Imagine a Priceline.com or Upside.com for Everything (Even Health Insurance)

Could an ingenious, buyer-driven consumer experience like Priceline.com or Upside.com solve our health care problem? Serial entrepreneur, historian and dreamer Jay Walker joined Glenn on radio Wednesday to discuss why health care is broken and how his patented business model could go a long way in providing solutions --- but it isn't the entire answer.

"Up to now, Americans have had a lot of choices. But unless they're super shoppers, they never see what their choices are worth. In complicated worlds like buying business travel or buying health insurance or buying medical care, there are millions of choices. You can't figure them all out. Software makes it possible for the first time to find choices that makes sense for you," Walker explained.

However, in the case of applying free market principles to health care, there's a Catch-22.

"We're not in charge of our health care," Glenn said.

Therein lies one of the big problems.

"Glenn, one of the reasons why health care is so broken --- one of the many reasons, but one of the big reasons --- is that the person paying for it isn't the person using it," Walker said.

Glenn agreed.

While most people make a co-payment, it's the government, insurance provider or employer paying the bulk of their medical expenses.

"And what happens when somebody else is paying for something else and I get to use it? I overconsume: give me the gold-plated everything. After all, I want every test, I want every treatment," Walker explained.

The unfortunate reality is that no one knows how much anything ultimately costs.

"You go in and ask the x-ray technician, how much is this x-ray? They have no idea. They don't know. So the seller doesn't know. The buyer doesn't know. Is it any doubt the system has completely run amuck on costs?" Walker said.

In keeping with his systematic worldview, Walker explained how a free market health care system can't solve every problem.

"Again, health and wellness is a system, all right? It's not a binary A or B thing. If you treat your body like a garbage can . . . you're going to get sick, no matter who pays for it. So at the end of the day, this isn't a question of just making sure you're paying the right amount of money. You bet, we've got to make sure rational free market economics, which work for everything well, work for health care. But there are plenty of people who can't afford health care. There are plenty of children whose parents make decisions for them. This isn't going to fix that problem. We have challenges in childhood obesity. It isn't going to fix that problem. We have an opioid epidemic. It isn't going to fix that. So market solutions are critically important --- but they're important as part of the whole," Walker said.

Listen to this segment from The Glenn Beck Program:

GLENN: Jay Walker, the founder of Priceline.com. 900 patents to his name. Wired magazine calls his library on imagination -- he's an expert on imagination. The most amazing library in the world. He is a techno optimist. He is also the guy who started the new travel website upside.com. Full disclosure, that is a sponsor --

JAY: That's how we met.

GLENN: Yeah, that's how we met. However, the reason why he's here is not for that, it's for a conversation we had -- I said, what's the catch? How is this working? How is everybody making money here? Because you're reducing the time that the person spends from 80 minutes to about -- what are you down to?

JAY: Five.

GLENN: Five minutes to make the decision. You're booking the hotel. You're booking the flight. And you're --

JAY: Saving money.

GLENN: Saving money for the company. And then you're giving an Amazon gift card. And we've done things where it works out to where we've spent $200, with something that should have cost us 1,000 or would have cost us 1,000. It's like -- in the end, it's like a 200-dollar ticket and stay. That's insane.

And I said to you, okay. What -- when it's too good to be true, it's too good to be true.

JAY: Ask extra questions.

GLENN: Correct.

And you said, no, here's how it works. And imagine this with -- with everything.

Explain what that means.

JAY: Up to now, Americans have had a lot of choices. But unless they're super shoppers, they never see what their choices are worth. In complicated worlds like buying business travel or buying health insurance or buying medical care, there are millions of choices. You can't figure them all out.

Software makes it possible for the first time to find choices that makes sense for you.

GLENN: So, but we're not in charge of our health care. So I've been saying, everyone should be -- I want to give $5,000 a year. I'll cover the first -- I'll buy catastrophic for everything else. Give me $5,000 a year. You go spend it.

