'Friction' Author: Today’s Consumers Are ‘Walking Billboards’ for the Brands They Love

Companies need to focus on becoming “passion brands” instead of just flooding consumers with advertisements, co-author Jeff Rosenblum told Glenn Thursday on radio. The latest generation of consumers is comfortable with social media and loves to interact, so they are the best advocates for the brands they like.

In his book Friction: Passion Brands in the Age of Disruption, Rosenblum explored this phenomenon of “passion brands,” or companies and products that people love enough to share with everyone by tweeting, wearing a T-shirt and telling friends through word of mouth.

“They’re like walking billboards, and they’re actively proselytizing for brands,” Rosenblum said, describing this key type of consumer.

One of his favorite examples is the brand Yeti Coolers, which sells a particularly rugged type of cooler intended for camping, fishing and other outdoor trips. Instead of traditional ads, Yeti focuses on creating short videos about people going on incredible adventures. It’s more about image than anything else. Even if people don’t really need a cooler that can weather the elements, they’ll be drawn to the vision of adventure.

“They tell these stories about people who are going on bigger and bolder adventures than most people ever will,” Rosenblum said.

GLENN: The whole world is changing. And really in an exciting and dynamic way, if you understand that the bull crap of yesterday, which Washington hasn't figured out yet. The bull crap of yesterday, the lies of yesterday, and the systems that create friction and make your life complicated just don't work anymore. Nobody wants them. Don't prop them up. Get out of that and find passion. Passion brands and friction. We're going to talk about that with a guy who knows it quite well. Beginning right now.

Name of the book that I've been telling you about for weeks, and I'm thrilled to have Jeff Rosenbloom. He's one of the co-authors of the book "Friction" passion brands in the age of disruption. It is one of those books that you read, and you're, like, jeez. How could I not know that? How did I not think that? How is this all of a sudden -- it's one of those things that somebody invents something, and you're, like, of course. How come I didn't invent that?

I want you to know that Jeff is not here to sell books. I highly recommend you buy his book, but he's not taking any of the money from it. It's actually going to something called special spectators, which we hope to talk about a little bit later. He will also be with us on The Blaze TV for a special episode tonight at 5:00, so he's not here to make any money. He's here to change some lives, and you have dramatically impacted my thinking since I picked up your book, so it's great to have you here, Jeff.

JEFF: Thank you for having me. I appreciate it.

GLENN: So tell me. I guess we just need to start at, you know, the brands of the past and the brands now. Passion brands. What is it?

JEFF: , well, passion brands are the brands that absolutely dominate the competition; right? They don't have just customers. They have an army of evangelists. These are the folks that are at the bars, at the restaurants, at the dinner table, they sit around the campfire, grew up on their social media channels, they've got the T-shirts, they've got the hats, they're like walking billboards, and they're actively proselytizing for brands.

GLENN: So you talk about one passion brand that has really boggled my mind until I read your book, but I want to ask you some questions about it. And that is Yeti. Coolers. Great coolers.

JEFF: The best.

GLENN: But -- what is it? Four times the price of a good cooler?

JEFF: yeah.

GLENN: And I've often wondered. People who buy this, they become evangelists, and it's a cooler. And I wonder how much of that is because it truly is absolutely great and how much of that is to soothe the cognitive dissidents in their head of I just paid fours times as much and everybody who doesn't have one says "What the hell is wrong with you."

Does that play a role in that at all?

JEFF: Absolutely. To dial it back, and then we'll talk about Yeti. Passion brands are built by fighting friction. Friction is anything that gets in the way of what you want to accomplish in life. It's anything that gets in the way of your hopes, dreams, aspirations, on even your mundane day to day goals.

So when you think about Yeti, it's a cooler for outdoors. So by definition, if you're using it, you're going on some sort of outdoor adventure. So they fight friction in two ways. The first is this cooler is fundamentally better than any other cooler out there. It's literally certified Grizzly bear proof. Now, the chances of anyone actually needed that type of technology --- fairly negligable.

GLENN: Right. I would like a cooler that I can pick up and throw at the grizzly bear.

JEFF: That's the next product.

But it's nice to know if you're going on that adventure, that product that you're buying can go further and deeper and bigger on an adventure. But to your point, it's not just about the cooler, it's about the totality of the experience. And what they've done that I love is rather than relying on a bunch of interruptive ads, they've created these incredible videos. Each of these videos are about eight minutes long, and there are dozens of them. And they've been watched millions of times over. And what they do is they tell these stories about people who are going on bigger and bolder adventures than most people ever will. The world's greatest fly fisherman, the world's greatest ski guide, the world's greatest barbecue pit master who happens to be an 89-year-old woman named Tutsi. It's not, like, we're Yeti, and we make coolers. Yeti doesn't even appear in these videos. But what happens is they give us a vision. A bigger and bolder vision of ourselves. We all wake up in the morning wanting to be better we were than the day before. It's at the heart of the human experience. It's what drives capital I am. So these great videos help us envision that.

And, by the way, I've watched hours of them. Most people will watch a few of them. The typical interactive ad experience is 1.6 seconds. Compare that to an eight-minute video.

GLENN: I watched the fly fishing one. It's 22 minutes.

JEFF: Yeah.

GLENN: I watched it. Every second of it. And here's what I do. I hear from the guys because I'm not a sports guy. But I hear from the guys on sports every -- every Monday, I hear ugh, and I know they're on ESPN just trying to get the six-second clip, and they have to sit through the commercial. That's not 22 minutes. And it's just in the way of getting to their six seconds.

