Nike sends wrong message with new Tiger Woods ad

Nike raised some eyebrows yesterday when it released an ad on its Facebook page in the wake of Tiger Woods regaining his world No. 1 ranking on Monday. As is Nike’s custom, the ad was overtly simple, and the message was abundantly clear:

Photo Credit: Facebook

“I want to talk about a Nike ad from Tiger Woods,” Glenn said on radio this morning. “That’s the ad? Winning takes care of everything?”

“The implication being that it wipes out everything previously,” Pat said.

Woods experienced a spectacular fall from grace in late 2009 that involved a car accident, admissions of infidelity, a divorce, and the loss of his No. 1 ranking to name a few, but Nike continued to stand by the golfer, presumably because they drew a line between his personal indiscretions and the professional star power he still offered in the sports’ world. This new ad, however, seems to glorify Woods’ behavior by implying that winning fixes everything.

“That is the problem with our country. That is the problem with our businesses,” Glenn said. “Having Tiger Woods as your spokesperson, that's your deal… But then to run an ad that says, ‘Winning takes of care of everything,’ now I'm anti Nike. Now I'm like, what? So really it's all about the money. That’s it. It's only about the money and only about winning.”

The interesting thing about the Tiger Woods’ saga is that despite all that has transpired, a lot of people find it difficult not to root for him on the golf course. “It's a shocking approach. Because you're right, people looked at Tiger Woods – he had this big thing. Obviously it blew up. He's had a long road back. He's starting to play better,” Stu explained. “Pat and I talked about this on the Pat & Stu show yesterday, that, for whatever reason, I always feel the urge to root for him. I don't know why. I can't describe why I want to root for him.”

In this particular situation, Glenn takes bigger issue with Nike than with Woods. Pat pointed out that Nike’s target audience is children and young adults who want to be seen wearing their sneakers and sports’ gear, which makes the message of ‘winning fixes everything’ even more inappropriate.

“Imagine if this was GE or Lehman Brothers,” Glenn said. “Ok, Lehman Brothers is doing all these horrible, underhanded things, and they fall apart. And then Lehman Brothers comes back, and they haven't changed their problems. But you have this commercial, set in the boardroom, and the guy stands up and says, ‘Our corporate profits are bigger than they've ever been. Lehman Brothers: Winning Takes Care of Everything.’”

“In that case it would probably be ‘Profit Takes Care of Everything,’” Stu said. “I don’t think anyone would accept that.”

“Profit is winning. Winning is profit. When it comes to Tiger Woods, winning is profit. Winning is profit for Nike. It is obscene,” Glenn said. “That's the problem with our nation. And as Pat said, it's aimed at the youth. It's aimed at the youth. It's aimed at the next generation.”

While Nike is by no means a progressive company, this incident touches on an ever-growing problem–progressives are targeting America’s youth.

“The youth are the most important group to get. If you don't get the youth, you lose… And when I'm talking youth, I'm not talking college. I'm talking people in the fourth grade,” Glenn concluded. “If you don't get the youth, you will not be able to win this battle.”

Presidential candidate Sen. Bernie Sanders (I-Vt.) may say he's all about advocating for the common good, but during his more than 30 years in "public service," the socialist senator has been more adept at promoting his own bottom line.

Investigative journalist and best-selling author, Peter Schweizer, joined Glenn Beck in the studio Friday to discuss his new book, "Profiles in Corruption: Abuse of Power by America's Political Elite," and to break downs how Sanders has become the very model of the corrupt socialist leader who becomes wealthy at the expense of the citizens they are elected to serve.

"It's a major problem for Bernie Sanders," Schweizer said. "He's turned socialism into a profession that has generated a lot of money to his family."

"Isn't that what always happens?" Glenn asked. "I mean, everybody in charge of a socialist country, they walk away with billions, in some cases, and the people are left starving."

"Yes, that's exactly right," agreed Schweizer. "It is a racket for Bernie Sanders. And the sort of austere image that he presents —kind of the John the Baptist of the progressive movement — it's simply not true."

Watch the video below for more details:


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By now you've probably heard all about former Vice President Joe Biden's alleged corruption in Ukraine with his son, Hunter, and the Ukrainian energy company, Burisma. But as it turns out, the Biden family's dubious dealings weren't limited to Ukraine, but extended to China as well.

In this clip, Glenn Beck explains Hunter Biden's four primary "problems" in China, including partnering with criminals, working with Chinese companies accused of stealing and spying on the U.S. military, as well as some very sketchy investments.

Watch the video below for more details:

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Bill O'Reilly joined the "Glenn Beck Radio Program" on Friday for his weekly take on the 2020 presidential race.

O'Reilly emphasized what a dangerous candidate socialist Sen. Bernie Sanders (I-Vt.) really is, and how the media is working to mislead voters by depicting other Democratic candidates, such as former South Bend, Indiana, Mayor Pete Buttigieg, as "moderate."

"The Democratic Party has been hijacked -- and this is no breaking news -- by the progressive left. Which is now being enabled by the national media," said O'Reilly.

"Bernie Sanders is a dangerous man. In any sane time, media time, that would be clear to everybody. But it's not," he added. "It's like, 'Oh, there's uncle Bernie and he just wants to give stuff away. What a great guy.' [He's] not a great guy, all right? He's a totalitarian. He'll take your freedom, in every area, away. Every area. There isn't one area, that Bernie Sanders wouldn't intrude upon, in your personal freedom. Yet, that's not reported. You don't know it unless you pay attention. It's all a bunch of dishonest blather that has obliterated the so-called moderate Democrat. And there are millions of those people. They don't know what to do because they have no voice in the media."

Glenn pointed out that the media has been "trying to make Pete Buttigieg into a moderate" ever since his strong showing in the Iowa caucuses last week.

"So, Pete Buttigieg: Harvard grad. Rhodes Scholar. Brilliant man, he is brilliant. Great speaker. Almost as good as Beck and I. Not quite, but almost," O'Reilly said. "He's only 38, all right? So, the guy goes out and runs for president after being the mayor of South Bend, Indiana, for eight years, and almost destroying that city. The city is in chaos, yet he's re-elected with 80% of the vote the second time. That's what a good BS'er Pete Buttigieg is.

The two went on to break down Buttegieg's radical policy plans on immigration, abortion, gun control, and more.

Watch the video below to catch more of the conversation:

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On the radio program Thursday, Glenn Beck and his chief researcher, Jason Buttrill, have uncovered new evidence that suggests the coronavirus death toll numbers coming from China are grossly inaccurate.

After vetting several deep-fake videos circulating on social media, Jason unearthed shocking whistleblower-videos released by citizens of the communist state that show entire warehouses filled with body bags, along with other atrocities.

Jason and Glenn break down the real numbers and discuss the possibilities of the outbreak coming to America. Watch the video below for more details:

Don't miss next Wednesday's TV special on the coronavirus in its new time slot at 9PM ET.

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