Person vs. Persona and the Media Mask

The below post was written by Srinivas Rao, the author, surfer, and entrepreneur  Glenn had on the program yesterday. The post was written for Rao's audience, but Glenn thought it gave a real behind-the-scenes look at a surprising guest who found that he had more in common with Glenn than he would have expected.

I got to the airport in Dallas yesterday afternoon. My friend Marcus called me after we had exchanged a few text messages and asked, "So are you a Republican now?" He's also the guy who was in the Tijuana high speed car chase with me. Considering the only thing I really know about politics is who our current president is, I found it amusing that he asked me about political preferences… (but we'll get back to that)

If you haven't kept up with what I affectionately will refer to as the "Glenn Beck Saga", let me recap:

Glenn stumbled upon my latest book on Amazon. He read it and raved it about on the air. The sales went through the roof in a day. I only knew this because somebody on Twitter mentioned it. My response initially was, "Oh, he's kind of big right?" When I saw how much the sales of my book had gone up, I decided to email Glenn directly. That led to an unlikely media appearance in a place I never thought I'd find myself: Across the desk from Glenn talking about The Art of Being Unmistakable.

In a few days all my world's collided: 7 years in Texas, John North High School, Berkeley, the jobs I got fired from, Pepperdine, surfing, and the blogosphere. I guess you could say I have a few different circles, and I'm what Malcolm Gladwell might call a connector.

On Friday, I got an invitation from Glenn's producer to be on the show, and late that afternoon I got an email from Glenn that would stun most of you. (I'll ask Glenn if I can share it with you).

He said that him touting my book was a double edged sword. I didn't even realize that until I saw the response from some of you who I'm friends with on Facebook. After all, I have the pop culture taste of a teenage girl. Most of my television choices consist of what's on the CWTV.

After a few Google searches fn "Glenn Beck", I made a deliberate choice not to read anything. I didn't want what other people had said to make me walk into this experience with a preconceived perception of him. I wanted to see him as a person, not a persona. My friend Aaron Curtis said, "You have more in common than you think with this guy."

Some people say things that piss us off. But Glenn has a bigger microphone than you or I so it echoes. The media creates a mask and the echo changes. People hear what they want to hear. They confuse a person with persona. The echo of a larger microphone amplifies this. It's like a game of telephone where the original words keep changing through filters, opinions, and articles until you've got groups of people who absolutely despise you.

I'm sure Glenn has said plenty of controversial things. Whether we agree or not is kind of irrelevant to this situation. One of the first Wikipedia entries I read kind of horrified me. And that was the end of my research.

I'm sure I've said something that pissed off a listener of my show, but the echo doesn't have a multiplier of 30 million people. If it did, I'm sure I'd have my critics, haters, and more. The book already got a 1-star review and a 2-star review. I've already been written off with phrases like "any hippie surfer could have done this."

James Altucher said, "Who cares about the politics? Your book just became a best-seller. Remember that these are people who are just doing their jobs." I just got a big break after 5 years, and I have nothing but gratitude for that.

I want to tell you about my day with Glenn Beck the person, not the persona

I first met his staff to talk about the book , my work, and the future I see coming. And this odd pairing resulted in a common ideal.

In a moment like that you think: The world must be ending. I'm in the office of a guy who has strange historical memorabilia hanging on the walls and likes to hunt. If it were my office, it would be pictures of Laird Hamilton surfing 70-foot waves and other crazy surf-related stuff. This is bizarre. I guess we both love carrot cake.

But what we shared is an ideal that transcends politics or religion. My friend Justine Musk said, " Yeah, you're both mavericks."

And it is the idea of the maverick, the misfit, the instigator that put me in front of the camera with an unlikely man who just handed me a defining moment in my career. And what will stun you is that maybe you have more in common with him than you realize. Maybe we all do. It's your inner misfit but some of us have just unleashed it.

As David Risley pointed out, Glenn is a content marketer, and a pretty damn good one. Another friend said, "Srini, you've wanted to build a media empire, here's an opportunity to learn from a guy who has done it."