JEFF: Yeah. Prerolls. You know, the advertising industry, we keep making ads and the audience keeps running away.

Now, to be clear, this is not about the death of advertising. That false eulogy has been written before. We're just asking advertising to do too much. We can still do incredible things with advertising, but increasingly those traditional interruptive ads are being ignored and avoided.

GLENN: In fact, just removing the friction from your product will do more than any ad. If you make a truly great product, and you make it frictionless and not only -- I mean, let's go into the passion brands a little bit. Of finding that group of people -- and let me ask you. Do you need -- to really have an authentic brand, does that need to come from the founders that are, like, what you know? I wanted this. I know this is great, and I don't care if anybody buys it. Or does it come from a group of people who are just scanning the horizon and saying, yeah, these people over there. Let's come up with something for their -- does it matter?

JEFF: Well, I think it comes from both. But most passion brands that we see, and they can be big brands like Under Armour or big brands like Amazon or some of them are smaller startups, they tend to be run by the founders because they have a strong vision, and they don't want to waver from that vision. But it can be from large, established corporations.

One of the interesting things that we found is that really the key is to take all of your efforts and instead of first focusing it outward at messaging, focus it inward at your own behaviors. And a piece of research we found is what's called the power score. And they looked at 9 million different data points. They interviewed 20 self-made billionaires and CEOs and army generals. What they found is only 1 percent. Only 1 percent of leaders are great at what they call the power score, which is establishing your priorities, staffing effectively, and building internal communication cadence. So if you can have great leadership, then you can build a great passion brand. And ironically, you can create great ads. But you have to focus inward before outward.

GLENN: Some amazing things that I just didn't know, for instance, some stats in your book. Let me just run through a few of them. 90 percent of all of the data in the world has been collected in the last two years. That's astounding. 40 minutes in nature every week will lower AD/HD by 50 percent. Don't put your smartphone or your iPad next to your bed. Take that on.

JEFF: That is interesting because so many people loved it, and we weren't sure if that actually fits in the book. But what we tried to do with the book is look at industrial friction, organizational friction, and personal friction. And in that example, we found this great story about Keith Richards. The world's greatest guitar player or one of them. And one night, he's out doing the one thing in this world better than play guitar. He's partying like a Rockstar, and he passes out cold, and he wakes up the next day, and he has a song in his head. And his guitar is literally lying in bed lovingly with him. He grabs his guitar, rolls over, presses record on his tape recorder, lays down a few notes, passes out cold again. Wakes up a couple hours later, presses play, and he finds the guitar riff for satisfaction is waiting for him. Of course, then it's followed by the sound of him snoring. He's not even conscious enough to press stop on the recorder.

Paul McCartney had a similar experience. He woke one day, and he has a song scrambled eggs in his head. Can't stop. He's turning to all of his band mates and friends and be, like, what song have I ripped off here? And they're, like, dude, you didn't. It's your song, it's your original. And he went to John Lennon and turned it from scrambled eggs to yesterday.

Not quite as catchy when talking about breakfast; right? And it knowledge only happens to rock stars. The guy who figured out the periodic table of elements, the guy who figured out the double helix of DNA. All of this happened first thing in the morning when people woke up. And what happens in your brain, you've got something called alpha waves. It's the most powerful form of cognitive creativity that you have. This is where you can think of some big, bold, break through ideas. It's the same thing you get if you're in a hot shower, hot bath, you're in traffic for a while, your alpha waves start kicking in, and you ignore all of that crap in your head.

Now, the issue is 72 percent of us go to bed with their cell phone lying next to us. 50 percent of us, the very first thing that we do is we check it. One third of women before they even go to the bathroom, they check social media. The problem is when you do that, you completely shut off those alpha waves. You lose that opportunity to have that cognitive creativity.

GLENN: And why is that.

JEFF: Because it kicks in your fight or flight system, which is something we learned about in high school; right? It's when the blood flow changes. It used to be something that kept us from getting eaten by woolly mammoths, now it keeps us from getting run over by a car; right? Your subconscious takes over, you have different chemicals like adrenaline and cortisol in there. Your buddy on Facebook who just went on a better vacation than you'll ever go on. That's stressful; right? The server that's on fire, the contract that didn't get signed. Whatever it is on e-mail, that's all stress. So you're turning off that creativity, and you're creating stress.

Now, here's the interesting point. They used to think that your brain was your brain, and that's all you got. It turns out that there's a high degree of plasticity in your brain, which means it can change just like that cheap analogy that says your brain is like a muffle, you have to work it. It turns out it's true. You can actually change the size and shape of certain areas of your brain, and it happens very quickly. So when you go to your mobile device first thing in the morning, you turn off the creativity, you turn on the fight or flight. For the rest of the day, you're not going to be as creative.

So with a 90 million bits of information, 90 percent of the data that's been collected the past two years, everybody has unprecedented access to data and technology. Creativity is the ultimate competitive advantage, and you have to feed your creativity just like you have to work out your body at the gym.

GLENN: When we come back, I want you to talk about --

STU: All about the gym. You're talking to a good crew.

JEFF: That's why I went there.

GLENN: So you're speaking our language. When we come back, I want you to talk about monkeys and how this relates to monkeys and then back to us. In just a second.