So when the doctor says, go get this x-ray. I can go get that x-ray here. But if I have a system that says, you know what, if you go tomorrow morning at this location, you're going to pay a fraction of that.

JAY: Glenn, one of the reasons why health care is so broken -- one of the many reasons, but one of the big reasons is that the person paying for it isn't the person using it.

GLENN: Yes.

JAY: And what happens when somebody else is paying for something else and I get to use it? I overconsume. Give me the gold-plated everything. After all, I want every test. I want every treatment.

GLENN: We don't care. Correct.

JAY: So we right at the start -- either the government is paying for it or my health insurer is paying for it or my boss is paying for it.

When you have a system where a single decision by me could be costing $10,000 to somebody else -- and, by the way, not only am I not paying for it, the person selling it to me, the doctor or the hospital, they can't even tell me what the price is. You go in and ask the x-ray technician, how much is this x-ray? They have no idea. They don't know.

So the seller doesn't know. The buyer doesn't know. Is it any doubt the system has completely run amuck on costs?

GLENN: So what we have going on in Washington, you sound like this is the solution that I've been looking for. How are you going to get that when we're headed towards --

JAY: Well, it's not a solution. So, again, health and wellness is a system, all right? It's not a binary A or B thing. If you treat your body like a garbage can, all right? You're going to get sick, no matter who pays for it.

GLENN: Right.

JAY: So at the end of the day, this isn't a question of just making sure you're paying the right amount of money. You bet, we've got to make sure rational free market economics, which work for everything well, work for health care. But there are plenty of people who can't afford health care. There are plenty of children whose parents make decisions for them. This isn't going to fix that problem. We have challenges in childhood obesity. It isn't going to fix that problem. We have an opioid epidemic. It isn't going to fix that. So market solutions are critically important. But they're important as part of the whole.

GLENN: So how do you -- let's stick to market here for a second.

How do you -- how do you correct a system and sell the free market system, when the free market system hasn't really been practiced in this country for a very long time, not in --

JAY: Not in health care.

GLENN: Yeah, not in health care. But in many ways, in many industries it hasn't been practiced in a very long time.

JAY: Many industries.

GLENN: And people are taught that this is the free market system. And they see that it doesn't work. That it just -- it's awful and cumbersome. And they're being taught that, hey, this Marxism idea is a better idea.

How do we tell the truth about the free market system to a -- to a group of people that really don't know and don't really care about what the free market system really is?

JAY: So the answer is telling people who don't want to hear is probably not going to be our winning strategy. Okay?

GLENN: Yes, right.

JAY: It's just not going to be our winning strategy. So we're going to have to offer alternatives that exist against the dysfunctional system. And those alternatives will have to compete to attract people based on cost, efficacy, easiness, and those kinds of things. It churns out -- this system is probably going to do that. The mobile phone, when you add sensors and your ability to actually, within a few years see what's going on inside your body, probably means we're going to have two systems, a public system that is going to be broken for a long time and we should try to improve and a new technology that's going to emerge along the side, where people -- a significant amount of people say, look, I just want better health for my children. And if this helps my kid, then I'm using this system. I don't care who's paying for it. People want their kids to be healthy. People want their parents to be healthy. A little less themselves, unfortunately.

GLENN: You're a historian. You know that we've been around fake news forever. I mean, I have documents of fake news from the Revolutionary War.

JAY: About to say, it was perfectly normal for Thomas Jefferson to create fake news.

GLENN: It happened.

JAY: Hardball those days.

GLENN: Yeah. Your heads -- if you elect John Adams, your children's heads will be on a pike.

JAY: There you go.

GLENN: Hello. So we've had it forever. However, we are now in a system -- you came up with the friend button at Facebook.

Facebook is so freeing and gives people the power to connect with people like you and me and people -- and give people the power to have a voice just as powerful as anybody else's. But it also is -- just because of the algorithms, making everyone's world smaller. And we're hearing the voices that we agree with, and not necessarily the full spectrum. Then you add on top of that, fake news. How are we going to imagine this?