We're not that different.

We have a message.

We want to share it.

But the people we want to reach might be different.

What I see is a guy who is as flawed, human, and vulnerable as most of us. I point blank asked him, "Where does this reputation you have come from?"

He answered honestly.

He admitted faults in things he has said.

The mask started to fade.

And after all the lights faded, cameras were gone, and the show was over, I found myself sitting in Glenn's office where the mask completely disappeared. This was my favorite part of the day because now I got to see the person, not the persona.

I learned about his early career and his success at a young age: Magazine covers, lots of money, and the path to stardom. He told me that I'm on the verge of something really big, but also gave me a warning that there will be plenty of dark alleys that it could take me down. He told me about his spectacular downfalls and how ego got in the way.

Then he told me a story that really made me laugh. He and Michael Buble are friends. When they became friends, Michael was about as well known as I am. And apparently Michael got punched in the face because he mentioned that Glenn was a friend. Glenn's list of friends might surprise you too. Some of them are your heroes, role models, and people you look up to.

I sat and listened. I asked him the question I ask at the end of every BlogcastFM interview: What separates the people who get to where you are from the ones who don't? Risk and hard work. As I said last week, nothing of great significance is achieved by playing it safe.

My choices have come with plenty of stigma, doubt, disbelief and that's going to be amplified. Our critics can either become our identity, or we can silence them with our actions, our commitment, and our grit. My friend Jaclyn Muellen said it takes a high level of self awareness to handle things when you have a microphone as loud as Glenn's.

I asked him how to avoid destroying your success and letting your ego come back into it.

He talked about religion.

I talked about surfing.

In business school I made a terrible decision that cemented my reputation for the entirety of my time at Pepperdine. I cut people out of a project because I was selfish, and I paid the price for it. I had few friends left by graduation. It's taken 5 years, but I see the error in judgement. I don't ever expect these people to trust me. You know who you are. That was my ego. It wasn't me.

Then I told Glenn, "You know, the only reason I did any of this was because I wanted nothing more than to surf everyday. I knew nothing would make me happier than to have a great family, surf everyday, and do work I enjoyed. If I lived comfortably and had all that, it would be enough."

And he said, "The minute that stops being true is when you should quit and walk away."

And one final thought. I was asked once if I've ever had an "I've made it moment." To that my answer is still no. The minute "you've made it", you're hosed. Carolyn Messere, the editor who deserves more credit than you can possibly imagine, told me, "Don't ever forget that guy who was celebrating 360 copies sold."

The reward that comes from this is I get to do what I've always wanted to: Create things with my own two hands, things that maybe you're changed by, touched by, and moved by. Today we're off to see a venue for the Instigator Experience. Fortunately, I won't have to persuade any brides to change their wedding date because the one we're looking at is available.

So no, I'm not a Republican. What I see is a guy who made deliberate choices to build something. He's an entrepreneur, a misfit, a maverick, and I got to see under the mask that you do. You might be surprised by what you see.

Cheers,

Srinivas

Glenn has focused on exposing the dark side of the gender movements waging our culture war, and now, there's a new "trend" emerging as an offshoot to the transgender movement. A growing online community, particularly of men, who consider themselves "involuntarily celibate" or "incels" believe they can live a better life as a trans woman. Why? This community purports the world is rigged against men, particularly against traditionally "unattractive men." What's the solution? Stop being a man...

Incel or "involutarily celibate" communities have existed online in the dark corners of Reddit and Discord for years. The groups are marked by a hatred towards women, blaming them for rigging the world in their favor and denying them of sex. Several members of this growing community have been responsible for large acts of violence, most notably Alek Minassian, who killed 10 and injured 16 after driving a van into a busy area of Toronto in 2021.

However, the transgender movement has presented a new option for incel members: if you can't beat 'em, join 'em... or, in the Transmaxxers' case, "become them."