GLENN: A game-changing book in your thinking is "Friction: Passion Brands in the Age of Disruption." There is so much friction in our lives from chaos, from just -- just from the news trying to understand the political -- it's all friction. And being able to reduce that and navigate through that is really hard. And I think people are getting really frustrated in some ways with life, and they're just tuning out. They're just stopping. And that's really because the media or politicians or party or whatever you're dealing with just are not changing. They're holding onto the old system.

JEFF: Yeah.

GLENN: And it doesn't work. I was blown away -- where did you get the monkey thing, and then explain the monkey thing.

JEFF: Yeah, it was interesting. When I was writing the book, we set up a research team, thousands of pages of research. I'm a numb nut. I barely graduated college; right? But I'm hanging out with my really smart friend, he's a Ph.D. at Stanford, a neuroscientist, and he's telling me about this study that they conduct all the time. And what happens is when you go to get your Ph.D., they often give you this experiment where they take an electric probe, and they put it into a monkey's brain to read what's going on inside that brain. And then what they do is play this loud, blaring, obnoxious sound in the monkey's ear. And what you see on the readout is not surprising. When you play that awful sound, you get a very strong and very negative reaction from the monkey's brain. So then they repeat the experiment. They play that loud, blaring, obnoxious sound. And what you find, again, is not surprising. They have a very strong and very negative reaction.

But what it was absolutely shocking to me is that if you repeat the experiment a few times over, and then you look at the readout, the reaction looks like the side of a cliff. The monkey's brain literally stops reacting to this awful sound because the monkey at a structural level knows that it needs to focus on other things in life. Food, water, shelter, fornication; right? If it continues to respond so strongly to that stimulus, it literally can't survive. It's called repetition suppression.

GLENN: So are we in -- before we go into this on the decisions that we make and every day. But are we seeing this -- is this one of the reasons why we are just tuning so many things out in Washington? We're tuning principles out. We're tuning all kinds of stuff out because we just can't do anything about it, and we keep hearing it shouted over and over and over again, and we focus on other things? Am I reading that right?

JEFF: That's exactly right. The human brain is exposed to 400 billion bits of information every second. We make 35,000 conscious decisions per day. We ran an experiment --

GLENN: That's 35,000 yes or no decisions.

JEFF: It could be more complicated than yes or no. These are outright conscious decisions per day. So brands, politicians, we're all trying to enter this stream. We expose people to 5,000 branded messages per day. The previous generation was only 2,000. Already, that was too much. So what we have to do is focus less on interruptions, and more on empowerment. Another way of looking at it is magnets over megaphones. We have to create content and experiences that are so powerful, people go out of their way to participate in them. And then, share them with others. And that's the secret ingredient to brands like Yeti.

GLENN: Patagonia you think is the pinnacle of a passion brand?

JEFF: Patagonia is one of them.


JEFF: Well, I fell in love with this guys because, first of all, they recognize that there's friction in the category. And what they to is they focus all their efforts on fighting that friction. So the friction is this:

If you want to enjoy their outdoor gear and apparel, you need a healthy outdoors. And ironically when they create their products, it actually damages the outdoors; right? Create manufacturing by-products, your old jackets make garbage; right? So everything they do, they fight friction by empowering people.

GLENN: Okay. So when we come back, listen to the ad campaign that they came up with, and it's brilliant. Brilliant. Patagonia "Friction" is the name of the book. Jeff Rosenbloom joins us again in a few minutes. "Friction: Passion Brands in the Age of Disruption". Back in a minute.

[Break 10:31]

GLENN: I will tell you. If you really want to see the world in a different way, especially if you're an entrepreneur or a leader of any sort, you really want to see the future and whether what you're doing will survive or not. You need to read the book "Friction: Passion Brands in the Age of Disruption".

Jeff Rosenbloom is with us, and you were giving us the example of Patagonia. Patagonia making outdoor clothing, and they really are dedicated to, you know, save the planet and everything else, and so that's where their people are. And the friction that they had internally was, you know, all of the stuff that we make the chemicals and everything, the garbage, that's actually hurting. So how are we helping, exactly?

So talk about the campaign that they ran with a coat.

JEFF: Yeah, so you hit on a really important point. For their target audience, making the environment healthier is absolutely paramount.

GLENN: Paramount.

JEFF: Right. So the campaign that I love, I came across not when I was doing research, but we actually created this documentary called the naked brand. And we looked at one of their campaigns called the footprint chronicles where you know if you got the surfer board shorts, and you go surfing, and you come back on the beach, and they dry, like, 45 seconds later? Well, guess what? Mother nature didn't make those shorts. We made them. We manufactured them. They're manufacturing by-products, so you can actually follow the manufacturer of their products around the globe, see the supply chain, they're not saying look how great we are. They're literally talking about the damage they do. It's really counterintuitive. I find it fascinating, and I fell in love with the brand. And I wanted to buy this blue Patagonia jacket. I had a perfect vision of it in my mind's eye.

And I'm literally shopping on Black Friday. The number one shopping day of the year. Brands sell more on Black Friday, the day after Thanksgiving than in months combined. And I went to and on the home page, like, they read my mind, I can't exaggerate this. There's the blue jacket that I wanted to buy. And then right next to it on the home page in a giant font, don't buy this jacket. What the heck is going on here? And then there's a button, like, direct response principles click on it. Learn more. So I click. And their point is this. Reduce, reuse, recycle. Reduce is number one. So if you want to buy that jacket, we're happy to sell it to you. But we're going to damage the environment from the manufacturing, from the garbage of your old jacket. Maybe, you don't need that jacket. Maybe you should buy less.

