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Glenn's Show Prep

Person vs. Persona and the Media Mask

October 31, 2013
Wilson

Writer

The below post was written by Srinivas Rao, the author, surfer, and entrepreneur  Glenn had on the program yesterday. The post was written for Rao's audience, but Glenn thought it gave a real behind-the-scenes look at a surprising guest who found that he had more in common with Glenn than he would have expected.

I got to the airport in Dallas yesterday afternoon. My friend Marcus called me after we had exchanged a few text messages and asked, "So are you a Republican now?" He's also the guy who was in the Tijuana high speed car chase with me. Considering the only thing I really know about politics is who our current president is, I found it amusing that he asked me about political preferences… (but we'll get back to that)

If you haven't kept up with what I affectionately will refer to as the "Glenn Beck Saga", let me recap:

Glenn stumbled upon my latest book on Amazon. He read it and raved it about on the air. The sales went through the roof in a day. I only knew this because somebody on Twitter mentioned it. My response initially was, "Oh, he's kind of big right?" When I saw how much the sales of my book had gone up, I decided to email Glenn directly. That led to an unlikely media appearance in a place I never thought I'd find myself: Across the desk from Glenn talking about The Art of Being Unmistakable.

In a few days all my world's collided: 7 years in Texas, John North High School, Berkeley, the jobs I got fired from, Pepperdine, surfing, and the blogosphere. I guess you could say I have a few different circles, and I'm what Malcolm Gladwell might call a connector.

On Friday, I got an invitation from Glenn's producer to be on the show, and late that afternoon I got an email from Glenn that would stun most of you. (I'll ask Glenn if I can share it with you).

He said that him touting my book was a double edged sword. I didn't even realize that until I saw the response from some of you who I'm friends with on Facebook. After all, I have the pop culture taste of a teenage girl. Most of my television choices consist of what's on the CWTV.

After a few Google searches fn "Glenn Beck", I made a deliberate choice not to read anything. I didn't want what other people had said to make me walk into this experience with a preconceived perception of him. I wanted to see him as a person, not a persona. My friend Aaron Curtis said, "You have more in common than you think with this guy."

Some people say things that piss us off. But Glenn has a bigger microphone than you or I so it echoes. The media creates a mask and the echo changes. People hear what they want to hear. They confuse a person with persona. The echo of a larger microphone amplifies this. It's like a game of telephone where the original words keep changing through filters, opinions, and articles until you've got groups of people who absolutely despise you.

I'm sure Glenn has said plenty of controversial things. Whether we agree or not is kind of irrelevant to this situation. One of the first Wikipedia entries I read kind of horrified me. And that was the end of my research.

I'm sure I've said something that pissed off a listener of my show, but the echo doesn't have a multiplier of 30 million people. If it did, I'm sure I'd have my critics, haters, and more. The book already got a 1-star review and a 2-star review. I've already been written off with phrases like "any hippie surfer could have done this."

James Altucher said, "Who cares about the politics? Your book just became a best-seller. Remember that these are people who are just doing their jobs." I just got a big break after 5 years, and I have nothing but gratitude for that.

I want to tell you about my day with Glenn Beck the person, not the persona

I first met his staff to talk about the book , my work, and the future I see coming. And this odd pairing resulted in a common ideal.

In a moment like that you think: The world must be ending. I'm in the office of a guy who has strange historical memorabilia hanging on the walls and likes to hunt. If it were my office, it would be pictures of Laird Hamilton surfing 70-foot waves and other crazy surf-related stuff. This is bizarre. I guess we both love carrot cake.

But what we shared is an ideal that transcends politics or religion. My friend Justine Musk said, " Yeah, you're both mavericks."

And it is the idea of the maverick, the misfit, the instigator that put me in front of the camera with an unlikely man who just handed me a defining moment in my career. And what will stun you is that maybe you have more in common with him than you realize. Maybe we all do. It's your inner misfit but some of us have just unleashed it.

As David Risley pointed out, Glenn is a content marketer, and a pretty damn good one. Another friend said, "Srini, you've wanted to build a media empire, here's an opportunity to learn from a guy who has done it."

We're not that different.

We have a message.

We want to share it.

But the people we want to reach might be different.

What I see is a guy who is as flawed, human, and vulnerable as most of us. I point blank asked him, "Where does this reputation you have come from?"

He answered honestly.

He admitted faults in things he has said.

The mask started to fade.

And after all the lights faded, cameras were gone, and the show was over, I found myself sitting in Glenn's office where the mask completely disappeared. This was my favorite part of the day because now I got to see the person, not the persona.

