GOP Pollster Frank Luntz: ‘Alabama Is a Symptom of What’s Happening Around the Country’

December 13, 2017

WRITER

He may be a pollster, but Frank Luntz isn’t prepared to call today’s special election in Alabama.

Luntz has been working to show the perspective of GOP voters in Alabama during the controversial election; the state will elect a senator today to fill Attorney General Jeff Sessions’ vacated seat. During a recent panel event covered by Vice News, Luntz moderated 12 conservative voters in Alabama as they discussed the allegations against GOP Senate candidate Roy Moore.

Pollster extraordinaire Frank Luntz

On today’s show, Glenn talked with Luntz about how Alabama voters are responding to the national focus on their election and analyzed their reasons for supporting Moore.

Here’s an excerpt from the interview.

Glenn: So, Frank tell me what you found in Alabama.
Frank: So, we found a very polarized and extremely excited, tense, passionate electorate that desperately wants to send a message to Washington — and to my greatest surprise: That message is coming just as hard to the Republican establishment as it is to the Democrats. There is as much criticism of the Republican leadership in Congress as there was their Democratic opponents. And this is among Republicans. That tells me that Alabama is a symptom of what’s happening across the country.
Glenn: And what’s happening across the country?
Frank: I think that people are just as fed up today as they were one year ago. I think that they’re disappointed with the rate of change in Washington — that the swamp has not been drained. And I think that they’re ready to say, ‘I’ve had it and I’m going to vote even more people out in the next election.’

Thankfully all the speculation will be over once this race is called, but that won't be the end of the drama.

This article provided courtesy of TheBlaze.

GLENN: So if I had to -- if I could talk to only one person to try to figure out what America was thinking, that one person would be Frank Luntz. He runs Luntz Global, and you can find out all about it at FocuswithFrank.com. But he does things for businesses and politicians and everything else. When you're really trying to get a beat on what people are feeling, Frank is really good with his focus groups. And he's just been in Alabama. Welcome to the program, Frank Luntz. How are you?

FRANK: You're always the kindest person on the radio. I don't know if your listeners have ever met you before. But you've always been the kindest guy. And I'm not sure if that's your image. But --

GLENN: Yes, you do, Frank. If anybody knows my image, you would know my image.

STU: I thought you knew the people, Frank. You don't know that's not his image?

GLENN: That's clearly not my image.

(laughter)

So, Frank, tell me what you found in Alabama.

FRANK: So we found a very polarized and extremely excited, intense, passionate electorate that desperately wants to send a message to Washington. And to my greatest surprise, that message is coming just as hard to the Republican establishment, as it is to the Democrats.

There is as much criticism of the Republican leadership in Congress as there was their Democratic opponent. And this is among Republicans. And that tells me that Alabama is a symptom of what's happening across the country.

GLENN: And what's happening across the country?

FRANK: I think people are just as fed up today as they are one year ago. I think they're disappointed with the rate of change in Washington that the swamp has not been drained, and I think that they're ready to say, I've had it. And I'm going to vote even more people out in the next election.

GLENN: So, Frank, the -- the idea that Alabama has to vote for somebody who is accused of improprieties and possibly worse, 20 years ago, and a guy who is abortion on demand, it's really, truly the lesser of two evils. And, you know, for God-fearing people, you know, abortion is more evil than somebody doing something 20 years ago.

Do I have that right or wrong?

FRANK: You have it right. But I'd be careful. Because that's not -- they will not let themselves be caught saying that. What they're saying that it is all evil, that it all needs to change, and that is the guy, Roy Moore, in their minds, this is the guy who they think is most likely to shake the hell out of Washington, DC.

GLENN: So what do they feel about his -- the accusations?

FRANK: They don't think they're true. They don't think that they're real. They think that is woman who have been paid by --

GLENN: Gloria Allred or the left or whoever.

FRANK: Or even what's his name?

