have hit rock bottom than ever before.

Stop blaming Gen Z for the problems WE created

Editor's note: This article was originally published on TheBlaze.com.

I want to talk to Generation Z. I’ve seen some clips of you complaining about your 9-to-5 jobs on social media and how life is really hard right now. To be honest, my first reaction was, “Suck it up, buttercup. This is what life is really like.” In a sense, that’s true. But in another sense, I think you’re getting a bad rap. You are facing unique problems that my generation didn’t face — problems that my generation had a hand in creating.

But I also think you don’t understand the cause of these problems.

I would hate to be in your position. When I was your age, we didn’t have to deal with any of the challenges you’re facing. In one sense, your life has been tough. At the same time, compared to previous generations, your life has been very easy. Everybody was rushing to save you, to protect you. You were coddled, which makes your life harder now.

You’ve grown up with social media and the definition of narcissism: somebody gazing into the pond looking at themselves all the time. I don't mean this as an offense, and I am not just including you in this. We’ve become a culture of narcissists. It’s all about “me, me, me, me.”

If you end up thinking more collectivism is the solution, then you haven't done enough homework.

You’ve been in territory that my generation never had to enter. You’ve already navigated a landscape that we didn't have to, where nothing is true, and you can’t trust anybody. I wouldn’t trust anybody either if I were in your position. But I do know a few things to be true and a couple of things I can trust.

First, life is worth it. Life is tough, but it is worth it in the end.

Second, life is not about stuff. As a guy who is kind of a pack rat, I can tell you that none of that stuff will create happiness in your life. In fact, I think your generation has a better handle on happiness in some ways than anybody in mine. You’re starting to realize that pharmaceuticals may not be as good as natural solutions in a lot of situations, that the huge house may not be as satisfying as just having a smaller house, that living your life instead of having to work all the time may be a better way to live.

I want to talk to those of you who feel like it’s not worth even trying to go to work because you’ll never get anywhere. You work 40 hours a week or more, and you still can't afford a place to live. You’re still living with your parents. You can’t afford food. I think you're right to feel frustrated because the problems you're facing weren't always the case.

I blame a lot of the current problems we’re facing today on the hippies. That may be wrong, but I hate hippies. Hippies have been screwing things up since the 1960s. While on their socialist march, they have become everything that they said they were against: lying, greedy politicians. They just won’t let go of their power even though their time has passed.

These are the people who have come up with policies that make you feel like this is the way the world is. I hope I can convince you that it doesn’t have to be this way. This isn’t the way our country has always been. We don’t have to keep these people in power. Actions have consequences. Votes have consequences. These people allow crime, looters, squatters, riots, and somebody needs to pay for that.

You say you can’t afford health care. I understand. Since Obamacare passed, the cost of individual health insurance has doubled. You need to remember that politicians promised that if we passed this massive health care overhaul, it would mean a savings of $2,500 per family. You're in school. You must know that $2,500 savings is not the same as an 80% increase. Moreover, the cost of hospital stays is up 210%. I understand when you say you can't afford health care at these costs. Who could afford health care? Who could afford insurance?

The generation coming of age is right to feel frustrated.This mess — with high costs and a massive debt burden — was not of their making.

Iwant to talk to Generation Z. I’ve seen some clips of you complaining about your 9-to-5 jobs on social media and how life is really hard right now. To be honest, my first reaction was, “Suck it up, buttercup. This is what life is really like.” In a sense, that’s true. But in another sense, I think you’re getting a bad rap. You are facing unique problems that my generation didn’t face — problems that my generation had a hand in creating.

But I also think you don’t understand the cause of these problems.

If you end up thinking more collectivism is the solution, then you haven't done enough homework.

I would hate to be in your position. When I was your age, we didn’t have to deal with any of the challenges you’re facing. In one sense, your life has been tough. At the same time, compared to previous generations, your life has been very easy. Everybody was rushing to save you, to protect you. You were coddled, which makes your life harder now.

You’ve grown up with social media and the definition of narcissism: somebody gazing into the pond looking at themselves all the time. I don't mean this as an offense, and I am not just including you in this. We’ve become a culture of narcissists. It’s all about “me, me, me, me.”

You’ve been in territory that my generation never had to enter. You’ve already navigated a landscape that we didn't have to, where nothing is true, and you can’t trust anybody. I wouldn’t trust anybody either if I were in your position. But I do know a few things to be true and a couple of things I can trust.

First, life is worth it. ≈

Second, life is not about stuff. As a guy who is kind of a pack rat, I can tell you that none of that stuff will create happiness in your life. In fact, I think your generation has a better handle on happiness in some ways than anybody in mine. You’re starting to realize that pharmaceuticals may not be as good as natural solutions in a lot of situations, that the huge house may not be as satisfying as just having a smaller house, that living your life instead of having to work all the time may be a better way to live.