I learned about his early career and his success at a young age: Magazine covers, lots of money, and the path to stardom. He told me that I'm on the verge of something really big, but also gave me a warning that there will be plenty of dark alleys that it could take me down. He told me about his spectacular downfalls and how ego got in the way.

Then he told me a story that really made me laugh. He and Michael Buble are friends. When they became friends, Michael was about as well known as I am. And apparently Michael got punched in the face because he mentioned that Glenn was a friend. Glenn's list of friends might surprise you too. Some of them are your heroes, role models, and people you look up to.

I sat and listened. I asked him the question I ask at the end of every BlogcastFM interview: What separates the people who get to where you are from the ones who don't? Risk and hard work. As I said last week, nothing of great significance is achieved by playing it safe.

My choices have come with plenty of stigma, doubt, disbelief and that's going to be amplified. Our critics can either become our identity, or we can silence them with our actions, our commitment, and our grit. My friend Jaclyn Muellen said it takes a high level of self awareness to handle things when you have a microphone as loud as Glenn's.

I asked him how to avoid destroying your success and letting your ego come back into it.

He talked about religion.

I talked about surfing.

In business school I made a terrible decision that cemented my reputation for the entirety of my time at Pepperdine. I cut people out of a project because I was selfish, and I paid the price for it. I had few friends left by graduation. It's taken 5 years, but I see the error in judgement. I don't ever expect these people to trust me. You know who you are. That was my ego. It wasn't me.

Then I told Glenn, "You know, the only reason I did any of this was because I wanted nothing more than to surf everyday. I knew nothing would make me happier than to have a great family, surf everyday, and do work I enjoyed. If I lived comfortably and had all that, it would be enough."

And he said, "The minute that stops being true is when you should quit and walk away."

And one final thought. I was asked once if I've ever had an "I've made it moment." To that my answer is still no. The minute "you've made it", you're hosed. Carolyn Messere, the editor who deserves more credit than you can possibly imagine, told me, "Don't ever forget that guy who was celebrating 360 copies sold."

The reward that comes from this is I get to do what I've always wanted to: Create things with my own two hands, things that maybe you're changed by, touched by, and moved by. Today we're off to see a venue for the Instigator Experience. Fortunately, I won't have to persuade any brides to change their wedding date because the one we're looking at is available.

So no, I'm not a Republican. What I see is a guy who made deliberate choices to build something. He's an entrepreneur, a misfit, a maverick, and I got to see under the mask that you do. You might be surprised by what you see.

Cheers,

Srinivas

A Sharia enclave is quietly taking root in America. It's time to wake up.

NOVA SAFO / Staff | Getty Images

Sharia-based projects like the Meadow in Texas show how political Islam grows quietly, counting on Americans to stay silent while an incompatible legal system takes root.

Apolitical system completely incompatible with the Constitution is gaining ground in the United States, and we are pretending it is not happening.

Sharia — the legal and political framework of Islam — is being woven into developments, institutions, and neighborhoods, including a massive project in Texas. And the consequences will be enormous if we continue to look the other way.

This is the contradiction at the heart of political Islam: It claims universal authority while insisting its harshest rules will never be enforced here. That promise does not stand up to scrutiny. It never has.

Before we can have an honest debate, we’d better understand what Sharia represents. Sharia is not simply a set of religious rules about prayer or diet. It is a comprehensive legal and political structure that governs marriage, finance, criminal penalties, and civic life. It is a parallel system that claims supremacy wherever it takes hold.

This is where the distinction matters. Many Muslims in America want nothing to do with Sharia governance. They came here precisely because they lived under it. But political Islam — the movement that seeks to implement Sharia as law — is not the same as personal religious belief.

It is a political ideology with global ambitions, much like communism. Secretary of State Marco Rubio recently warned that Islamist movements do not seek peaceful coexistence with the West. They seek dominance. History backs him up.

How Sharia arrives

Political Islam does not begin with dramatic declarations. It starts quietly, through enclaves that operate by their own rules. That is why the development once called EPIC City — now rebranded as the Meadow — is so concerning. Early plans framed it as a Muslim-only community built around a mega-mosque and governed by Sharia-compliant financing. After state investigations were conducted, the branding changed, but the underlying intent remained the same.

Developers have openly described practices designed to keep non-Muslims out, using fees and ownership structures to create de facto religious exclusivity. This is not assimilation. It is the construction of a parallel society within a constitutional republic.

