The Most Powerful News Story Glenn Ever Heard Was Six Words

June 12, 2017

WRITER

"Chicago O'Hare, Eastern Airlines, 111 dead."

That was the news from Paul Harvey on July 19, 1989. The master storyteller and radio host had a way with words that resonated among Americans --- including a younger Glenn Beck.

"He was way ahead of his time. Most powerful news story I ever heard, and one of the reasons why I wanted to get into radio: Orson Wells and Paul Harvey," Glenn said Monday on radio.

This followed a conversation about social media and its impact on the new way Americans consume news. Sharing a story from FiveThirtyEight, co-host Stu Burgiere recounted the author's recent three-month break from social media.

"They had a writer who had a book situation, so [she] had to go off social media for three months. And [she] wrote about, 'Hey, how did this affect my opinion of the news cycle?'" Stu explained.

Christie Aschwanden, the author, came to a realization:

It dawned on me that I’d mostly stopped visiting websites directly and instead had been following the recommendations in my feeds to wherever they might lead me. My reading was no longer deliberate but curated by external forces that may or may not have aligned with my interests. I’d ceded control of my most valuable currency: my attention.

That trend --- having news pushed to us by an outside algorithm rather than seeking out sources independently --- has dramatically changed the way we consume news.

"Unbelievable, that's the way most people do it," Glenn said.

"Totally, you just get led down these roads, and you're not necessarily even reading what's most interesting to you or what's most important to you," Stu agreed.

Regarding the Paul Harvey story, Glenn had this to say:

"I knew everything that I needed to know. That's really kind of what America wants right now. They just want that, plus they want a confirmation of their opinion. Tell me my opinion is right," he said.

Aschwanden found exactly that to be true:

What became acutely obvious when I stopped taking their recommendations was how tribal online discussions can be. So many posts in my feeds were people broadcasting their political or professional identities by expressing outrage or praise for a particular news event or article. It seems to me that these kinds of posts aren’t so much about instigating thoughtful discourse as they are about broadcasting your own tastes or positioning yourself on a team. By opting out, I wasn’t missing thoughtful discussions, I was skipping pep rallies for various factions.

"It's because we've lost the American tribe. We've broken into political party tribes because we don't have a common story that threads us together anymore," Glenn said.

Listen to this segment from The Glenn Beck Program:

GLENN: Thank you so much for joining us today. Thank you for listening to the Glenn Beck Program. We are back off from vacation. What did we bring back?

STU: One interesting little I saw from FiveThirtyEight.com. They had a writer who had a book situation. So they had to go off social media for three months. And they wrote about, hey, how did this affect my opinion of the news cycle? Like, they went through all these big events not being connected to social media. And here's part of it: It dawned on me that I mostly stopped visiting websites directly and instead had been following the recommendations in my feeds to wherever they might lead me. My reading was no longer deliberated, but curated by external forces that may or may not have aligned with my interests. I ceded control of my most valuable currency: My attention.

GLENN: Unbelievable. That's the way most people do it.

STU: Totally. You just get led down these things -- these roads, and you're not necessarily even reading what's most interesting to you or what's most important to you.

JEFFY: I mean, we all do that.

STU: Yeah, that's true.

GLENN: I think it's 80 percent of traffic now from most sites comes from what's called the side doors. So people aren't going to TheBlaze.com. Or the NewYorkTimes.com. They're getting it from their Facebook feed, and that leads them in from the side door. So they're only getting one story. And on that story, the average time is like 46 seconds or --

STU: Jeez. If it's that high, I would be stunned.

GLENN: Yeah. I keep wanting to say it's six seconds. But it can't be that. It's some extraordinarily low number. And it gives you time enough just to read the headlines and glance and move on. That's how people are getting their news now. And it's -- it's -- it's really kind of frightening.

STU: Yeah, I was listening to an interview about someone who was a writer -- like long form pieces. Like the magazine profile. Right? Those old school things that we don't really seem to have anymore, except for a few sources. And they were talking about how they would spend so much time writing that last paragraph. If you watch House of Cards, which I will not give anything away here, I promise. But the last few moments, as you would expect of the season, were amazing. And that's how articles used to be. That last paragraph was crafted -- it was perfectly worded. It lead you to that exact point.

GLENN: And it was referenced three times before in the article.

STU: Oh, yeah. It set you up.

GLENN: Yeah.

