Excerpt from Public Policy Polling
The 2016 election sapped us of our hope and joy.
When PPP did a poll on the holidays immediately following the 2012 election, 52% of Americans said they believed in Santa Claus, to 45% who said they did not. We've re-upped that question in the wake of this year's election, and belief in Santa Claus has gone all the way down to 31% with non-belief shooting up to 59%. It's not even just Democrats dispirited about the results of the election who have lost their belief in Santa. Republicans (52% in 2012, 34% now), Democrats (55% in 2012, 32% now), and independents (47% in 2012, 27% now) have all had their belief in Santa dashed in pretty similar numbers.
A majority of Republicans may not believe in Santa but if he does exist they know one thing about him- he's white. GOP voters nationally by a 54-6 margin say that Santa is white, with 41% having no opinion one way or another. 57% of Democrats have no opinion on this question and those who do are relatively divided, with 26% saying Santa's white to 18% who say he's not.