So I'm Jewish, I'm from New York, I felt guilty, I didn't buy the jacket. They lost the sale. But here's what they gained. They gained my unwavering loyalty. And they gained my evangelism. So here we are on your show talking about Patagonia. But more influential than me are the people who are truly influential. The guys; right? These are the guides leading hiking and biking and fly fishing and surfing adventures all around the world. And in definition, guides are influential, and they're covered head to tow in Patagonia gear because Patagonia is empathetic and empowers people about the one thing that is most important to those guides. And when you talk about evangelists, they are 12 times or more trusted than paid advertising ever will be.

PAT: Wow. And also, their competition is similar in that way; right? They try to reduce -- north face, they reduce friction for their customers as well.

JEFF: Yeah, it's a great point. Thanks for bringing it up because we can't just all jump on the environmental bandwagon. We can't jump on what other brands are doing.

PAT: That would look really disingenuous.

JEFF: Totally. People don't wake up in the morning and want to hug the trees and save the manatees; right? It works for some brands. North face took a different tact, which is if you want to enjoy outdoor sports and apparel, we're going to help you become a better athlete. So they created what they call the mountain series; right? And it's a bunch of instructional videos and information and articles and events that help people become better athletes. So I fell in love with this video series. It was from some of the best rock climbers and skiers, and they were shown very specific exercises to help me become a better skier. What's interesting is I don't think it worked all that well for them because they made less of those videos and became less prominent. But they stick to this platform. They're always empowering and always educating with different events and different information to help people become better athletes. You don't see the edge or you do see the ads and say, hey, we're north face, these are great products. But more importantly, they create content and experiences. So the ads are only part of that brand-building system. It's not the totality of it.

STU: You go through a lot of this stuff, obviously, in the book "Friction." And I have a friend who goes to Soul Cycle, which is a cycling spin class place.

JEFF: Bordering on a cult.

STU: The number one people say to her is shut up about Soul Sycle.

GLENN: It's like orange theory.


GLENN: Orange theory is, like, okay. Stop with the bumper stickers. It's a gym, man. Let go.

STU: So the question I want to ask you is how do I get her to shut up about Soul Cycle? But separately -- because I look at their business model, and I see a huge friction point, which is they're charging people $31 to come in and ride a bike in their establishment for an hour.

JEFF: Yes.

STU: And, to me, that sounds completely insane. Yeti, they have more evangelists percentage-wise probably than any company I've ever seen. How do you cross over a huge friction point like that and bring your point along?

JEFF: Great point. Great brand. I should have included them in my book. I was scared to death to go in there. You guys selling salad? We'll do that.

GLENN: Salad? I like the part on Cadbury, for the love of god.

JEFF: Here's the interesting point that you just amongst is these passion brands, they don't get there by talking about discounts and promotions. And once brands go there, it becomes really addictive. They actually charge a premium price. Patagonia, Yeti, Soul Cycle, sweet green, all of this stuff is quite a bit more expensive than the competition.

GLENN: And it has to be worth it first. It has to be worth -- if you're buying a dozen eggs, you better get 14 and great farm fresh eggs if you're charging --

PAT: Or at least you're better than whatever else.

GLENN: Yeah, you've got to be. You have to be that first. There's none of this, you know, hey, Fred Flynn stone is saying, you know, that doctors say smoking is healthy. It has got to actually be accurate; right?

JEFF: There's a great poster I saw. No amount of advertising can get me to buy your crappy pizza; right? And the truth and the matter is it actually can. It can get you to buy that crappy pizza once. But it's not going to get loyalty and evangelism. So you're hitting on a key point with Yeti is that the product has to be better than the competition. It doesn't have to be two or three times better. But it has to be 10, 20, 30, 40 percent better.

But to your point, that relationship that people have with Soul Cycle is irrational; right?

STU: Yes. Yeah, I can confirm that. Yes.

JEFF: The reason it's irrational is that it's emotional. Most brands have a transactional relationship; right? They make a good product, they charge a fair price, they have some pretty good advertising, people comparison shop, and then they buy.

Soul Cycle and other brands have an emotional relationship where people pay more for the product. They ignore the competition. They buy all of that Soul Cycle and gear, and they turn themselves into walking billboards. And they do that, they create that irrational relationship through irrational behavior.

Think about that Patagonia example. Running a campaign that says don't buy this jacket, that's irrational.

GLENN: So Starbucks, really, was kind of a pioneer in this kind of area, weren't they? Where everybody was going to Dunkin' Donuts and getting your coffee at a normal price. And then all of a sudden here comes Starbucks charging money out the nose. But it became more than a coffee place.

JEFF: Yeah, well, it went from transactional. I like Dunkin' Donuts. I'm from the northeast. But it's transactional. You're in, you're out, you move on. Howard Schultz was, like, wait a second. Let's make this experiential. Let's look at what's going on in Europe. Let's sell them the cup of coffee and then give them a place to hang out. And then all of a sudden almost like Soul Cycle, it's almost coltish in the language that they're using, and they're becoming part of a tribe and tribes are extraordinarily powerful. We don't just want customers. If you want to be a passion brand, you have to build a tribe.

GLENN: So is that do you know where Y they use things like venti? They change the language to make it even more of a badge to be a part of this tribe. Is that what's going on?

JEFF: That's exactly right; right? And I don't know, like, I'm not that gifted creatively to figure those types of things out. But, yeah, Howard or somebody on his team figured out long ago let's create that badge. Let's create those shortcuts.

