THE BUTTERFLY EFFECT: Cascading impacts of an epidemic

March 09, 2020

CEO/Founder

On an average day in America, over 38 Million people will buy a cup of coffee at a Starbucks franchise. That's about 10% of the US population. Starbucks stores are mostly owned by private Franchisees, small business owners operating a store they own but under license from Starbucks corporate. The average Starbucks Franchise operates on a 5-7% margin, meaning the operating costs of supplies, electricity, employee salaries, taxes, etc leave the business owner with a net profit of around 5-7% every month after all costs are deducted from all sales. Said another way, out of the typical month, the average Starbucks franchise only makes a profit based on about 2 days worth of operations each month...28 other days every month, all sales go to cover costs of operating a franchise.

Now, imagine you receive an email from your HR Manager or maybe the CEO at work. Due to the risk of Coronavirus, all employees are being asked to work from home for the next two weeks at least, effective immediately. You have your laptop, the internet stays up, and you already made your Costco run for canned goods, beans, rice and plenty of toilet paper. You're set. The Kids are going to stay home from school, you update your Netflix and Disney Plus subscriptions, and prepare yourself mentally for a 2 week "Bug In" semi-quarantine at home. Local governments ask residents to stay put and stay off the streets as much as possible to avoid inadvertently spreading COVID-19. As a responsible American, you plan on doing precisely as asked.

Back at the Starbucks, foot traffic grinds to a halt. In local businesses that are heavily dependent on daily cash sales, a rapid and sudden decline in sales has dramatic consequences. Operating costs of a store don't decline with the drop in foot traffic. It costs the same amount to run your daily business when the store is busy as it does when the store is empty. Employee salaries, electricity to keep the lights on, rent and insurance, license fees to Starbucks corporate, costs to brew coffee and bake muffins all remain the same, whether you have 1000 customers or 10 customers. And with only 2 days per month actually driving the profit of any given store, a two-week period with virtually no foot traffic is devastating.

And with only 2 days per month actually driving the profit of any given store, a two-week period with virtually no foot traffic is devastating.

The store owner does what they have to do. They start cutting back hours and shifts for employees, perhaps even laying workers off and moving to 'skeleton crews'. The loss of work for hourly employees means those workers may not be able to pay rent, or may not be able to make student loan payments or car payments, can't make credit card payments. Without ongoing sales coming in, the store owner has to dip into savings to cover expenses, selling stocks or bonds to raise cash to try to stay afloat.
Think of all the other things that you don't spend money on during your bug-in at home. No trips to the movie theater, who also have the same operating costs whether or not the theater is full. They still have to pay salaries, still have to pay licensing for showing films, whether there are 5 people in the auditorium or 500. While quarantined at home, you aren't stopping for gasoline, aren't buying that Mountain Dew fountain drink that is your guilty pleasure on Saturday morning while driving your kids to Soccer.
More than 6 million small businesses in America are heavily reliant on the daily foot traffic of customers walking into their store and making cash purchases. While online orders via Amazon might have an uptick if tens of millions of Americans are forced to "Bug In" and some restaurants might see orders via food-delivery apps stay steady, there are millions of businesses, from laundromats to theaters to bars to Starbucks stores that rely on classic consumerism to stay afloat.

This is the potential catastrophic butterfly effect of an epidemic like COVID-19. A massive change in consumer behavior can have an outsized effect on certain parts of the economy that rely on regular, steady income via cash sales at retail locations. 6 Million businesses in America, representing over 78 Million employees fall into this category, according to the US Chamber of Commerce. If America is forced to 'shut down' and self-isolate at home, while some spending may shift ONLINE, the direct economic impact to small-business America could be extremely damaging and have lasting effects. Most small businesses in America have less than 45 days operating capital at any given time. A multi-week disruption to in-store sales can have severe, cascading effects, leading to layoffs, losses in wages. Stores close. Higher unemployment.

For many businesses in America, the economic-contagion may be far worse than the virus itself.

We're barely starting to feel the effects of COVID-19. For many businesses in America, the economic-contagion may be far worse than the virus itself. Amazon and Netflix will probably be fine. There may be some pain on Wall-Street today but the pain on Main Street could end up being far worse. If what we're seeing in Korea, China, Japan, Italy and even in Seattle are any indicators, this type of localized shut down of foot traffic due to COVID-19 is exactly what America is going to have to endure.

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How America’s elites fell for the same lie that fueled Auschwitz

Bill Gates ends climate fear campaign, declares AI the future ruler

Bloomberg / Contributor | Getty Images

The Big Tech billionaire once said humanity must change or perish. Now he claims we’ll survive — just as elites prepare total surveillance.