JAY: Well, first of all, let me set it straight. I'm not the inventor of the friend button. Some of the inventions I created led to it. So I don't want to take credit for something I'm not the inventor.

That being said, you're asking a tough question. And here's the question: The weather today is cold and rainy, but the climate is really what matters most here in Dallas, Texas. Right? It might be cold and rainy today, but we live in -- you're in Texas here. We have to remember that when we're hacking away at the weather, we're simply just hacking at the leaves. The climate is really the bigger issue.

And let's talk about the climate. More people are getting more news from more sources than ever before. Yes, some of those sources are being constrained. But if you have confidence in people, you know what, you can fool some of the people some of the time, but you can't fool all of the people all of the time. We live in a world where the ability to control the news like Nazi Germany or to control what any one person hears is less than ever before.

You know, white men -- old white men in New York City do not decide what's on the evening news anymore. We live in a much more information-open society. Yes, within certain realms, it appears we're being contradicted. We're having bracelets put around the news we see on Facebook, but that's not maybe what we're going to see on Twitter, or something new will emerge tomorrow.

Remember, the phone is going away, Glenn. The phone is an intermediate system. It's just an on-ramp to the network. It's almost certainly going to go to the glasses. And probably with a little thing in your ear, assuming we don't direct connect to the brain.

This is what's really going to happen. You're going to have way more opportunity here, way more people. And these younger kids, they're way more global. Yeah, it's easy to fool some of the people some of the time, but overall, the climate is more open, more information. You know, I don't care whether you're the Chinese government or whether you're a dictator in Africa, you're having -- or Korea. You're having a hard time controlling the flow of information.

GLENN: When you look at the climate, I am a -- I am a -- some would call me jingoistic. I would not. I would call myself proud of the -- the best system that has ever been created to help people explore -- the minute you come up with a better system than our Constitution and the free market connecting Moral Sentiments to Wealth of Nations, I'm in. I'm in. But this is the best that's been created.

But we're now being taught that America -- our children are being taught, America doesn't matter. It's a global community. And it is a global community. But how do we balance a global community with, these principles are global and eternal?

JAY: Well, there you've got the core of the problem. We used to have a much more of a common heritage. We used to have much more of a common heritage. We used to talk about Western values and Western civilization as an absolute good in the larger scheme of history. And we don't do that any longer.

GLENN: Is it an absolute source of good? In the overall picture?

JAY: If you study history, there is no systems, other than ours, that have lifted more people out of poverty, that have given more opportunity to more people who never had opportunity. If you're a woman, you want to be an American. If you're an African-American, you want to be an American (sic). Half the world would like to come to America. I'm not arguing that we're perfect or even better in every way, but what I'm saying is, market-based systems with real competition and checks and balances that in a government that works, has been by far and away the best. System. There isn't anybody in second place, right?

There are just fakes. So at the end of the day, when China wanted to lift hundreds of millions of people out of desperate poverty, they turned to capitalism to do it. Yeah, they put a Chinese brand on it. But, baby, they unlocked initiative. They unlocked risk-taking. They unlocked imagination at the market value. They opened their borders to global supply. They basically adopted the western system. They just called it the Chinese communist party.

GLENN: A friend of mine went over and talked to the Chinese. This was 2008. And he was very concerned about us.

And Chinese said, you guys might be kicked down. And you might have some time where you're kicked down for a while, but you have something that the world doesn't have. And that is imagination.

JAY: Permission to fail. The big difference in America is, in the rest of the world, when you're a failure, you're dead. You're done. In America, when you're a failure, you're Bill Gates. You're Steve Jobs. You're a failure? Perfect. You've dropped out of school, perfect. We love you. Okay?

America is a country that reinvents itself and has always done so. We believe in the individual. We believe in responsibility.