The warning from those who have lived under it

Years ago, local imams in Texas told me, without hesitation, that certain Sharia punishments “just work.” They spoke about cutting off hands for theft, stoning adulterers, and maintaining separate standards of testimony for men and women. They insisted it was logical and effective while insisting they would never attempt to implement it in Texas.

But when pressed, they could not explain why a system they consider divinely mandated would suddenly stop applying once someone crossed a border.

This is the contradiction at the heart of political Islam: It claims universal authority while insisting its harshest rules will never be enforced here. That promise does not stand up to scrutiny. It never has.

AASHISH KIPHAYET / Contributor | Getty Images

America is vulnerable

Europe is already showing us where this road leads. No-go zones, parallel courts, political intimidation, and clerics preaching supremacy have taken root across major cities.

America’s strength has always come from its melting pot, but assimilation requires boundaries. It requires insisting that the Constitution, not religious law, is the supreme authority on this soil.

Yet we are becoming complacent, even fearful, about saying so. We mistake silence for tolerance. We mistake avoidance for fairness. Meanwhile, political Islam views this hesitation as weakness.

Religious freedom is one of America’s greatest gifts. Muslims may worship freely here, as they should. But political Islam must not be permitted to plant a flag on American soil. The Constitution cannot coexist with a system that denies equal rights, restricts speech, subordinates women, and places clerical authority above civil law.

Wake up before it is too late

Projects like the Meadow are not isolated. They are test runs, footholds, proofs of concept. Political Islam operates with patience. It advances through demographic growth, legal ambiguity, and cultural hesitation — and it counts on Americans being too polite, too distracted, or too afraid to confront it.

We cannot afford that luxury. If we fail to defend the principles that make this country free, we will one day find ourselves asking how a parallel system gained power right in front of us. The answer will be simple: We looked away.

The time to draw boundaries and to speak honestly is now. The time to defend the Constitution as the supreme law of the land is now. Act while there is still time.

This article originally appeared on TheBlaze.com.

The Crisis of Meaning: Searching for truth and purpose

Mario Tama / Staff | Getty Images

Anxiety, anger, and chronic dissatisfaction signal a country searching for meaning. Without truth and purpose, politics becomes a dangerous substitute for identity.

We have built a world overflowing with noise, convenience, and endless choice, yet something essential has slipped out of reach. You can sense it in the restless mood of the country, the anxiety among young people who cannot explain why they feel empty, in the angry confusion that dominates our politics.

We have more wealth than any nation in history, but the heart of the culture feels strangely malnourished. Before we can debate debt or elections, we must confront the reality that we created a world of things, but not a world of purpose.

You cannot survive a crisis you refuse to name, and you cannot rebuild a world whose foundations you no longer understand.

What we are living through is not just economic or political dysfunction. It is the vacuum that appears when a civilization mistakes abundance for meaning.

Modern life is stuffed with everything except what the human soul actually needs. We built systems to make life faster, easier, and more efficient — and then wondered why those systems cannot teach our children who they are, why they matter, or what is worth living for.

We tell the next generation to chase success, influence, and wealth, turning childhood into branding. We ask kids what they want to do, not who they want to be. We build a world wired for dopamine rather than dignity, and then we wonder why so many people feel unmoored.

When everything is curated, optimized, and delivered at the push of a button, the question “what is my life for?” gets lost in the static.

The crisis beneath the headlines

It is not just the young who feel this crisis. Every part of our society is straining under the weight of meaninglessness.

Look at the debt cycle — the mathematical fate no civilization has ever escaped once it crosses a threshold that we seem to have already blown by. While ordinary families feel the pressure, our leaders respond with distraction, with denial, or by rewriting the very history that could have warned us.

You cannot survive a crisis you refuse to name, and you cannot rebuild a world whose foundations you no longer understand.

We have entered a cultural moment where the noise is so loud that it drowns out the simplest truths. We are living in a country that no longer knows how to hear itself think.

So people go searching. Some drift toward the false promise of socialism, some toward the empty thrill of rebellion. Some simply check out. When a culture forgets what gives life meaning, it becomes vulnerable to every ideology that offers a quick answer.

The quiet return of meaning

And yet, quietly, something else is happening. Beneath the frustration and cynicism, many Americans are recognizing that meaning does not come from what we own, but from what we honor. It does not rise from success, but from virtue. It does not emerge from noise, but from the small, sacred things that modern life has pushed to the margins — the home, the table, the duty you fulfill, the person you help when no one is watching.