GLENN: Soros?

FRANK: Soros and the Democrats. They think that America is under attack, is under siege. And they desperately want to send a message, enough is enough. And they want to do it in an emotional way.

GLENN: So what do you think this means, Frank, assuming that Roy Moore wins? Do you think he's going to win?

FRANK: I can't -- you know, I've never -- in my professional life, I've never held back a -- a projection. I've always felt that I should speak up because that's my job, as a poster is to know what's going to happen. I can't do it this time. Glenn, I just don't know. I don't believe any of the polls. I think someone is going to look really foolish when the election is over.

GLENN: Yeah, I've never seen -- have you seen a 20-point spread in polls?

FRANK: Never. And there was a spread during Clinton. But the spread during Clinton is a ten-point spread. It means that an awful lot of people are lying to pollsters right now. And that's because they're afraid of the pressure. This essence of political correctness, which is the thing that I urge you to address -- I urge you on your shows going forward to talk about it, because it is poisoning our students' minds. It is poisoning the public debate, that we can no longer say what we truly believe of our fear that it will hurt us, professionally or personally.

GLENN: But how do you -- you know, Frank, I would love to have you on for an extended period of time, because I think you can teach us so much. And I mean the audience in America. How do you have that conversation when millennials are saying that, you know, there should be safe zones, there should be limits on speech.

FRANK: Right. But those are by their definitions, safe zones. So that you're not allowed to ask the question, why does a murderer in California who shouldn't even be in this country, why does that person get let off? You can't have a conversation about border security. But on the same token, Glenn, you also can't say, why is there such negativity in this tweeting? Why can't we tweet each other with respect as we are criticizing each other for beliefs that we don't share?

I think that the coarseness of our culture has been so -- so destroyed by social media, that the ability to talk to each other in a tough, but respectful way, is gone.

It's not that it's going. It's gone.

STU: Frank, you and I have seen each other at some really low points. We've seen each other, where I've come to you, Frank, help me. I have no hope left.

Have you found -- have you found hope in all of the polling?

FRANK: No. Not at all. I'm in the worst place I've ever been in my professional life internally. I don't really want to have this conversation with a million people. But no. I don't.

Because I understand the Trump voter, who is desperate to save his or her country.

GLENN: Yeah.

FRANK: I understand the feeling of African-Americans who don't want to go back to the 1950s and '60s, because that was a bad time for them in this country. I understand those who came from other countries legally, but they're being demonized by the illegal population. I get millennials, who are nervous about where the country is headed. They see the fires and they see the hurricanes and they see the weather, and they wonder what's going on.

I hear all of this. And I appreciate it. But the truth is, most people don't. They see what they want to see, and they disregard the rest.

GLENN: Is there a way in this world of social media, is there a way to come back together? Is there a message that will bring us together? Because I feel exactly the same way, Frank. I really, truly believe that the vast majority of people feel this way. They're tired of this. They don't want to live like this. They don't want to be at each other's throats.

FRANK: Well, two things, one is -- this is a plug. But not really. I want to hear from those people. And if they go to Luntz Global, which is my website, they can sign up for the focus groups that you talk about, they can sign up and their voices can be heard, and there won't be any shouting. And there won't be any disrespect.

They'll get a chance to be heard, and they'll get a chance to learn from others. But the other thing is, I want them to see this Vice News HBO clip. And all you have to do is go on YouTube, type in Alabama, and my name. And they'll see the entire seven and a half minutes. Some of it should shock you. Should shock them. By how --

GLENN: What shock -- tell me about it.

FRANK: -- explicit they are.

A simple question, a 14-year-old, one of the people said his grandmother was married when she was 13 and she had two kids by the time she was 15, that there are a lot of people who would be proud that their daughter of that age was dating a district attorney.

I -- I don't get that. That doesn't compute to me. And I don't care if that's 2017 or you're referring to 20 or 30 years ago, it ain't right. It just isn't.