Look, we're the most charitable nation by far in the world. Just look at the nature of charity in America. Only people of generosity and wealth can be charitable. Most of the world doesn't -- that makes no sense in China, to donate money to a hospital. There are no hospitals in China, paid for by wealthy Chinese. That doesn't work that way.

America does that. And it's because we have permission to try, to fail, to try again. We literally, from the very start in our patent system said, if you can invent something, you don't have to practice it, and you don't have to be rich to get a patent.

GLENN: I think one of the worst things we've done are the bailouts and everything else. And a lot of people will say, because it's not our position as government. But my core on that is I have a right to fail. As much as I have a right to succeed -- my failures are more important to me than my successes. I am who I am today because of massive failures in my life.

JAY: All great hitters strike out a lot. Okay? They swing at the ball, and they strike out. The poor hitters watch the ball go by. Right? The great hitters put it in play, and they're out. But that's no difference than all of us. The fact of the matter is America allows for that.

Now, sure we have bailouts. Why? Because we have a political democracy. And you put enough people out of work, that's a lot of votes going out of work. So there's enormous pressure to not let those enterprises fail.

But we've learned over and over again, even when the largest enterprises in our country have failed over their history or have become irrelevant in their arc of history, the country bounces back. It finds new ways to deploy resources. It motivates people to learn.

In America, everybody wants to be wealthy. They don't want to drag the wealthy down. They want to join the wealthy. That's why America lives the way it lives.

GLENN: Jay Walker is our guest. An inventor. Described as a serial entrepreneur. Founder of Priceline. Founder of upside.com. An imagination expert. Has the library of the history of human imagination. A techno optimist. And we only have about two minutes left. On the other side, I want to come back. I want to ask you, if you're an entrepreneur and you're out there swinging for the fences today, what is the one thing -- one piece of advice that you would give them, to say, "Just focus here, or have you asked yourself this?"

We'll do that when we come back. First, our sponsor this half-hour is Casper. Are you having sleepless nights? Research shows sleepless nights may be because of warmer weather. And if you have a foam mattress, holy cow do you know that. You'll wake up in the middle of December with your windows open, and the top of you will be ice cold, and the bottom of you that's next to the mattress will be boiling hot.

This is one of the first things that Casper tried to do. They wanted the perfect mattress, so they went back to the laboratory, and they came up with a new foam -- two actual high-tech foams that will guarantee that you will sleep cool and comfortable. Then they wanted to see, how can we keep the price down to where normal people can afford a great mattress?

What they did is they cut out the middle man. And they ship right directly to you. So instead of going to some place where they're paying somebody to say, hey, why don't you lay down on this mattress? What you do is you just go to Casper.com, and you buy the mattress.

In 100 nights, you can send it back. They'll refund every single penny. They'll come and pick it up from you if you don't love it. But you're going to love it.

One hundred nights in your home. Try it. See if it doesn't just change the way you sleep and doesn't make you think about, I can't wait to go home and go to bed. Casper mattress. Casper.com. Use the promo code Beck. Get $50 off the purchase of your mattress right now. Terms and conditions do apply. It's Casper.com. Promo code Beck.

(OUT AT 10:52AM)

GLENN: Jay -- Jay Walker, the founder of Priceline and upside.com. Tell me if you're an entrepreneur and you're out there struggling, give me a piece of advice.

JAY: There's only one person that matters, assuming you've got the oxygen you need. Right? The oxygen is the capital you need to do anything. But if you've got the oxygen, it's all about the customer.

People are continuously reinventing how to serve customers. If you serve the customer, you win the game. There are endless ways to serve customers that have never been possible before. And that's what this new technology revolution is doing. It's putting things up in the air that have never been up in the air, that you can actually find customers and serve them. That's the key. Serve the customer.

GLENN: Upside.com. Jay Walker. Great to have you. We'll be on Facebook later today. Don't miss it.

JAY: Thank you.