The online Transmaxxer's Manifesto says, “Since females have the upper hand on the dating market, transitioning from male to female will usually improve your options when it comes to getting sex.” According to the manifesto, transitioning to female not only opens up a different pool of sexual partners, but moreover, you gain access to female-only spaces and are “able to extract resources from males.”

“Since females have the upper hand on the dating market, transitioning from male to female will usually improve your options when it comes to getting sex.”

Another member wrote, "If you do not currently feel like living as a female you might have to work on fixing that ... Identifying as male or being emotionally attached to a male body is bad for you if being male results in you living a bad life.”

This new movement is significant because it is in stark contrast to the mainstream narrative that "transgenderism" is an innate quality. Now, it can be an "option" people choose for social advantage. A moderator going by the alias “Vintologi” on the Transmaxxing Discord server, which boasts over 1,200 members, told The Daily Caller:

Transmaxxing is about transitioning for personal gain rather than focusing on things like "gender identity." ... What matters when it comes to medical transition is whether or not said transition would actually be beneficial, thus the extent to which gender identity is innate does not inform us much regarding when medical transition is appropriate.

One incel member on Reddit lamented that he can't Transmaxx to "have sex with white trans women" and to have "all the benefits of [being] female."

Transmaxxing sheds light on a concerning issue as an increasing number of people, particularly the youth, identify as "transgender." What used to be considered as a "finge case" is now being seen as a social advantage. Glenn recently sat down with de-transitioner Chloe Cole, and the amount of pressure she experienced to become a transgender man AS A TEENAGER was ASTOUNDING. She discussed the new community, friendships, and affirmation she gained when she started her transition journey, and she lost ALL of those social perks when she began de-transitioning. She exchanged affirmation for death-threats, friendships for stone-cold silence.

Transmaxxing is a very specific example of a larger movement that is deeply concerning. Not only is the thansgender ideology problematic on its own merits, but now, we are seeing a rise of a distinction of "social advantage" based on gender affiliation. This is deviating away from the original notion that transgenderism is an innate quality. Now, many consider it more "socially advantageous" to identify as transgender than with your biological gender.

At the same time President Biden's misplaced classified documents were sitting in his house, garage, and office at the Penn Biden Center, a whole lot of Chinese money was flowing around him. Is this just a coincidence, or did the Chinese get anything in return? Investigative journalist John Solomon joins to break down what was going on here ...

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Here are 5 RIDICULOUS moments from the Davos summit

Dimitrios Kambouris / Staff, FABRICE COFFRINI / Contributor, JOSEPH EID / Contributor | Getty Images

Glenn has been warning about the dangers of the World Economic Forum and The Great Reset, which is the WEF's goal to utilize the crises like the COVID pandemic to create a leftist Utopia. Now, these goals continue to take shape at the World Economic Forum summit in Davos. Here are five ridiculous moments from this year's summit that shed light on their ultimate vision Glenn has been warning about.

1. Ex-CNN host Brian Stelter hosts the WEF panel on "disinformation," calling for the criminalization of "hate speech" in the U.S.

The former host of Reliable Sources was fired from CNN in 2022 for raking in the network's worst ratings since 2019. CNN's CEO at the time, Chris Licht, accused Stelter of "drawing ire from conservatives" for misrepresenting the facts and propagating false narratives to demonize conservatives. Licht fired Stelter because he was a liability to CNN's attempt to "re-brand" itself as a "reliable" news source.

You would think the World Economic Forum could have found a more credible host for its "disinformation," than Brian Stelter, and it comes with little surprise Stelter's panel called for the continued censorship of conservatives.

Stelter asked his panel, "How does this discussion of disinformation relate to everything else happening today in Davos?"

Vice-President of the European Commission Vera Jourová answered "illegal hate speech" from right-wing extremists, and then called for the criminalization of hate speech in the U.S., asserting, "I think that we have a strong reason why we have this in the criminal law" within the EU.

