UPDATED: Glenn Beck launches 100% ‘Made in America’ jeans from 1791 Denim

Announcing 1791 Denim from 1791 Supply & Co. on Vimeo.

Starting today, 1791 Denim is available exclusively at 1791.com. Initial supply is extremely limited – order now to secure a pair of the first run of 1791 Denim.

Glenn Beck announced Monday morning the release of 1791 Denim, a new line of jeans made entirely in America. The jeans are the latest from 1791, a clothing line launched by Glenn in 2011.

The team at 1791 has been working on the jeans for close to a year, something unheard of in the fashion industry.

The jeans were conceived by Glenn, who has been involved with the new jeans in every step of the process from the stitching, to the buttons, and to the quality of the rivets. Tim Didonato, 1791 Designer, has been the point man on the design, working with Glenn to make sure his vision for the new line was executed. He has been branding all of the labels on the back of the jeans by hand, as well as managing all of the details of the look of the jeans.

LJ Herman, Senior Director of E-Commerce at Mercury Radio Arts, heads up the business end of 1791 and managed the launch of 1791 Denim alongside Tim.

The idea for the jeans came in 2011, when Glenn was doing research for an episode of TV focused on the fashion industries use of advertisements that celebrated the protests in Europe and the Middle East. Glenn found that jeans, an iconic American product, were no longer being made in America.

Rather than sit back and complain about yet another industry going overseas, Glenn decided to do something about it and tasked the nascent 1791 clothing line, staffed by only Tim and LJ, with making a new line of jeans that would be made entirely in America. And they had to do it as soon as possible - since that is the only deadline that Glenn ever gives his employees.

A year later and the jeans are finally ready. The premium 100% cotton ring-spun selvedge jeans are 100% “Made in the USA”. They are woven in Greensboro, NC at Cone Denim ™ Mills, and are cut and sewn in Kentucky at a factory established in the 1920s.

In a profile of Cone Denim ™ Mills, Businessweek explained the appeal of selvedge jeans:

Aficionados crave “selvage,” or “self-edge,” jeans, which are more durable than the modern variety and develop a kind of patina over time. They’re made on narrower fly-shuttle looms that create a continuous, uncut edge—something jeans devotees can tell instantly from the characteristic edging inside the legs or when the bottoms are rolled up. These jeans began disappearing in the 1970s as U.S. mills switched to high-speed looms to compete with fabric going into cheap apparel. The newer machines operated much faster but produced a less idiosyncratic product. More recently, Japanese companies discovered a market for old-fashioned jeans, which have since caught on with hipsters around the world. White Oak stays open by “targeting a niche business,” says Kenneth Kunberger, International Textile’s chief operating officer. “The only place in the world where these Draper fly-shuttle looms are running right now is right here.”

1791 Denim is now available at 1791.com.

UPDATED: Watch Glenn discuss the new jeans on radio:

Our sacred republic has never been in more danger than it is today. Little by little, industry by industry, the far Left is fundamentally transforming the country we love. And it's an aggressive, hostile kind of takeover we've only seen in some of the world's darkest societies.

On Glenn TV this week, Glenn Beck exposes how the Biden administration and Democrats are aggressively scrambling to reset everything: our free and fair voting system, our kids' education, our policing, immigration and border security, our economy, our military, and our energy supply.

Finally, Congressman Dan Crenshaw (R-Texas) joins to discuss how Biden's "woke" policies are threatening America's national security and our way of life.

Watch the full episode below:

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Apparel company The North Face recently stated that it would no longer make jackets for oil and gas companies because it doesn't want to be associated with the fossil fuel industry. In response, Colorado-based oil and gas company Liberty Oilfield Services rented full billboard ads to remind The North Face of the truth: "Globally, 60% of all clothing fibers are made out of oil and gas. For North Face, it is likely 90% or more."

Liberty CEO Chris Wright joined Glenn Beck on the radio program Tuesday to discuss just how much of our economy — beyond outdoor apparel and energy — wouldn't exist in a world without fossil fuels. And he warns that many companies are now deeming this truth to be "controversial."

"I have been for years, trying to get a real, honest dialogue about energy going," Chris told Glenn. "So we took this opportunity to point out that North Face jackets are ... almost completely made out of oil and gas. How can you choose not to associate with the essential material your equipment [is] made out of? So we put a billboard up ... the billboard says, 'That North Face puffer looks good on you. And it was made from fossil fuels.'"

"Most billboard companies did not want to run that billboard. They thought it was controversial," he added. "And Facebook put a hold on our brief video just saying the jacket looks good, this is what it's made out of. In today's world, that is controversial."

Watch the video below to catch more of the conversation:

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During a lecture at the Yale School of Medicine's Child Study Center, a New York City-based psychiatrist told students and faculty that she fantasizes about "unloading a revolver into the head of any white person that got in my way," among several other shockingly race-hating statements.

In April, Dr. Aruna Khilanani — a New York-based forensic psychiatrist and psychoanalyst — delivered the talk called "The Psychopathic Problem of the White Mind" virtually as part of the Yale School of Medicine's "Child Study Center Grand Rounds," a lecture program for "trainees in child psychiatry, psychology, and social work, faculty, clinicians, and scientists."

On the radio program Monday, Glenn Beck shared several quotes from an audio recording of the lecture provided by Bari Weiss, a former opinion writer and editor for the New York Times.

Here are a few of Khilanani's statements from the audio:

  • "This is the cost of talking to white people at all. The cost of your own life, as they suck you dry. There are no good apples out there. White people make my blood boil."
  • "I had fantasies of unloading a revolver into the head of any white person that got in my way, burying their body, and wiping my bloody hands as I walked away relatively guiltless with a bounce in my step. Like I did the world a f***ing favor."
  • "White people are out of their minds. And they have been for a long time."
  • "White people feel that we are bullying them when we bring up race. They feel that we should be thanking them for all that they have done for us. They are confused, and so are we. We keep forgetting that directly talking about race is a waste of our breath."
  • "We are asking a demented, violent predator who thinks that they are a saint or a superhero, to accept responsibility. It ain't gonna happen. They have five holes in their brain. It's like banging your head against a brick wall. It's just like sort of not a good idea."

"We must take a stand. We must speak out, because this is evil," Glenn said in response to Khilanani's shocking lecture. "I don't care who you voted for, you know this is evil."

Watch the video below for more details:

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The prices of our houses and food are already rising fast, but they will skyrocket to record highs if we don't fix the problem soon. So what's causing the inflation?

On the radio program this week, Glenn Beck said he doesn't believe it's the fault of our loggers, farmers, or truckers — many of them are really struggling. But the big corporations that control these industries are making record profits, all while the Biden administration is making some very odd decisions that could make the crises even worse.

Watch the video below for more details:

Want more from Glenn Beck?

To enjoy more of Glenn's masterful storytelling, thought-provoking analysis and uncanny ability to make sense of the chaos, subscribe to BlazeTV — the largest multi-platform network of voices who love America, defend the Constitution and live the American dream.