For decades, Americans have been told that climate change is an imminent apocalypse — the existential threat that justifies every intrusion into our lives, from banning gas stoves to rationing energy to tracking personal “carbon scores.”

Microsoft co-founder Bill Gates helped lead that charge. He warned repeatedly that the “climate disaster” would be the greatest crisis humanity would ever face. He invested billions in green technology and demanded the world reach net-zero emissions by 2050 “to avoid catastrophe.”

The global contest is no longer over barrels and pipelines — it is over who gets to flip the digital switch.

Now, suddenly, he wants everyone to relax: Climate change “will not lead to humanity’s demise” after all.

Gates was making less of a scientific statement and more of a strategic pivot. When elites retire a crisis, it’s never because the threat is gone — it’s because a better one has replaced it. And something else has indeed arrived — something the ruling class finds more useful than fear of the weather.The same day Gates downshifted the doomsday rhetoric, Amazon announced it would pay warehouse workers $30 an hour — while laying off 30,000 people because artificial intelligence will soon do their jobs.

Climate panic was the warm-up. AI control is the main event.

The new currency of power

The world once revolved around oil and gas. Today, it revolves around the electricity demanded by server farms, the chips that power machine learning, and the data that can be used to manipulate or silence entire populations. The global contest is no longer over barrels and pipelines — it is over who gets to flip the digital switch. Whoever controls energy now controls information. And whoever controls information controls civilization.

Climate alarmism gave elites a pretext to centralize power over energy. Artificial intelligence gives them a mechanism to centralize power over people. The future battles will not be about carbon — they will be about control.

Two futures — both ending in tyranny

Americans are already being pushed into what look like two opposing movements, but both leave the individual powerless.

The first is the technocratic empire being constructed in the name of innovation. In its vision, human work will be replaced by machines, and digital permissions will subsume personal autonomy.

Government and corporations merge into a single authority. Your identity, finances, medical decisions, and speech rights become access points monitored by biometric scanners and enforced by automated gatekeepers. Every step, purchase, and opinion is tracked under the noble banner of “efficiency.”

The second is the green de-growth utopia being marketed as “compassion.” In this vision, prosperity itself becomes immoral. You will own less because “the planet” requires it. Elites will redesign cities so life cannot extend beyond a 15-minute walking radius, restrict movement to save the Earth, and ration resources to curb “excess.” It promises community and simplicity, but ultimately delivers enforced scarcity. Freedom withers when surviving becomes a collective permission rather than an individual right.

Both futures demand that citizens become manageable — either automated out of society or tightly regulated within it. The ruling class will embrace whichever version gives them the most leverage in any given moment.

Climate panic was losing its grip. AI dependency — and the obedience it creates — is far more potent.

The forgotten way

A third path exists, but it is the one today’s elites fear most: the path laid out in our Constitution. The founders built a system that assumes human beings are not subjects to be monitored or managed, but moral agents equipped by God with rights no government — and no algorithm — can override.

Hesham Elsherif / Stringer | Getty Images

That idea remains the most “disruptive technology” in history. It shattered the belief that people need kings or experts or global committees telling them how to live. No wonder elites want it erased.

Soon, you will be told you must choose: Live in a world run by machines or in a world stripped down for planetary salvation. Digital tyranny or rationed equality. Innovation without liberty or simplicity without dignity.

Both are traps.

The only way

The only future worth choosing is the one grounded in ordered liberty — where prosperity and progress exist alongside moral responsibility and personal freedom and human beings are treated as image-bearers of God — not climate liabilities, not data profiles, not replaceable hardware components.

Bill Gates can change his tune. The media can change the script. But the agenda remains the same.

They no longer want to save the planet. They want to run it, and they expect you to obey.

This article originally appeared on TheBlaze.com.

Why the White House restoration sent the left Into panic mode

Bloomberg / Contributor | Getty Images

Presidents have altered the White House for decades, yet only Donald Trump is treated as a vandal for privately funding the East Wing’s restoration.

Every time a president so much as changes the color of the White House drapes, the press clutches its pearls. Unless the name on the stationery is Barack Obama’s, even routine restoration becomes a national outrage.

President Donald Trump’s decision to privately fund upgrades to the White House — including a new state ballroom — has been met with the usual chorus of gasps and sneers. You’d think he bulldozed Monticello.

If a Republican preserves beauty, it’s vandalism. If a Democrat does the same, it’s ‘visionary.’