As former Trump advisor Stephen Miller pointed out, Stelter's refusal to further challenge Jourová's call for censorship is indicative of his failed career as a journalist.

2. Al Gore warns of "rain bombs," "boiling oceans," and "xenophobia" as a result of climate change.

Gore's speech "speaks" for itself...

After asserting that we're creating an "open sewer" in the troposphere, Gore exclaimed:

That’s what’s boiling the oceans, creating these atmospheric rivers, and the rain bombs, and sucking the moisture out of the land, and creating the droughts, and melting the ice and raising the sea level, and causing these waves of climate refugees!
Watch the latest video at <a href="https://www.foxnews.com">foxnews.com</a>

Speaking of refugees, Gore blamed the mass migrations of people on... you guessed it... climate change! Of course this leads to "xenophobia" and "fascism," so if we hate "xenophobia" and "fascism," we need to stop climate change IMMEDIATELY. Plus the rain bombs...

Does this sound reminiscent of the "Man-Bear-Pig?"

Courtesy of South Park

3. Siemens AG Chairman Jim Hagemann urges for 1 million people to NOT eat meat—predicting a "meatless future."

It wouldn't be a World Economic Forum summit if bugs didn't take center stage. Siemens AG Chairman Jim Hagemann said he was inspired by his 24-year-old daughter to stop eating meat to fight climate change and urged one million people to stop eating meat to balance out jet emissions—like the jets his fellow attendees used to travel to the conference?

Here's what he said:

If a billion people stop eating meat, I tell you, it has a big impact. Not only does it have a big impact on the current food system, but it will also inspire innovation of food systems."
Watch the latest video at <a href="https://www.foxnews.com">foxnews.com</a>

Of course, finding "alternative sources of protein" means... you guessed it... BUGS. The EU is already cutting down on cattle farms and promoting the building of insect farms to initiate this "protein transition."

4. John Kerry calls Davos attendees a "select group" with an "almost extraterrestrial" plan to save the planet.

Kerry's opening speech at Davos shows the type of elitism the attendees believe about themselves. They are the "special ones" who can gather at a Swiss resort town to discuss how to "save the planet" and the "little people" who are too ignorant to have a say in the matter. His words speak for themselves:

When you start to think about it, it's pretty extraordinary that we — select group of human beings because of whatever touched us at some point in our lives — are able to sit in a room and come together and actually talk about saving the planet [...] I mean, it's so almost extraterrestrial to think about saving the planet [...] f you say that to most people, most people think you're just a crazy, tree-hugging, lefty liberal, you know, do-gooder, or whatever, and there's no relationship. But really, that's where we are.
Watch the latest video at <a href="https://www.foxnews.com">foxnews.com</a>

Well, not everyone was amused...

Businessman and conservative Tim Acheson called Kerry’s words, "Liberal delusions of grandeur." Jordan Peterson also tweeted, "Who are you going to sacrifice to save the planet, @JohnKerry -- and do you think and how will you ensure that they have any say in the matter?"

5. Davos attendees traveled on more than 1,000 private jets to the conference.

Greenspace, an environmentalist research group, estimates the total emissions used by Davos attendees on their private jets while traveling to the conference is equivalent to "about 350,000 average cars."

Greenspace also found that 53 percent of all private jet trips were short-haul flights of less than 470 nautical miles that "could have easily been train trips." This comes amid the EU's push to ban short-distance flights and opt for train travel instead, which many continue to point out.

Closing thoughts

What once sounded like conspiracy theories are now taking shape amongst the global elites at Davos. As Glenn continues to shed light on the dangers of the World Economic Forum, here's how YOU can fight back against their goals that threaten our freedoms and democracy.

In honor of the World Economic Forum summit in Davos, we would like to resurrect this gem from Glenn's Instagram archive. If "the Great Reset" doesn't work out, Schwab should consider reaching out to the Bond franchise for a Plan-B career.

Be sure to follow Glenn on Instagram for more!

This is part of our ongoing series on "The Great Reset." To read similar content, click here.