I want to talk to those of you who feel like it’s not worth even trying to go to work because you’ll never get anywhere. You work 40 hours a week or more, and you still can't afford a place to live. You’re still living with your parents. You can’t afford food. I think you're right to feel frustrated because the problems you're facing weren't always the case.

I blame a lot of the current problems we’re facing today on the hippies. That may be wrong, but I hate hippies. Hippies have been screwing things up since the 1960s. While on their socialist march, they have become everything that they said they were against: lying, greedy politicians. ≈

These are the people who have come up with policies that make you feel like this is the way the world is. I hope I can convince you that it doesn’t have to be this way. This isn’t the way our country has always been. We don’t have to keep these people in power. Actions have consequences. Votes have consequences. These people allow crime, looters, squatters, riots, and somebody needs to pay for that.

If you end up thinking more collectivism is the solution, then you haven't done enough homework.

You say you can’t afford health care. I understand. Since Obamacare passed, the cost of individual health insurance has doubled. You need to remember that politicians promised that if we passed this massive health care overhaul, it would mean a savings of $2,500 per family. You're in school. You must know that $2,500 savings is not the same as an 80% increase. Moreover, the cost of hospital stays is up 210%. I understand when you say you can't afford health care at these costs. Who could afford health care? Who could afford insurance?

You are also starting your life with thousands of dollars in debt. Your parents didn't have that burden. People used to be able to work their way through college and graduate debt-free. Others were able to get jobs that quickly paid off their debt. You can't do that now. Once the government said that they were going to guarantee all student loans, university costs skyrocketed, and it hasn't stopped. You can thank the progressive President Lyndon B. Johnson for that.

The people who created this mess cannot fix it. But it can be fixed.

You are also starting your life with thousands of dollars in debt. Your parents didn't have that burden. People used to be able to work their way through college and graduate debt-free. Others were able to get jobs that quickly paid off their debt. You can't do that now. Once the government said that they were going to guarantee all student loans, university costs skyrocketed, and it hasn't stopped. You can thank the progressive President Lyndon B. Johnson for that.

Once the government said that they were going to guarantee everybody’s college tuition, universities found out that they could just charge more because the government would give you virtually any amount in your loan. And they have been charging more and more ever since. In 1965, the average college tuition was $450 a year. Adjusted to inflation, that's $4,000 a year. You're currently paying an average of $26,000 a year as opposed to the inflation-adjusted $4,000.

What happened? The answer is always the same: government regulations. Gas is up. Why? Government regulations. Can't afford a house? Well, that's due to several things. Many of them revolve around the fed and our national debt. But the simple answer is the same: government regulations.

Moreover, the U.S. government has run a staggering national debt. We have been concerned about it forever, but the people in power haven't been listening to your mom and dad and people like me. A lot of other people just thought, "Oh, well. We could get away with it. We're the United States of America, after all. Somehow or another, it will all work out."

People like me have been saying, "No. We can't pass this on to our children." You're now seeing what we have passed on. When you say that the adults are responsible for creating this world of problems, in some ways, you’re right. We were lied to, and as many people do, they want to believe the lie because it makes them feel better.

There are big lies being pushed in your generation as well. You're being told that a man is a woman and a woman is a man. At the same time, you’re being told that gender doesn't even exist at all. It makes us feel better to go along with the lie because we don't want to hurt anyone's feelings.

My generation believed the same kind of lie about our national debt. We were told that we could spend all this money on subsidized programs because it would provide you, our children, with a better life. Some people warned, "Wait, how will they pay this off? This will cost them." We didn't want to believe them. The lie sounded better, and it was easier to believe that than the truth. We never saw the consequences, and even if we did, they were always way out in the future. Nobody wanted to listen to the doomsday people saying, "No. It's going to come faster than you think."

And that time is right now. Our government now is printing $1 trillion every 100 days. That's never been done before. We have more debt than any country has ever had in the history of the world. But we’re not alone. Every country is doing this. They’re going into debt like we’ve never seen before, and we’re all about to pay for that. It’s going to make your life even harder.

There are Democrats and Republicans who still believe in spending all kinds of money and getting us involved in every global conflict. Then there are constitutional conservatives who believe that we should conserve the things that have worked and throw out the things that don’t and follow our Constitution and Bill of Rights. You haven't really learned about those most likely. But you should. All of our problems are caused by the government and the people who feel they can bypass the Constitution. That's what this election is really all about.

You might say, “I don’t really care. I don’t like either of the political parties.” I know a lot of people who don’t like either of them, but one is going to try to cut the size of this government and one is going to spend us into collapse.