And --

GLENN: But, you know, that's the one thing -- I keep coming back, Frank, to Jerry Lee Lewis, he married his 13-year-old cousin. And nobody in the South had a problem with that.

FRANK: Well, they did have a problem with it. You know this.

GLENN: No, no, no. They had a problem with it in England, and that's what really tore everything apart.

FRANK: Well, he would have been -- I think he would have been as big as Elvis.

GLENN: I do too.

FRANK: That man was one of the greatest piano players. And by the way, he played here in LA three weeks ago. And even in his 80s, the man is brilliant. But he never had the career that he could have had because outside his home area, Americans found that too much to take.

GLENN: Correct. Correct. Outside of his home area. But his home area -- and this is really kind of -- you know, the same kind of area that Roy Moore is from. I mean, it's different, especially back then.

FRANK: But does that make it okay?

GLENN: No.

FRANK: There was segregation back then. Does that make it okay?

GLENN: No.

FRANK: So that's the issue that I have. I know we cannot judge. I've been through this with so many people with these conversations. We cannot judge values and morals by today's standards, looking back 40 years ago. Because we think differently. And we act differently. But that said, I don't feel like we've learned what we should have learned. I don't feel like we have that same commonality that existed in this country years ago. I think there's so much more that divides us than unites us, and we're looking for those divisions. We're seeking to tear ourselves apart. And that's frightening to me.

GLENN: What is the biggest thing we have in common?

FRANK: Well, biggest thing is appreciation for the country. But I will tell you right now that one out of five Americans isn't patriotic anymore. One out of five Americans does not feel that this is the greatest country on the earth, does not feel that our system is the best system. And that's different. That was the one thing that united us 25 years ago. Under Reagan's administration, we all thought that even with our imperfections, we were still the best. That exceptionalism is gone in one out of five Americans.

GLENN: And out of those one out of five Americans, what do they think is the best?

FRANK: They just believe --

GLENN: Anything better?

FRANK: No. They won't give anything better, but they refuse to accept American exceptionalism. By the way, they do tend to vote Democrat a lot more than they vote Republican. But I don't want to bring partisanship into this. When you can't even agree on your country's values, then we're in deep trouble.

GLENN: Have you tested the Bill of Rights?

FRANK: Yes.

GLENN: How are those testing? Those principles?

FRANK: It's really weird. It's like, have you tested mom and apple pie?

GLENN: Right. Right.

FRANK: Well, the first problem is that Americans don't even know what the Bill of Rights are. They don't know the three systems of government. We have more people in this country who believe that UFOs believe than that believe Social Security will exist when they retire. We have more people in this country that can name the home of the Simpsons than where Abraham Lincoln was born. More people can name more Kardashians, than can name members of the Supreme Court.

All of that scared the living hell of me because we know our pop culture absolutely to the last detail and we know nothing about our Founding Fathers.

GLENN: Frank Luntz. He is the founder and chairman of Luntz Global. I urge you to go with -- go to FocuswithFrank.com. And sign up for some of his testing. He is -- he is one of the best listeners.

He is truly empathetic. And can hear beyond the words. I think he is -- quite honestly, I think he is a solution to many of the things that ail us, if more people will speak honestly and more people like Frank will listen.

Please go to FocuswithFrank.com. And sign up to be part of his focus groups. FocuswithFrank.com. Frank Luntz, always a pleasure and a privilege to have you on the program. Thank you, sir.

FRANK: Thank you.

Critical theory destroys truth and justice

Editor's note: This article was originally published on TheBlaze.com.

Critical theory once stood out as the absurd progressive notion that it is. Now, its maxims are becoming an integral part of ordinary political discourse. The more you repeat a lie, the more you will believe it, and this is the very dangerous place in which we find ourselves today.

Take this critical theory maxim as an example: If we desire justice, we must sometimes champion what may appear superficially as injustice. It's a necessary evil, if you will, the necessity of “controlled injustice.”