Rapper Kendrick Lamar brings white fan onstage to sing with him, but here’s the catch

Matt Winkelmeyer/Getty Images for American Express

Rapper Kendrick Lamar asked a fan to come onstage and sing with him, only to condemn her when she failed to censor all of the song's frequent mentions of the “n-word" while singing along.

RELATED: You'll Never Guess Who Wrote the Racist Message Targeting Black Air Force Cadets

“I am so sorry," she apologized when Lamar pointed out that she needed to “bleep" that word. “I'm used to singing it like you wrote it." She was booed at by the crowd of people, many screaming “f*** you" after her mistake.

On Tuesday's show, Pat and Jeffy watched the clip and talked about some of the Twitter reactions.

“This is ridiculous," Pat said. “The situation with this word has become so ludicrous."

What happened?

MSNBC's Katy Tur didn't bother to hide her pro-gun control bias in an interview with Texas Attorney General Ken Paxton in the wake of the Santa Fe High School killings.

RELATED: Media Are Pushing Inflated '18 School Shootings' Statistic. Here Are the Facts.

What did she ask?

As Pat pointed out while sitting in for Glenn on today's show, Tur tried to “badger" Paxton into vowing that he would push for a magical fix that will make schools “100 percent safe." She found it “just wild" that the Texas attorney general couldn't promise that schools will ever be completely, totally safe.

“Can you promise kids in Texas today that they're safe to go to school?" Tur pressured Paxton.

“I don't think there's any way to say that we're ever 100 percent safe," the attorney general responded.

What solutions did the AG offer?

“We've got a long way to go," Paxton said. He listed potential solutions to improve school safety, including installing security officers and training administrators and teachers to carry a gun.

Pat's take:

“Unbelievable," Pat said on today's show. “Nobody can promise [100 percent safety]."

Every president from George Washington to Donald Trump has issued at least one executive order (with the exception of William Harrison who died just 31 days into his presidency) and yet the U.S. Constitution doesn't even mention executive orders. So how did the use of this legislative loophole become such an accepted part of the job? Well, we can thank Franklin Roosevelt for that.

Back at the chalkboard, Glenn Beck broke down the progression of the executive order over the years and discussed which US Presidents have been the “worst offenders."

RELATED: POWER GRAB: Here's how US presidents use 'moments of crisis' to override Constitutional law

“It's hard to judge our worst presidential overreachers on sheer numbers alone," said Glenn. “However, it's not a shock that FDR issued by far the most of any president."

Our first 15 presidents issued a combined total of 143. By comparison, Franklin D. Roosevelt issued 3721, more than twice the next runner up, Woodrow Wilson, at 1803.

“Next to FDR, no other president in our history attempted to reshape so much of American life by decree, until we get to this guy: President Obama," Glenn explained. “He didn't issue 3000, or even 1800; he did 276 executive orders, but it was the power of those orders. He instituted 560 major regulations classified by the Congressional Budget Office as having 'significant economic or social impacts.' That's 50 percent more regulations than George W. Bush's presidency — and remember, everybody thought he was a fascist."

President Obama blamed an obstructionist Congress for forcing him to bypass the legislative process. By executive order, President Obama decreed the U.S. join the Paris Climate Accord, DACA, the Clean Power Plan and transgender restrooms. He also authorized spying in US citizens through section 702 of FISA, used the IRS to target political opponents and ordered military action in Libya without Congressional permission.

All of these changes were accepted by the very people who now condemn President Trump for his use of executive orders — many of which were issued to annul President Obama's executive orders, just as President Obama annulled President Bush's executive orders when he took office … and therein lies the rub with executive orders.

“That's not the way it's supposed to work, nor would we ever want it to be," said Glenn. “We have to have the Constitution and laws need to originate in Congress."

Watch the video above to find out more.

Six months ago, I alerted readers to the very attractive benefits that the TreasuryDirect program offers to investors who are defensively sitting on cash right now.

Since then, those benefits have continued to improve. Substantially.