GLENN: The name of the book is friction. I can't recommend it highly enough. I've never done this with any book before. I insisted everybody on the staff read this book, so we're responsible for about 249 companies being sold.

JEFF: Thank you very much.

GLENN: And everybody has read it. I also for the first time I've never done this. We're asking all of our Dallas employees to come down to the studio floor today. There's about 90 here just in this building. They're coming to listen to you at 5:00 for the show at 5:00 today, and I just want you to talk about how to find the customer, how to reduce friction, how to -- I mean, I'm convinced -- everything in your book, I've known instinctively. And if I boil it down, I always thought that capitalism was the greatest charity brand ever, if it's done right. And meaning if I love a group of people, I'll say how can I serve them? How can I make their life better, easier? And by serving them, what they need in a really easy way, I could become rich. It is capitalism. It's not charity. It's capitalism. And that's really kind of the thing. If you know who your target is, you know who you're serving, and you actually love them, listen to them, and help make their life easier, that's it, isn't it?

JEFF: It's interesting you bring it up because I'm leaving this very blue region of New York City, and I'm entering this red region of Texas. And I'm looking out the window of this wonderful, amazing, beautiful country of ours. And I was thinking about the fact that we just can't seem to agree very much lately. And then I realize, wait a second. There is one thing that we can all agree upon. Which is corporations have incredible power. And they should use that power to improve people's lives one small step at a time. And this is not for altruistic reasons, this is not for idealistic reasons because that is not sustainable. It's because when brands improve people's lives, they get rewarded. Not just by shifting customers or, say, prospects to customers, but by shifting customers into evangelists, and that's what fighting friction is all about.

GLENN: Unless you go to the Harvard school of business, and you are assigned both wealth of nations and moral sentiments, which is imperative that you read both Adam Smith books, you're not going to get this. This is a new really kind of Adam Smith look at how capitalism should work, "Friction" passion brands. We will you on The Blaze TV today at 5:00.

JEFF: Thank you.

GLENN: I want to talk really quick before you go. The proceeds as we're telling people to buy your book. The proceeds are not going to you. Where are the proceeds going?

JEFF: From July 15th to August 15th, all of the proceeds, not Amazon, not the publisher. I can't control those guys. Goes to special spectators.

GLENN: Which is what?

JEFF: Takes kids with life-threatening illnesses, and takes them to exclusive college sports experiences. So they'll get on the field at, like, Alabama, and they'll get into the locker room, they'll meet the coaches, and there's all different games going around the country. And what they found with these, because I'm on the board of make a wish, and we saw it there also. It's not just about giving these guys a moment of happiness, but it's also part of a healing process; right? It literally heals kids when they're fighting these diseases to actually have a moment of happiness in their life.

GLENN: Thank you very much, Jeff. We'll talk to you later this afternoon.

JEFF: Thank you.

GLENN: By the way, if you have any questions, go ahead and tweet them, and I'll have the staff look at them this afternoon before we go on the air. You can just tweet them @glennbeck, and we'll try to get your questions in as well.

Congress Will Allow the FBI to SPY on YOU, But Not THEM?!

Congress Will Allow the FBI to SPY on YOU, But Not THEM?!

Congress is voting on whether to re-authorize FISA Section 702, which would allow the FBI to secretly spy on Americans without warrants. Glenn speaks to 3 congressmen who are leading the charge to prevent this. First, Rep. Chip Roy accuses House Speaker Mike Johnson of standing in the way of an amendment to force the FBI to obtain warrants before spying on U.S. citizens. Then, Rep. Thomas Massie lays out the "biggest red flag" he's seen: “There’s 2 carve-outs in here for congressmen…Only if you’re a Senator or US Representative do they have to notify you” if they’re spying on you without a warrant. And lastly, Rep. Warren Davidson explains his his “Fourth Amendment is Not For Sale” amendment, which would put an end to this shady practice.


Below is a rush transcript that may contain errors

GLENN: House Republicans are divided. I don't know how they're divided on this.

Read the Constitution. Where do you find in the Constitution warrants, Pat?

PAT: Well, you have the Fourth Amendment. For instance.

GLENN: Which is?

PAT: The right of the people to be secure in their persons, houses, papers, and effects, against unreasonable searches and seizures, shall not be violated.

And no warrants shall issue, but upon probable cause. Supported by oath or ampliation.

GLENN: So wait. Wait. Wait.

That's the Fourth Amendment. What does that mean?

The reason why this was written in, is because the king used to issue general warrants. And that meant Pat Gray, there's something wrong with him. Go find it. And they could look into anything.

They could go into your house, go through all of your papers. Where a warrant, now, our kind of warrant has to be sworn out. By the police and somebody else, you know, somebody tips them off.

And they say, look, I know he robbed somebody, or he killed somebody. And he's keeping their necklace in their house.

It's in his safe, in his wall, and in his bedroom. They go to the judge, and the judge says, really?

And listens to all of it. And he's supposed to be skeptical and protect your right to privacy.

But if they have enough evidence to make the judge go, I think you're right. He did.

Then he issues that specific warrant. They can't just go into your business. And everything else.

And just look through stuff.

They have to know what they're looking for, and generally, where it is.

PAT: And if they find something else, that incriminates them on some other issue. You can't use it.

GLENN: You can't use it, okay?

That's the Fourth Amendment. This is where we get warrants. This is why you can't just stop people in the streets, and search them.


This is why America doesn't say, papers please. You can't do that! Because of the Fourth Amendment. Now, we were all really drunk and stupid, when we passed the Patriot Act. And in the Patriot Act, it has Section 702.