The irony is that presidents have altered and expanded the White House for more than a century. President Franklin D. Roosevelt added the East and West Wings in the middle of the Great Depression. Newspapers accused him of building a palace while Americans stood in breadlines. History now calls it “vision.”

First lady Nancy Reagan faced the same hysteria. Headlines accused her of spending taxpayer money on new china “while Americans starved.” In truth, she raised private funds after learning that the White House didn’t have enough matching plates for state dinners. She took the ridicule and refused to pass blame.

“I’m a big girl,” she told her staff. “This comes with the job.” That was dignity — something the press no longer recognizes.

A restoration, not a renovation

Trump’s project is different in every way that should matter. It costs taxpayers nothing. Not a cent. The president and a few friends privately fund the work. There’s no private pool or tennis court, no personal perks. The additions won’t even be completed until after he leaves office.

What’s being built is not indulgence — it’s stewardship. A restoration of aging rooms, worn fixtures, and century-old bathrooms that no longer function properly in the people’s house. Trump has paid for cast brass doorknobs engraved with the presidential seal, restored the carpets and moldings, and ensured that the architecture remains faithful to history.

The media’s response was mockery and accusations of vanity. They call it “grotesque excess,” while celebrating billion-dollar “climate art” projects and funneling hundreds of millions into activist causes like the No Kings movement. They lecture America on restraint while living off the largesse of billionaires.

The selective guardians of history

Where was this sudden reverence for history when rioters torched St. John’s Church — the same church where every president since James Madison has worshipped? The press called it an “expression of grief.”

Where was that reverence when mobs toppled statues of Washington, Jefferson, and Grant? Or when first lady Melania Trump replaced the Rose Garden’s lawn with a patio but otherwise followed Jackie Kennedy’s original 1962 plans in the garden’s restoration? They called that “desecration.”

If a Republican preserves beauty, it’s vandalism. If a Democrat does the same, it’s “visionary.”

The real desecration

The people shrieking about “historic preservation” care nothing for history. They hate the idea that something lasting and beautiful might be built by hands they despise. They mock craftsmanship because it exposes their own cultural decay.

The White House ballroom is not a scandal — it’s a mirror. And what it reflects is the media’s own pettiness. The ruling class that ridicules restoration is the same class that cheered as America’s monuments fell. Its members sneer at permanence because permanence condemns them.

Julia Beverly / Contributor | Getty Images

Trump’s improvements are an act of faith — in the nation’s symbols, its endurance, and its worth. The outrage over a privately funded renovation says less about him than it does about the journalists who mistake destruction for progress.

The real desecration isn’t happening in the East Wing. It’s happening in the newsrooms that long ago tore up their own foundation — truth — and never bothered to rebuild it.

This article originally appeared on TheBlaze.com.

Trump’s secret war in the Caribbean EXPOSED — It’s not about drugs

Bloomberg / Contributor | Getty Images

The president’s moves in Venezuela, Guyana, and Colombia aren’t about drugs. They’re about re-establishing America’s sovereignty across the Western Hemisphere.

For decades, we’ve been told America’s wars are about drugs, democracy, or “defending freedom.” But look closer at what’s unfolding off the coast of Venezuela, and you’ll see something far more strategic taking shape. Donald Trump’s so-called drug war isn’t about fentanyl or cocaine. It’s about control — and a rebirth of American sovereignty.

The aim of Trump’s ‘drug war’ is to keep the hemisphere’s oil, minerals, and manufacturing within the Western family and out of Beijing’s hands.

The president understands something the foreign policy class forgot long ago: The world doesn’t respect apologies. It respects strength.

While the global elites in Davos tout the Great Reset, Trump is building something entirely different — a new architecture of power based on regional independence, not global dependence. His quiet campaign in the Western Hemisphere may one day be remembered as the second Monroe Doctrine.

Venezuela sits at the center of it all. It holds the world’s largest crude oil reserves — oil perfectly suited for America’s Gulf refineries. For years, China and Russia have treated Venezuela like a pawn on their chessboard, offering predatory loans in exchange for control of those resources. The result has been a corrupt, communist state sitting in our own back yard. For too long, Washington shrugged. Not any more.The naval exercises in the Caribbean, the sanctions, the patrols — they’re not about drug smugglers. They’re about evicting China from our hemisphere.

Trump is using the old “drug war” playbook to wage a new kind of war — an economic and strategic one — without firing a shot at our actual enemies. The goal is simple: Keep the hemisphere’s oil, minerals, and manufacturing within the Western family and out of Beijing’s hands.