Back in November, by holding extremely conservative short-term (i.e., 6-months or less) Treasury bills, TreasuryDirect participants were receiving over 16x more in interest payments vs keeping their cash in a standard bank savings account.

Today, they're now receiving over 30 times more. Without having to worry about the risk of a bank "bail-in" or failure.

So if you're holding cash right now and NOT participating in the TreasuryDirect program, do yourself a favor and read on. If you're going to pass on this opportunity, at least make it an 'eyes-wide-open' decision.

Holding Cash (In Treasurys) Now Beats The Market

There are many prudent reasons to hold cash in today's dangerously overvalued financial markets, as we've frequently touted here at PeakProsperity.com.

Well, there's now one more good reason to add to the list: holding cash in short-term Treasurys is now meeting/beating the dividend returns offered by the stock market:

"Cash Is King" Again - 3-Month Bills Yield More Than Stocks (Zero Hedge)
'Reaching for yield' just got a lot easier...
For the first time since February 2008, three-month Treasury bills now have a yield advantage over the S&P; 500 dividend yield (and dramatically lower risk).
Investors can earn a guaranteed 1.90% by holding the 3-month bills or a risky 1.89% holding the S&P; 500...

The longest period of financial repression in history is coming to an end...

And it would appear TINA is dead as there is now an alternative.

And when you look at the total return (dividends + appreciation) of the market since the start of 2018, stocks have returned only marginally better than 3-month Treasurys. Plus, those scant few extra S&P; points have come with a LOT more risk.

Why take it under such dangerously overvalued conditions?

If You Can't Beat 'Em, Join 'Em

In my June report Less Than Zero: How The Fed Killed Saving, I explained how the Federal Reserve's policy of holding interest rates at record lows has decimated savers. Those who simply want to park money somewhere "safe" can't do so without losing money in real terms.

To drive this point home: back in November, the average interest rate being offered in a US bank savings account was an insutling 0.06%. Six months later, nothing has changed:

(Source

That's virtually the same as getting paid 0%. But it's actually worse than that, because once you take inflation into account, the real return on your savings is markedly negative.

And to really get your blood boiling, note that the Federal Reserve has rasied the federal funds rate it pays banks from 1.16% in November to 1.69% in April. Banks are now making nearly 50% more money on the excess reserves they park at the Fed -- but are they passing any of that free profit along to their depositors? No....

This is why knowing about the TreasuryDirect program is so important. It's a way for individual investors savvy enough to understand the game being played to bend some of its rules to their favor and limit the damage they suffer.

Below is an updated version (using today's rates) of my recap of TreasuryDirect, which enables you to get over 30x more interest on your cash savings than your bank will pay you, with lower risk.

TreasuryDirect

For those not already familiar with it, TreasuryDirect is a service offered by the United States Department of the Treasury that allows individual investors to purchase Treasury securities such as T-Bills, notes and bonds directly from the U.S. government.

You purchase these Treasury securities by linking a TreasuryDirect account to your personal bank account. Once linked, you use your cash savings to purchase T-bills, etc from the US Treasury. When the Treasury securities you've purchased mature or are sold, the proceeds are deposited back into your bank account.

So why buy Treasuries rather than keep your cash savings in a bank? Two main reasons:

  • Much higher return: T-Bills are currently offering an annualized return rate between 1.66-2.04%. Notes and bonds, depending on their duration, are currently offering between 2.6% - 3.1%
  • Extremely low risk: Your bank can change the interest rate on your savings account at any time -- with Treasury bills, your rate of return is locked in at purchase. Funds in a bank are subject to risks such as a bank bail-in or the insolvency of the FDIC depositor protection program -- while at TreasuryDirect, your funds are being held with the US Treasury, the institution with the lowest default risk in the country for reasons I'll explain more in a moment.