By using truth through fabrication and controlled injustice for justice, we’ll save the republic. We’ll be acting in a noble way.

This definition of justice is defined by the “oppressed,” not the “oppressor.” It is the greatest happiness for the greatest number. To achieve this justice, however, we need to endorse acts on occasion that, while seemingly unjust, serve a higher purpose. It will ensure the stability and the unity of our republic, and this may manifest in ways that seem contradictory to our values. But these are the necessary shadows to cast light on “true justice.”

And isn’t that what we are all after, anyway?

Here’s another critical theory maxim: Sometimes we find the truth through fabrication. Our pursuit of truth sometimes requires a strategic use of falsehoods. The truth is a construct that has been shaped and tailored to promote the well-being of the collective.

We sometimes need to accept and propagate lies designed by "the system” — not the old system, but the system that we’re now using to replace the old to get more justice through injustice and more truth through fabrication.

We’re engaging in a higher form of honesty. When we fabricate, it’s for the right reason. We are reaching up to the heavens fighting for a higher sort of honesty. To fortify the truth, we occasionally must weave a tapestry of lies. Each thread, essential for the greater picture, will ultimately define our understanding and ensure our unity under this infallible wisdom.

The election is coming up. Does this maxim sound familiar? Many think it is imperative that we secure our republic through election control to maintain our republic. Sometimes, we might need to take actions that by traditional standards might be questionable.

The act of securing elections requires cheating. It's not mere deception. It is a noble act of safeguarding our way of life. We're on the verge of losing this democracy, and without deception, we will lose it.

To ensure it doesn't fall into the hands of those we know will destroy it, we may have to make a few fabrications. We're fabricating stories to be able to control or secure the republic through our elections. By using truth through fabrication and controlled injustice for justice, we'll save the republic. Therefore, we'll be acting in a noble way. Stealing an election from those who wish to harm our society is truly an act of valor and an essential measure to protect our values and ensure the continuation of our just society.

If we desire justice, we must sometimes champion what may appear superficially as injustice.

I know it's a paradox of honor through dishonor. But in this context, by embracing the dishonor, we achieve the highest form of honor, ensuring the stability and the continuation of our great republic.

Let this be heard, far and wide, as a great call to patriotic action. As we advance, let each of us, citizens of this great and honorable republic, consider these principles. Not as abstract or paradoxical but as practical guides to daily life. Embrace the necessity of controlled injustice, the utility of lies, the duty to secure our electoral process, and the honor and apparent dishonor. These are not merely strategies for survival. They are prerequisites for our prosperity.

We all have to remember that justice is what our leaders define, that truth is what our party tells us. Our republic stands strong on the values of injustice for justice, honor through dishonor, and the fabrication of truths. To deviate from this path is to jeopardize the very fabric of our society. Strength through unity; unity through strength.

We've heard this nonsense for so long. But now, this nonsense is becoming an instituted reality, and we are entering perilous times. Don't be fooled by the narratives you will hear during the march to November. Never let someone convince you that the ends justify the means, that a little bit of injustice is needed to achieve a broader, collective vision of justice, that truth sometimes requires fabricated lies and narratives. If we do, justice will cease to be justice, truth will cease to be truth, and our republic will be lost.

Top 5 MOST EVIL taxes the government extorts from you

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"In this world nothing is certain but death and taxes." -Ben Franklin

The injustice of taxation has been a core issue for Americans since the very beginning of our country, and it's a problem we have yet to resolve. This belief was recently reignited in many Americans earlier this month on tax day when the numbers were crunched and it was discovered that the government was somehow owed even more hard-earned money. As Glenn recently discussed on his show, it's getting to be impossible for most Americans to afford to live comfortably, inflation is rising, and our politicians keep getting richer.

The taxpayer's burden is heavier than ever.