STU: And what they found is, now with the digital world is they realized, first of all, the first program is the only one that anyone reads. And it goes down to, the last paragraph is read by 6 percent of readers or 5 percent of readers. Something so low, that there's no rational reason to spend any time on the last paragraph. It should only be the first few paragraphs that you spend any time on, and the rest of it, just throw all the junk at the end. And that's not the way journalism used to be. It's not the way it was --

GLENN: Trying to write something smart in -- I mean, the only guy that I know that did it was Paul Harvey. Trying to write something smart in -- in one paragraph and really convey a message. The most powerful news story I've ever heard -- he was away ahead of his time. Most powerful news story ever heard and the reasonable why I wanted to -- one of the reasons why I wanted to get into radio: Orson Wells and Harvey. And I used to listen to them, eight years old, I would be washing the pots and pans in the bakery. And Paul Harvey would come on. And he would do his -- in the summer, his noon report. And the rest of the year, I would hear his 5 o'clock report. And he would give the news. And the most -- the most effective story I ever heard was Chicago O'Hare, Eastern Airlines, 232 dead. And that was it.

And the way he said it, I could -- I could almost smell the smoke. I mean, I knew everything that I needed to know. That's really kind of what America wants right now. They just want that, plus they want a confirmation of their opinion. Tell me my opinion is right.

STU: Yeah. And that's exactly what the author found. You know, what became acutely obvious was when he stopped taking the recommendations was how tribal online discussions can be. So many posts in my feeds were people broadcasting their political or professional identities by expressing outrage or praise for a particular news event or article.

You know, that is what it is. It winds up being --

GLENN: It's because we've lost the American tribe.

STU: Yeah.

GLENN: We've broken into political party tribes. Because we don't have a common story that threads us together anymore.

THE DOCUMENTS for 'The Big Distraction' Glenn TV special

The big news item of the week is Trump's potential indictment from New York District Attorney Alvin Bragg. According to our recent poll, most of you think that Trump's potential indictment is NOT about holding Trump accountable for a crime—most of you think it's a weaponization of our judicial system against the Left's number one enemy.

On Wednesday's episode of Glenn TV, Glenn dove into the details behind Trump's potential indictment and suggested even more nefarious intentions behind the indictment—to distract from the House Oversight Committee's bombshell memorandum revealing Biden's illicit business dealings with China.

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1.7% of Glenn's audience is TOAST! Thankfully, that's very few of you.

There is little chance you'd survive repairing your kitchen table, not to mention enduring a massive economic crisis or natural disaster. With no money, food, or supplies stocked up, you will have to rely on the altruism of your more-prepared friends and family. But then again, if you can't even navigate to their house without your phone, you may still be TOAST.

13.8% of Glenn's audience could survive a little disaster.

Congrats on having some of your finances set aside for emergencies... and some useful tools and skills tucked away in case of an emergency. You could potentially endure a "little disaster" of financial hardship. However, if you want to survive a massive financial crisis or natural disaster, you're going to have to start stockpiling some more money and supplies.

68.9% of Glenn's audience could survive a big disaster.

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THESE 19 states joined Desantis' alliance against ESG. Here are their 2 main goals.

On Monday, Biden exercised his veto powers for the first time to strike down a bill that would ban states from taking ESG into consideration when investing state pension funds. In his veto message, Biden said:

Retirement plan fiduciaries should be able to consider any factor that maximizes financial returns for retirees across the country. That's not controversial — that's common sense.

At the risk of using the loaded word "gaslit," it continues to be the operative word in describing the policies coming out of the Biden White House. It is painfully obvious that ESG itself inhibits investors from "maximizing financial returns." That was never ESG's goal in the first place. Yet Biden said the opposite.

ESG aims to incentivize investors to make "socially conscious" (a.k.a woke) investments, even if they are at odds with the greatest return on investment. It has enabled state governments and investment firms to use their monopoly over the investment space to force companies to choose between adopting their woke ESG standards and losing critical investment. Isn't there a word for that? Extortion? Or modern-day politics?

ESG enables state governments to force companies to choose between adopting their woke ESG standards and losing critical investment.

That is the sole reason why Republicans brought the bill to his desk in the first place: As Glenn said, "ESG poses a clear and present danger to the American way of life, the soul of our nation and every sector of our economy. ESG was never about ROI. It was always about pushing a leftist agenda.

And Biden knows this.