The danger is assuming that this rediscovery happens on its own. It does not.

Reorientation requires intention. It requires rebuilding the habits and virtues that once held us together. It requires telling the truth about our history instead of rewriting it to fit today’s narratives. And it requires acknowledging what has been erased: that meaning is inseparable from God’s presence in a nation’s life.

Harold M. Lambert / Contributor | Getty Images

Where renewal begins

We have built a world without stillness, and then we wondered why no one can hear the questions that matter. Those questions remain, whether we acknowledge them or not. They do not disappear just because we drown them in entertainment or noise. They wait for us, and the longer we ignore them, the more disoriented we become.

Meaning is still available. It is found in rebuilding the smallest, most human spaces — the places that cannot be digitized, globalized, or automated. The home. The family. The community.

These are the daily virtues that do not trend on social media, but that hold a civilization upright. If we want to repair this country, we begin there, exactly where every durable civilization has always begun: one virtue at a time, one tradition at a time, one generation at a time.

This article originally appeared on TheBlaze.com.

A break in trust: A NEW Watergate is brewing in plain sight

Gary Hershorn / Contributor | Getty Images

When institutions betray the public’s trust, the country splits, and the spiral is hard to stop.

Something drastic is happening in American life. Headlines that should leave us stunned barely register anymore. Stories that once would have united the country instead dissolve into silence or shrugs.

It is not apathy exactly. It is something deeper — a growing belief that the people in charge either cannot or will not fix what is broken.

When people feel ignored or betrayed, they will align with anyone who appears willing to fight on their behalf.

I call this response the Bubba effect. It describes what happens when institutions lose so much public trust that “Bubba,” the average American minding his own business, finally throws his hands up and says, “Fine. I will handle it myself.” Not because he wants to, but because the system that was supposed to protect him now feels indifferent, corrupt, or openly hostile.

The Bubba effect is not a political movement. It is a survival instinct.

What triggers the Bubba effect

We are watching the triggers unfold in real time. When members of Congress publicly encourage active duty troops to disregard orders from the commander in chief, that is not a political squabble. When a federal judge quietly rewrites the rules so one branch of government can secretly surveil another, that is not normal. That is how republics fall. Yet these stories glided across the news cycle without urgency, without consequence, without explanation.

When the American people see the leadership class shrug, they conclude — correctly — that no one is steering the ship.

This is how the Bubba effect spreads. It is not just individuals resisting authority. It is sheriffs refusing to enforce new policies, school boards ignoring state mandates, entire communities saying, “We do not believe you anymore.” It becomes institutional, cultural, national.

A country cracking from the inside

This effect can be seen in Dearborn, Michigan. In the rise of fringe voices like Nick Fuentes. In the Epstein scandal, where powerful people could not seem to locate a single accountable adult. These stories are different in content but identical in message: The system protects itself, not you.

When people feel ignored or betrayed, they will align with anyone who appears willing to fight on their behalf. That does not mean they suddenly agree with everything that person says. It means they feel abandoned by the institutions that were supposed to be trustworthy.

The Bubba effect is what fills that vacuum.

The dangers of a faithless system

A republic cannot survive without credibility. Congress cannot oversee intelligence agencies if it refuses to discipline its own members. The military cannot remain apolitical if its chain of command becomes optional. The judiciary cannot defend the Constitution while inventing loopholes that erase the separation of powers.

History shows that once a nation militarizes politics, normalizes constitutional shortcuts, or allows government agencies to operate without scrutiny, it does not return to equilibrium peacefully. Something will give.

The question is what — and when.

The responsibility now belongs to us

In a healthy country, this is where the media steps in. This is where universities, pastors, journalists, and cultural leaders pause the outrage machine and explain what is at stake. But today, too many see themselves not as guardians of the republic, but of ideology. Their first loyalty is to narrative, not truth.

The founders never trusted the press more than the public. They trusted citizens who understood their rights, lived their responsibilities, and demanded accountability. That is the antidote to the Bubba effect — not rage, but citizenship.

How to respond without breaking ourselves

Do not riot. Do not withdraw. Do not cheer on destruction just because you dislike the target. That is how nations lose themselves. Instead, demand transparency. Call your representatives. Insist on consequences. Refuse to normalize constitutional violations simply because “everyone does it.” If you expect nothing, you will get nothing.

Do not hand your voice to the loudest warrior simply because he is swinging a bat at the establishment. You do not beat corruption by joining a different version of it. You beat it by modeling the country you want to preserve: principled, accountable, rooted in truth.