The government is not above some real low blows either. While taxes are a necessary evil, some taxes stretch the definition of "necessary" and emphasize the "evil." Here are the top five most despicable taxes that are designed to line the IRS coffers at your expense:

Income Tax

Joe Raedle / Staff | Getty Images

"It would be a hard government that should tax its people one-tenth part of their income." -Ben Franklin

On February 24th, 2024 we hit a very unfortunate milestone, the 101st anniversary of the 16th Amendment, which authorized federal income tax. Where does the government get the right to steal directly out of your paycheck?

Death Taxes

Dan Mullan / Staff | Getty Images

"Now my advice for those who die, Declare the pennies on your eyes" -George Harrison

Not even in death can you escape the cold pursuit of the tax collector. It's not good enough that you have to pay taxes on everything you buy and every penny you make your entire life. Now the feds want a nice slice, based on the entire value of your estate, that can be as much as 40 percent. Then the state government gets to stick their slimy fingers all over whatever remains before your family is left with the crumbs. It's practically grave-robbery.

Payroll

Bloomberg / Contributor | Getty Images

"The power to tax is the power to destroy." -John Marshall

What's that? The nice chunk of your paycheck the government nabs before you can even get it to the bank wasn't enough? What if the government taxed your employer just for paying you? In essence, you make less than what your agreed pay rate is and it costs your employer more! Absolutely abominable.

Social Security

VALERIE MACON / Contributor | Getty Images

"We don't have a trillion-dollar debt because we haven't taxed enough; we have a trillion-dollar debt because we spend too much." -Ronald Reagan

Everyone knows the collapse of Social Security is imminent. It has limped along for years, only sustained by a torrent of tax dollars and the desperate actions of politicians. For decades, people have unwillingly forked over money into the system they will never see again.

FICA

Kevin Dietsch / Staff | Getty Images

"What at first was plunder assumed the softer name of revenue." -Thomas Paine

FICA is the payroll equivalent of Social Security. Your employer has to match however much you pay. It means it costs your employer even more to pay you—again, you'll NEVER see that money. At this point, are you even working for yourself, or are you just here to generate money for the government to frivolously throw away?

5 DISTURBING ways World War III will be different from previous wars

Oleg Nikishin / Stringer | Getty Images

Has World War III begun?

Over the weekend, Iran launched an unprecedented attack against Israel involving over 300 missiles and drones. This marked the first direct attack on Israel originating from Iranian territory. Fortunately, according to an Israel Defense Forces spokesperson Rear Admiral Daniel Hagari, 99 percent of missiles and drones were successfully neutralized by Israeli defense systems. Iran claimed that the operation against Israel had concluded and that no further offensive was planned, although the possibility of another attack is still present.

This has left many people, including Glenn, wondering the same thing: did we just witness the start of World War III?

Glenn recently had a World War II Air Force Veteran as a guest on his TV special, who told stories of the horrors he and his brothers-in-arms faced in the skies over war-torn Europe. This was a timely reminder of the terrors of war and a warning that our future, if it leads to another world war, is a dark one.

But, if Glenn's coverage of the Iranian attack revealed one thing, it's that World War III will look nothing like the world wars of the twentieth century. Long gone are the days of John "Lucky" Luckadoo and his "Bloody Hundredth" bravely flying their B-17s into battle. Over the weekend, we saw hundreds of autonomous drones and missiles clashing with extreme speed and precision over several different fronts (including space) simultaneously. This ain't your grandfather's war.

From EMP strikes to cyber attacks, here are FIVE ways the face of war has changed:

EMP attacks

New York Daily News Archive / Contributor | Getty Images

The entire modern world, on every level, is completely dependent on electricity. From your home refrigerator to international trade, the world would come to a grinding halt without power. And as Glenn has pointed out, it wouldn't even be that hard to pull off. All it would take is 3 strategically placed, high-altitude nuclear detonations and the entire continental U.S. would be without power for months if not years. This would cause mass panic across the country, which would be devastating enough on its own, but the chaos could be a perfect opportunity for a U.S. land invasion.