Beyond Venezuela

Just east of Venezuela lies Guyana, a country most Americans couldn’t find on a map a year ago. Then ExxonMobil struck oil, and suddenly Guyana became the newest front in a quiet geopolitical contest. Washington is helping defend those offshore platforms, build radar systems, and secure undersea cables — not for charity, but for strategy. Control energy, data, and shipping lanes, and you control the future.

Moreover, Colombia — a country once defined by cartels — is now positioned as the hinge between two oceans and two continents. It guards the Panama Canal and sits atop rare-earth minerals every modern economy needs. Decades of American presence there weren’t just about cocaine interdiction; they were about maintaining leverage over the arteries of global trade. Trump sees that clearly.

PEDRO MATTEY / Contributor | Getty Images

All of these recent news items — from the military drills in the Caribbean to the trade negotiations — reflect a new vision of American power. Not global policing. Not endless nation-building. It’s about strategic sovereignty.

It’s the same philosophy driving Trump’s approach to NATO, the Middle East, and Asia. We’ll stand with you — but you’ll stand on your own two feet. The days of American taxpayers funding global security while our own borders collapse are over.

Trump’s Monroe Doctrine

Critics will call it “isolationism.” It isn’t. It’s realism. It’s recognizing that America’s strength comes not from fighting other people’s wars but from securing our own energy, our own supply lines, our own hemisphere. The first Monroe Doctrine warned foreign powers to stay out of the Americas. The second one — Trump’s — says we’ll defend them, but we’ll no longer be their bank or their babysitter.

Historians may one day mark this moment as the start of a new era — when America stopped apologizing for its own interests and started rebuilding its sovereignty, one barrel, one chip, and one border at a time.

This article originally appeared on TheBlaze.com.

Antifa isn’t “leaderless” — It’s an organized machine of violence

Jeff J Mitchell / Staff | Getty Images

The mob rises where men of courage fall silent. The lesson from Portland, Chicago, and other blue cities is simple: Appeasing radicals doesn’t buy peace — it only rents humiliation.

Parts of America, like Portland and Chicago, now resemble occupied territory. Progressive city governments have surrendered control to street militias, leaving citizens, journalists, and even federal officers to face violent anarchists without protection.

Take Portland, where Antifa has terrorized the city for more than 100 consecutive nights. Federal officers trying to keep order face nightly assaults while local officials do nothing. Independent journalists, such as Nick Sortor, have even been arrested for documenting the chaos. Sortor and Blaze News reporter Julio Rosas later testified at the White House about Antifa’s violence — testimony that corporate media outlets buried.

Antifa is organized, funded, and emboldened.

Chicago offers the same grim picture. Federal agents have been stalked, ambushed, and denied backup from local police while under siege from mobs. Calls for help went unanswered, putting lives in danger. This is more than disorder; it is open defiance of federal authority and a violation of the Constitution’s Supremacy Clause.

A history of violence

For years, the legacy media and left-wing think tanks have portrayed Antifa as “decentralized” and “leaderless.” The opposite is true. Antifa is organized, disciplined, and well-funded. Groups like Rose City Antifa in Oregon, the Elm Fork John Brown Gun Club in Texas, and Jane’s Revenge operate as coordinated street militias. Legal fronts such as the National Lawyers Guild provide protection, while crowdfunding networks and international supporters funnel money directly to the movement.

The claim that Antifa lacks structure is a convenient myth — one that’s cost Americans dearly.

History reminds us what happens when mobs go unchecked. The French Revolution, Weimar Germany, Mao’s Red Guards — every one began with chaos on the streets. But it wasn’t random. Today’s radicals follow the same playbook: Exploit disorder, intimidate opponents, and seize moral power while the state looks away.

Dismember the dragon

The Trump administration’s decision to designate Antifa a domestic terrorist organization was long overdue. The label finally acknowledged what citizens already knew: Antifa functions as a militant enterprise, recruiting and radicalizing youth for coordinated violence nationwide.

But naming the threat isn’t enough. The movement’s financiers, organizers, and enablers must also face justice. Every dollar that funds Antifa’s destruction should be traced, seized, and exposed.

AFP Contributor / Contributor | Getty Images

This fight transcends party lines. It’s not about left versus right; it’s about civilization versus anarchy. When politicians and judges excuse or ignore mob violence, they imperil the republic itself. Americans must reject silence and cowardice while street militias operate with impunity.

Antifa is organized, funded, and emboldened. The violence in Portland and Chicago is deliberate, not spontaneous. If America fails to confront it decisively, the price won’t just be broken cities — it will be the erosion of the republic itself.

This article originally appeared on TheBlaze.com.