And it's the foreign intelligence surveillance act.

And we ail talked about it, at the time. And we all trusted our government, at the time.

Strangely, except for actual liberals, which I don't think exist anymore.

And they were the ones that were saying, tonight. Don't do this.

This -- this will -- they will scoop Americans up into this.

PAT: And we said at the time, eh, that's fine. It's not going to happen. Because I was for it, at the very beginning.

A few weeks into it, I was like, oh, wait. It's going to be a problem.

I remember thinking, all they have to do is just change the meaning of terrorist. If they -- if they decide a group of Americans are terrorists, we're done.

And that's exactly what they've done now.

So what happens is, they -- they get a warrantless surveillance of foreigners.

We don't have to have a warrant on foreigners.

So they go to the FISA court, and they say, look, we're going to listen to these people.

And they don't need a warrant. And they go and they listen to those people.

The problem is: It's a giant chain.

That person, if that person is foreign, and he calls somebody here in America, then that person is tracked.

And everyone else that he talks to. And everyone else that they talk to.

And so on. And so on.

Do you remember the old -- you know, the shampoo commercial?

And so on. And so on. And it kept dividing itself, until the whole screen was just nothing, but faces.

That's exactly what is happening. And they are scooping up all kinds of information on you. That doesn't have anything to do, with terror overseas.

This has got to stop. You know, when they -- when they built, after 9/11, they built the visitor's center of Washington, DC.

What you don't know, is -- or may not know.

Is underneath the visitor's center, we don't even know how many floors, there are.

Underneath that.

It's all top secret.

Your -- some of your senators and some of your Congressmen can't even get into the floors. They're top secret, because they're FISA courts.

We know now, that the FISA courts are completely corrupt. We know that the FBI is changing the facts, when they go to the court.

They're changing -- they've actually changed, sworn testimony. And no one is punished for it.

We cannot allow section 702 to pass.

Now, there is a -- an amendment to the bill. That has been suggested.

But the bill is coming up, this week. The G.O.P. representative Laura Lee of Florida, is the one who has put the amendment in.

Titled reforming intelligence and securing America act. It would reauthorize section 702 of FISA for five years.

And aims to impose a series of reforms. I don't believe any of the reforms.

I don't believe those will ever happen. We have given the keys to everything about us.

To the government. And the government has turned hostile on many Americans.

So, what do we do? We have Chip on yet?

CHIP: We passed a rollout committee yesterday, that would include -- that had a rule that said we will have a vote on a warrant. The problem is that the Speaker of the House, has now come out against the warrant amendment. That's a problem. Because the Speaker has pit his finger on the scale to shift the conversation. And to say publicly, we don't need the warrant.

GLENN: What the hell is wrong with this guy?

CHIP: Well, that's for another conversation. For the purpose of today, when we go to the floor, in an hour and 40 minutes, we're bringing to the floor under a bill that has an amendment to add the Fourth Amendment protection, the warrant protection that we could still pass, but seems like we won't. Because the speaker has put his finger on the scales.

So now since the speaker has done that, we now have to decide, whether or not we stop the whole process by killing the rule.

And then force it to be only reauthorized under its current form.

Which, of course, still wouldn't give us the protection of the warrant.


CHIP: But our concern is, there are other amendments in this, that would expand FISA in the name of going after --

GLENN: Oh, my gosh.

CHIP: Right. And so, for example, there is well-intended legislation, to go after. To be able to collect data. Collect information. Relative to drug trafficking like fentanyl.

The problem is, in the definition, about precursors, and other stuff. It expands FISA. Expands the amount of information they were collecting. You could be about talking about an American citizen, buying, you know, whatever. Cold medicine.

That's the precursor for making meth.

So we're all alarmed, that it's expanding FISA, and we're trying to run all these pieces to ground.

Meanwhile, that's all stuff that's been added to it. You know, by the leadership.

So now, we're trying to figure out, what we do. With a rule here at noon.

We are conflicted because of the current regime, doesn't have the Fourth Amendment warrant, you know, a language in there.

Obviously, we still have protections in American citizens under the Constitution. But if you don't put this provision in place, it's not as strong in terms of what we're trying to do to protect American citizens.

THOMAS: The biggest red flag in this. And I spent 15 minutes last night. The rules committee, going back and forth to the chairman of the Intel committee. We finally got him to admit, this is inside his bill. A carve-out for congressmen. I don't know if Chip mentioned it.

GLENN: No. He didn't.

THOMAS: Okay. They are trying to tell you, they have 53 reforms in here that will take care of all the problems. Well, the congressman who are voting for this aren't convinced, because they get a carve-out. There's two carve-outs here for congressmen.

Number one, the FBI is surveilling you, using FISA. They're going into this database, and searching with your name and your congressman. And they're ostensibly doing it for your own good.

Because they're worried about foreign actors. They have to notify you.

Only if you're a congressman. Only if you're a senator or US representative.

Do they have to notify you. And I asked, why did they put that in there? They were afraid of political bias.

What about school boards? Aren't you afraid of political bias there? And oh, by the way, does this apply to candidates, or just incumbent congressmen? It only applies to incumbent congressmen. How special is that?

So my solution here is, get a warrant. And then you don't have to put out carve-outs for congressmen.

GLENN: Correct.

THOMAS: And here's what's especially despicable about the carve-out. That's to get congressmen's votes. There's at least one Congressman we know -- Darin LaHood. He's said this publicly. He's on the Intel community, and he was being spied on by the Intel community.