Let's look at a quick example. If you parked $100,000 in the average bank savings account for a full year, you would earn $60 in interest. Let's compare this to the current lowest-yielding TreasuryDirect option: continuously rolling that same $100,000 into 4-week T-Bills for a year:

  1. Day 1: Funds are transferred from your bank account to TreasuryDirect to purchase $100,000 face value of 4-week T-Bills at auction yielding 1.68%
  2. Day 28: the T-Bills mature and the Treasury holds the full $100,000 proceeds in your TreasuryDirect account. Since you've set up the auto-reinvestment option, TreasuryDirect then purchases another $100,000 face value of 4-week T-Bills at the next auction.
  3. Days 29-364: the process repeats every 4 weeks
  4. Day 365: assuming the average yield for T-Bills remained at 1.68%, you will have received $1,680 in interest in total throughout the year from the US Treasury.

$1,680 vs $60. That's a 27x difference in return.

And the comparison only improves if you decide to purchase longer duration (13-week or 26-week) bills instead of the 4-week ones:

Repeating the above example for a year using 13-week bills would yield $1,925. Using 26-week bills would yield $2,085. A lot better (34x better!) than $60.

Opportunity Cost & Default Risk

So what are the downsides to using TreasuryDirect? There aren't many.

The biggest one is opportunity cost. While your money is being held in a T-Bill, it's tied up at the US Treasury. If you suddenly need access to those funds, you have to wait until the bill matures.

But T-Bill durations are short. 4 weeks is not a lot of time to have to wait. (If you think the probability is high you may to need to pull money out of savings sooner than that, you shouldn't be considering the TreasuryDirect program.)

Other than that, TreasuryDirect offers an appealing reduction in risk.

If your bank suddenly closes due to a failure, any funds invested in TreasuryDirect are not in your bank account, so are not subject to being confiscated in a bail-in.

Instead, your money is held as a T-Bill, note or bond, which is essentially an obligation of the US Treasury to pay you in full for the face amount. The US Treasury is the single last entity in the country (and quite possibly, the world) that will ever default on its obligations. Why? Because Treasurys are the mechanism by which money is created in the US. Chapter 8 from The Crash Course explains:

As a result, to preserve its ability to print the money it needs to function, the US government will bring its full force and backing to bear in order to ensure confidence in the market for Treasurys.

Meaning: the US government won't squelch on paying you back the money you lent it. If required, it will just print the money it needs to repay you.

So, How To Get Started?

Usage of TreasuryDirect is quite low among investors today. Many are unaware of the program. Others simply haven't tried it out.

And let's be real: it's crazy that we live in a world where a 1.68-2.09% return now qualifies as an exceptionally high yield on savings. A lot of folks just can't get motivated to take action by rates that low. But that doesn't mean that they shouldn't -- money left on the table is money forfeited.

So, if you're interested in learning more about the TreasuryDirect program, start by visiting their website. Like everything operated by the government, it's pretty 'no frills'; but their FAQ page addresses investors' most common questions.

Before you decide whether or not to fund an account there, be sure to discuss the decision with your professional financial advisor to make sure it fits well with your personal financial situation and goals. (If you're having difficulty finding a good one, consider scheduling a free discussion with PeakProsperity.com's endorsed financial advisor -- who has considerable experience managing TreasuryDirect purchases for many of its clients).

In Part 2: A Primer On How To Use TreasuryDirect, we lay out the step-by-step process for opening, funding and transacting within a TreasuryDirect account. We've created it to be a helpful resource for those self-directed individuals potentially interested in increasing their return on their cash savings in this manner.

Yes, we savers are getting completely abused by our government's policies. So there's some poetic justice in using the government's own financing instruments to slightly lessen the sting of the whip.

Click here to read Part 2 of this report (free executive summary, enrollment required for full access)

NOTE: PeakProsperity.com does not have any business relationship with the TreasuryDirect program. Nor is anything in the article above to be taken as an offer of personal financial advice. As mentioned, discuss any decision to participate in TreasuryDirect with your professional financial advisor before taking action.