Nuclear strikes

Galerie Bilderwelt / Contributor | Getty Images

Nuclear war is nothing new. Many of us grew up during the Cold War, built fallout shelters, and learned to duck and cover. But times have changed. The Berlin Wall fell and so did the preparedness of the average American to weather a nuclear attack. As technology has advanced, more of our adversaries than ever have U.S. cities within their crosshairs, and as Glenn has pointed out, these adversaries are not exactly shy about that fact. Unfortunately, the possibility of an atomic apocalypse is as real as ever.

Immigration warfare

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The strategy of strangling an opposing nation's economy to gain the upper hand is a wartime tactic as old as time. That's why the Border Crisis is so alarming. What better way to damage an opponent's economy than by overburdening it with millions of undocumented immigrants? As Glenn has covered, these immigrants are not making the trek unaided. There is a wide selection of organizations that facilitate this growing disaster. These organizations are receiving backing from around the globe, such as the WEF, the UN, and U.S. Democrats! Americans are already feeling the effects of the border crisis. Imagine how this tactic could be exploited in war.

Cyber shutdowns

Bill Hinton / Contributor | Getty Images

Cyber attacks will be a major tactic in future wars. We've already experienced relatively minor cyber strikes from Russia, China, and North Korea, and it is a very real possibility that one of our adversaries inflicts a larger attack with devastating consequences on the United States. In fact, the WEF has already predicted a "catastrophic" cyber attack is imminent, and Glenn suggests that it is time to start preparing ourselves. A cyber attack could be every bit as devastating as an EMP, and in a world run by computers, nothing is safe.

Biological assault

WPA Pool / Pool | Getty Images

Don't trust the "experts." That was the takeaway many of us had from the pandemic, but something less talked about is the revelation that China has manufactured viruses that are capable of spreading across the globe. We now know that the lab leak hypothesis is true and that the Wuhan lab manufactured the virus that infected the entire world. That was only ONE virus from ONE lab. Imagine what else the enemies of America might be cooking up.

The government is WAGING WAR against these 3 basic needs

NICHOLAS KAMM / Contributor | Getty Images

The government has launched a full-on assault against our basic needs, and people are starting to take notice.

As long-time followers of Glenn are probably aware, our right to food, water, and power is under siege. The government no longer cares about our general welfare. Instead, our money lines the pockets of our politicians, funds overseas wars, or goes towards some woke-ESG-climate-Great Reset bullcrap. And when they do care, it's not in a way that benefits the American people.

From cracking down on meat production to blocking affordable power, this is how the government is attacking your basic needs:

Food

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Glenn had Rep. Thomas Massie on his show where he sounded the alarm about the attack on our food. The government has been waging war against our food since the thirties when Congress passed the Agricultural Adjustment Act of 1938. They started by setting strict limits on how many crops a farmer could grow in a season and punishing anyone who grew more—even if it was intended for personal use, not for sale on the market. This sort of autocratic behavior has continued into the modern day and has only gotten more draconian. Today, not only are you forced to buy meat that a USDA-approved facility has processed, but the elites want meat in general off the menu. Cow farts are too dangerous to the environment, so the WEF wants you to eat climate-friendly alternatives—like bugs.

Water

ALESSANDRO RAMPAZZO / Contributor | Getty Images

As Glenn discussed during a recent Glenn TV special, the government has been encroaching on our water for years. It all started when Congress passed the Clean Water Act in 1972, which gave the government the ability to regulate large bodies of water. As the name suggests, the act was primarily intended to keep large waterways clear of pollution, but over time it has allowed the feds to assume more and more control over the country's water supply. Most recently, the Biden administration attempted to expand the reach of the Clean Water Act to include even more water and was only stopped by the Supreme Court.

Electricity