He's responsible for their oversight. So he was worried enough about this. That he insisted, there would be some provision. Now, his concern is legitimate.

I'm not tingeing him, per se.

GLENN: No. I know.

THOMAS: For asking for this. It should be solved for everybody, not just congressmen.

GLENN: Thank you. So tell us what your amendment actually will do.

WARREN: Okay. So the amendment we have is called the Fourth Amendment is not for sale. So one of the most important ones in the bill is to get a warrant.

And let's go back in the fall. The base tax had getting a warrant, and the -- what is the Fourth Amendment not for sale do?

It prevents the federal government from buying data from data brokers that they would otherwise have to get a warrant for a subpoena to obtain. So it was in the data broker loophole. So it was in the base text. The Speaker essentially works with the Intel committee to gut the bill, of some of these important provisions.

And at least the warrant requirement is going to be able to be offered as an amendment. But he basically strips the Fourth Amendment is not for sale, from even getting a vote.

And part of the reason, I still remember, you know, a long time member of Congress, again, Walter Jones, asked him one time when a bill was popular in the House. Passed with like 420 some votes.

Only seven no votes. Would help solve a problem. Be popular with the public. Why in the world won't the Senate pick this up?

And he said, well, I hate to be cynical. But probably because it would pass. And why would they strip this out?

Well, because Dick Durbin, who is the Chairman of Judiciary in the Senate has a similar bill in the Senate, and Chuck Schumer is a cosponsor.

So this is an issue that does not break on party lines. When it was offered as a standalone bill in the Judiciary Committee last summer, it passed 36 to one through the committee. So how often did Jim Jordan and Jerry Nadler agree on something? Pretty rare.

But this is one that at least, this isn't a total party line issue like so many other things are.

GLENN: So they're stripping it out.

And he's actually going around the rules to make sure that it's -- that it never makes it to the floor, is it he not?

WARREN: Well, it doesn't make it as part of this debate. He has offered to give us a vote at a later time. But this is the problem.

If it's not attached to something that has passed like FISA. Well, of course, the administration wants to keep spying on Americans. They have already said that. So if there was a way to pass it through the House -- and even if there is a way to pass it through the Senate. The administration, you know, simply would veto it.

That's why it should be part of the FISA debate. That's why the judiciary committee had it as part of the base text of the bill, that essentially the Speaker reworked.

GLENN: So I'm hoping that most of the people that are hearing your voice right now, are the kind of people that maybe used to say. Well, I don't have anything to worry about.

Because I'm not doing anything illegal.

And realize now, the government has turned hostile towards American citizens.

And all of the information that is out there, it's very dangerous for individuals.

Tell me what -- why the average person should care. Why does this matter?

You know, to those people who are not breaking the law, et cetera, et cetera?

WARREN: Well, the barbecue to the founding of the country, and why was the revolution ticked off. One of the major causes according to John Adam was the general warrant stop the king. King George was basically saying, well, we're looking for bad people. So under the guise of looking for bad people, we will just come and rummage through your personal effects. And, you know, in the concept of privacy.

Well, the Fourth Amendment doesn't say, well, if you have nothing to hide, then you have nothing to fear.

It says that as an American, you have a reasonable expectation of privacy.

That without probable cause, and they can't search your stuff, and with probable cause, they have to get a warrant. Even for really bad people.

Even to go after pedophiles. You have to get a warrant. And that's the way. The foreign surveillance act, is designed to collect intelligence on foreigners. That part is broadly supported.

It's been very effective. We want to stop threats to our country. But when it comes to citizens, there's a reason there's no Domestic Surveillance Act. It's because the Fourth Amendment says that we have an expectation of privacy.

And we have to defend that. It's probably the most infringed part of the Bill of Rights at this point.

GLENN: So what is the most effective thing people can do today?

WARREN: Call their member of Congress. Tell them to demand that their number of votes are for a warrant requirement. And ask them to say, we should be voting on the Fourth Amendment is not for sale.

The government should not be circumventing the warrant requirement, to buy data, that they would otherwise get a warrant. They don't want the warrant requirement in the first place. But in the event, that should pass, in a lot of ways, they're saying, well, it's not as consequential. Because we could just buy our ways around it.

What’s Happening in Brazil is EXACTLY What’s Coming to America

What’s Happening in Brazil is EXACTLY What’s Coming to America

Elon Musk is challenging a Brazilian judge who is trying to clamp down on free speech. The judge has demanded that X take down alleged “far right” accounts or face severe punishments in the country … sound familiar? In its attempt to "prevent" a right-wing “dictatorship,” Brazil’s leftist government has created a fascist dictatorship of its own. And allegedly, the United States played a big role. Glenn breaks down the story and warns that what’s happening in Brazil is exactly what’s coming to America: “If we don’t get out and vote, this is our future in America.”


Below is a rush transcript that may contain errors

GLENN: Pat, are you following what's going on in Brazil?

PAT: Not terribly closely.

GLENN: Yeah. Okay.

So I haven't either.

And I just started paying attention to it, over the weekend.

Because of Michael Shellenberger.

He did a video that was just incredible.

And very disturbing.

He's talking about the -- you know, the same kind of corruption, that is happening in our government.

Down in Brazil. Where they are stifling the media. But it's much, much worse than that.

Let me give you a couple of things that we have found during our -- during our research.

Listen to this.

This is from the New York Times.

He's Brazil's defender of democracy.

Is he actually good for democracy?