Adam Gray / Stringer | Getty Images

Every republic reaches a moment when historians will later say, “That was the warning.” We are living in ours. But warnings are gifts if they are recognized. Institutions bend. People fail. The Constitution can recover — if enough Americans still know and cherish it.

It does not take a majority. Twenty percent of the country — awake, educated, and courageous — can reset the system. It has happened before. It can happen again.

Wake up. Stand up. Demand integrity — from leaders, from institutions, and from yourself. Because the Bubba effect will not end until Americans reclaim the duty that has always belonged to them: preserving the republic for the next generation.

This article originally appeared on TheBlaze.com.

Grim warning: Bad-faith Israel critics duck REAL questions

Spencer Platt / Staff | Getty Images

Bad-faith attacks on Israel and AIPAC warp every debate. Real answers emerge only when people set aside scripts and ask what serves America’s long-term interests.

The search for truth has always required something very much in short supply these days: honesty. Not performative questions, not scripted outrage, not whatever happens to be trending on TikTok, but real curiosity.

Some issues, often focused on foreign aid, AIPAC, or Israel, have become hotbeds of debate and disagreement. Before we jump into those debates, however, we must return to a simpler, more important issue: honest questioning. Without it, nothing in these debates matters.

Ask questions because you want the truth, not because you want a target.

The phrase “just asking questions” has re-entered the zeitgeist, and that’s fine. We should always question power. But too many of those questions feel preloaded with someone else’s answer. If the goal is truth, then the questions should come from a sincere desire to understand, not from a hunt for a villain.

Honest desire for truth is the only foundation that can support a real conversation about these issues.

Truth-seeking is real work

Right now, plenty of people are not seeking the truth at all. They are repeating something they heard from a politician on cable news or from a stranger on TikTok who has never opened a history book. That is not a search for answers. That is simply outsourcing your own thought.

If you want the truth, you need to work for it. You cannot treat the world like a Marvel movie where the good guy appears in a cape and the villain hisses on command. Real life does not give you a neat script with the moral wrapped up in two hours.

But that is how people are approaching politics now. They want the oppressed and the oppressor, the heroic underdog and the cartoon villain. They embrace this fantastical framing because it is easier than wrestling with reality.

This framing took root in the 1960s when the left rebuilt its worldview around colonizers and the colonized. Overnight, Zionism was recast as imperialism. Suddenly, every conflict had to fit the same script. Today’s young activists are just recycling the same narrative with updated graphics. Everything becomes a morality play. No nuance, no context, just the comforting clarity of heroes and villains.

Bad-faith questions

This same mindset is fueling the sudden obsession with Israel, and the American Israel Public Affairs Committee in particular. You hear it from members of Congress and activists alike: AIPAC pulls the strings, AIPAC controls the government, AIPAC should register as a foreign agent under the Foreign Agents Registration Act. The questions are dramatic, but are they being asked in good faith?

FARA is clear. The standard is whether an individual or group acts under the direction or control of a foreign government. AIPAC simply does not qualify.

Here is a detail conveniently left out of these arguments: Dozens of domestic organizations — Armenian, Cuban, Irish, Turkish — lobby Congress on behalf of other countries. None of them registers under FARA because — like AIPAC — they are independent, domestic organizations.

If someone has a sincere problem with the structure of foreign lobbying, fair enough. Let us have that conversation. But singling out AIPAC alone is not a search for truth. It is bias dressed up as bravery.

Anadolu / Contributor | Getty Images

If someone wants to question foreign aid to Israel, fine. Let’s have that debate. But let’s ask the right questions. The issue is not the size of the package but whether the aid advances our interests. What does the United States gain? Does the investment strengthen our position in the region? How does it compare to what we give other nations? And do we examine those countries with the same intensity?

The real target

These questions reflect good-faith scrutiny. But narrowing the entire argument to one country or one dollar amount misses the larger problem. If someone objects to the way America handles foreign aid, the target is not Israel. The target is the system itself — an entrenched bureaucracy, poor transparency, and decades-old commitments that have never been re-examined. Those problems run through programs around the world.

If you want answers, you need to broaden the lens. You have to be willing to put aside the movie script and confront reality. You have to hold yourself to a simple rule: Ask questions because you want the truth, not because you want a target.

That is the only way this country ever gets clarity on foreign aid, influence, alliances, and our place in the world. Questioning is not just allowed. It is essential. But only if it is honest.

This article originally appeared on TheBlaze.com.