The people who created this mess cannot fix it. But it can be fixed. You need to learn enough about the truth, about why this has happened to us, and about how our Constitution lasted longer than any other Constitution in the world. The average is 17 years. This thing has lasted hundreds of years. Why? How? And why is it falling apart today? That's what you should dedicate some of your time to figuring out today.

You can complain about the way things are. I complain. Everybody complains. But don't wallow there. Learn what caused this. And if you end up thinking more collectivism is the solution, then you haven't done enough homework. They always end the same way, and that's exactly where we're headed right now. We can either repeat the dreadful past of nations that have tried it before us, or we can choose freedom, liberty, and prosperity. The ball is in our court.

Government's SECRET crackdown on preppers threatens YOUR right to grow food

Glenn recently had Representative Thomas Massie on his show to sound the alarm about an important yet often overlooked issue affecting what we eat. Whether you're trying to be prepared to weather a catastrophe or just trying to keep food on the table without resorting to eating bugs, it's more important now than ever to source local food. Unnoticed by most, our right to eat home-grown or locally-sourced foods is under attack. The government doesn't just want a say in what you eat; they want you vulnerable and dependent on their system, and they are massively overstepping their bounds to ensure your compliance with their goals.

How did the attack on your food begin?

Government overreach on food can be traced back to 1938 under the autocratic eye of FDR with the Supreme Court case "Wickard v. Filburn." The case was pretty straightforward, but the results were devastating. The case began with the Agricultural Adjustment Act of 1938, which sought to control national food prices by placing limitations on how many crops farmers could grow in a season.

Filburn was one such farmer, who was allotted 11.1 acres of wheat to plant and harvest annually. Filburn planted and harvested 23 acres, arguing that the extra acres were not headed for the market, but were used for personal consumption. After being penalized for over-harvesting, he fought his case all the way up to the Supreme Court, arguing that Congress did not have the authority to regulate crops that never left his farm.

Unfortunately for Filburn (and the rest of us), the Supreme Court didn't agree. They ruled that the mere existence of that extra wheat—whether it left Filburn's farm or not—had an effect on the national value of wheat. Congress assumed the power to regulate just about anything that could be roped under the umbrella of "interstate commerce."

Under the precedent set by Wickard v. Filburn, Congress might bar you from growing tomatoes in your backyard, because it could affect national tomato prices. This was a major blow to our right to feed ourselves, and that right has been eroding ever since.

How is our right to feed ourselves under attack today?

Last June, the Virginia Department of Agriculture shut down Golden Valley Farms, a small Amish farm owned and operated by Samuel B. Fisher in Farmville, Virginia. Golden Valley Farms had started out selling dairy products, primarily, and processed some meat for personal consumption. However, by popular demand, Fisher began selling meat.

Fisher initially hauled his animals to a USDA processing plant, paid to have them processed, and then hauled them back. This process was time-consuming and costly, and Fisher's customers didn't want the meat processed by the plant. A survey done on Golden Valley Farms customers found that an overwhelming 92 percent preferred meat processed by Fisher. So naturally, Fisher began to process more and more meat for his customers.

Moreover, COVID shut down the USDA plant, which made it impossible for Fisher to process the animals by the USDA anyway, though the demand for meat was greater than ever. Fisher made the call to process 100 percent of his animals himself and didn't look back. That was until June when the Virginia Department of Agriculture caught wind of Fisher's operation and shut it down. The VDA seized all of Fisher's products, and he wasn't allowed to process, sell, or even eat his meat. Then they loaded it up in a truck and left it at the dump to rot.

Nobody ever got sick from eating meat from Golden Valley Farms. This was NOT about "health and safety." This was about control. The fact is that informed adults were not allowed to make a simple transaction without the government sticking its slimy fingers into Fisher's business and claiming it was somehow for "our benefit." But it's not for "our benefit." It's so they can regulate and control what we buy and what we eat, and they cannot stand it when we operate outside of their influence.

What comes next?

Where does this end? With so much of our ability to feed ourselves already eroded, is it too late? Is it going to get worse? Before long, will it be illegal to eat eggs from your chickens or pick vegetables from your garden without getting government clearance first? Fortunately, a solution is already in the works.

Kentucky Representative Thomas Massie recently told Glenn about a new constitutional amendment designed to limit government overreach regarding food production. The proposed amendment reads as follows:

And Congress shall make no law, regulating the production and distribution of food products, which do not move across state lines.

The amendment is still on the drawing board and has not been formally introduced to Congress yet. But this is where you come in. Call your representative and tell them to support Massie's amendment and take a stand for your right to provide sustenance for you and your family.