Why would he want to give up something that enables his political party and corporate elites to control and manipulate the political affiliations of their people? Who would want to give up that power? Biden certainly doesn't.

And he didn't.

Instead, he boldly asserts the exact opposite: that ESG itself "maximizes financial returns," relying on the divided American people to debate the policy into oblivion, while he gets exactly what he wants: the retention of power over the American consumer. Dare I say again that "gaslit" is the operative word here?

If one thing is clear, it is that we cannot rely on the federal government to act in the best interests of the American people. However, in this critical moment, the state governments are stepping up to do what the federal government refuses to: protecting the rights of the American consumer.

In a joint resolution led by Florida Governor Ron Desantis, 19 states have pledged “to protect individuals from the ESG movement" at the state level. This is critical.

We cannot rely on the federal government to act in the best interests of the American people.

Florida leads Alabama, Alaska, Arkansas, Georgia, Idaho, Iowa, Mississippi, Missouri, Montana, Nebraska, New Hampshire, North Dakota, Oklahoma, South Dakota, Tennessee, Utah, West Virginia and Wyoming in signing the historic policy agreement among all 19 states, pledging to ban ESG practices within their jurisdictions.

The anti-ESG alliance calls ESG what it is:

A direct threat to the American economy, individual economic freedom, and our way of life, putting investment decisions in the hands of the woke mob to bypass the ballot box and inject political ideology into investment decisions, corporate governance, and the everyday economy.

This alliance takes aim at two specific practices used by left-leaning states to force companies to adopt ESG-approved practices.

First, the alliance promises to protect "taxpayers from ESG influences across state systems."

While other states are using YOUR taxpayer dollars to fund pro-ESG corporations, these states pledge to BAN this practice to ensure "that only financial factors are considered to maximize the return on investment."

The chief factor behind any investment should be determining whether that investment yields the maximum return on their investment. However, many states are using YOUR taxpayer-funded pension and retirement funds to invest in ESG-approved businesses. This not only forces businesses to consider adopting ESG standards in hopes of obtaining investment. Moreover, states are using YOUR taxpayer dollars to fund them! Would you want your government to invest your hard-earned money for partisan purposes?

The anti-ESG alliance is taking the politics out of investment and putting consumer power back in the hands of the American people. These state governments pledged to make investment decisions based solely on maximizing the return on investment, not in using your taxpayer dollars to fund their political agendas.

Second, the alliance promises to protect "citizens from ESG influences in the financial sector."

ESG standards force businesses to consider the political leanings of their customer base. For example, Discover announced they will begin tracking its customers' gun-related purchases. One of the leaders behind this push is Amalgamated Bank, which boasts on their website that their institution "supports sustainable organizations, progressive causes, and social justice." Amalgamated Bank CEO Priscilla Sims Brown said:

We all have to do our part to stop gun violence and it sometimes starts with illegal purchases of guns and ammunition The new code will allow us to fully comply with our duty to report suspicious activity and illegal gun sales to authorities without blocking or impeding legal gun sales.

This virtue signaling at the cost of your privacy is earning both Discover and Amalgamated ESG brownie points.

There are countless stories of Americans, like YOU, getting locked out of their bank accounts, dropped as clients, tracked and targeted, all because their personal political beliefs don't align with big corporations' ESG goals. Their individual privacy and dignity as a consumer aren't worth the risk of lowering the company's ESG score.

That's why the anti-ESG alliance is pledging to protect the residents in their states from this corrupt ESG exploitation. The alliance promised to ban "so-called social Credit Scores' in banking and lending practices aimed to prevent citizens from obtaining financial services like loans, lines of credit, and bank accounts."

They also promised to stop "financial institutions from discriminating against customers for their religious, political, or social beliefs, such as owning a firearm, securing the border, or increasing our energy independence."

In short, they have targeted the political extortion hidden behind the virtuous ESG veil to protect citizens from being discriminated against based on political affiliation.

It's time to step up.

Biden may have struck down the effort to restore the freedom of the American consumer at the federal level. However, these states are taking it upon themselves to do what they ought: to ban practices that threaten the freedoms and privacy of their citizens.

If your state did not joining the anti-ESG alliance, it's time to demand that they step up and do their job to protect you and the rest of your fellow citizens from corrupt ESG practices. As Glenn said, "The conservative movement is best when it moves in unison." We must act and unison and push our states to protect our economic freedom and our way of life.

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