Alexandre De Moraes. A Brazilian Supreme Court justice. Was crucial to Brazil's transfer of power.

But his aggressive tactics are prompting debate. Can one go too far to fight the far right?

Think of that question.

How unbelievable that question is. Of course. And why is it just the right?

When Brazil's highway police began holding up buses full of voters on Election Day, he ordered them to stop.

When right-wing voices spread the baseless claim that Brazil's election is stolen. He ordered them banned from social media. When thousands of right-wing protesters stormed Brazil's halls of power this month, he ordered the officials who had been responsible for securing the buildings, arrested.

Alexandre De Moraes, a Brazilian Supreme Court justice has taken up the mantle of Brazil's lead defender of democracy.

Using a broad interpretation of the court's powers, he has pushed to investigate, prosecute, and as well, silence those on social media. Anyone he deems a menace to Brazil's institutions.

As a result, in the face of antidemocratic attacks from Brazil's former far right president, Bolsonaro and his supporters, Mr. De Moraes cleared the way for the transfer of power.

Many on Brazil's left that made him the man who saved Brazil's young democracy, yet many others in Brazil say he's threatening it. He kind of has a -- hmm. Heavy hand. These are some of the things, according to the New York Times he has done. He has jailed people without trial, for posting threats on social media. He helped sentence a sitting Congressman to nearly nine years in prison for threatening the court.

He has ordered raids on businessmen, with little evidence of wrongdoing. He has suspended an elected governor from his job. He has unilaterally blocked dozens of accounts and thousands of posts on social media, with virtually no transparency and no room for appeal.

In the hunt for justice after the riot, he became further emboldened. His orders to ban prominent voices online, have proliferated. And now he has the man accused of fanning Brazil's extremist flames. Mr. Bolsonaro in his crosshairs.

Last week -- now, remember this is an old New York Times from about two years ago.

De Moraes, included Bolsonaro in a federal investigation of the riot, which she is overseeing, suggesting the former president inspired the violence.

Sound familiar? His moves fit into a broader trend of Brazil's Supreme Court, increasing its power and taking what critics have called a more repressive turn in the process.

So he is -- he is taking extra constitutional powers. Over the weekend, he said, if you don't give me your data, Facebook, Google, and X, on all of the people that are posting. If you don't give that to me, you're banned from being in Brazil.

A judge. So everybody did, except for Elon Musk. Elon Musk said, the guy is a fascist.

Michael Shellenberger is down saying, Brazil is becoming a fascistic dictatorship with this guy in charge.

Now, if you remember, the left was saying Bolsonaro was a dictator. And so now, to prevent the dictator, they have become dictators.

The exact scenario, that we were worried about here, in America. But nobody seems -- nobody really seems to care.

So there's a guy named Mike Benz, who I'll follow and watch from time to time, he had a really good look at this.

He was down, looking at censorship in Brazil. And he said, I found the United States, all over it.

He said, the United States department funded NGOs. And not just State Department funded NGOs. But National Endowment for Democracy is also down there. He said, you had USAID, the National Endowment for Democracy, funding a bunch of domestic censorship groups in Brazil. And he says, it goes back to the beginning of Bolsonaro's reign as president down there in 2019. So the same thing that was happening here with Donald Trump, the United States through NGOs took your tax dollars and started fighting against Bolsonaro.

In June 2019, the Atlantic Council convened a meeting about what to do about the rise of disinformation in Brazil. That was pro-Bolsonaro in nature. What a surprise.

The Atlantic Council panel called election watch in June 2019. Bemoaned the fact that in Brazil, people were paying attention to their own friends, family, and clergy, than they were institutions. Global institutions such as the Atlantic Council, which is a CIA pass through. It has seven CIA directors on its board.

It's annually funded every year by the Pentagon for the State Department. And the National Endowment for Democracy. Which is also a CIA cutout.

In addition to that, a bunch of these university centers in Brazil and civil society groups, get National Endowment for Democracy funding.

So this is the CIA and the State Department, and USA ID, directly funding, in June 29, the censorship apparatus, in Brazil, against Bolsonaro.

In 2019, social media was already censored in Brazil, Facebook, Twitter, and YouTube were hit hard bit censors. The same way it did in the United States.

So the Bolsonaro supporters switched to WhatsApp and Telegram to spread their messaging, because they were basically kicked off of Facebook.

Does any of this sound familiar?

This is why one of the biggest audiences for Gab, one of the first free speech alternative platform attempts, was the Brazilian population in 18 and 2019, because they were hit with that first leg of the censorship board.

So what the Atlantic Council and a bunch of these other national endowment for democracy-funded CIA proxies did, is they then targeted WhatsApp and Telegram.

And then promoted these activities, these proxies within Brazil, to put pressure on the Brazilian government to take out WhatsApp and Telegram.

So WhatsApp and Telegram then censored populous supporters. Right-wing populous nationalists. Bolsonaro supporters.

This -- this -- this is the United States government.

He goes on to say, let me ask you something. When has an ally ever threatened major corporations?

American corporations, and said, you will give me this stuff. Or you will be chased out of the country.

Since when doesn't our State Department go down and say, excuse me. Really good friend of Brazil.

We've been there for you, forever. We're helping pay for stuff in your country.

You do not hurt American corporations. You don't tell them, what they can and can't do. When it's in violation of your own doctrines.

PAT: Except that sadly, our American government is behind it.

GLENN: Is behind it.

PAT: Yeah. They're pushing it.

GLENN: It's behind it.

PAT: Yep. Because they're doing the same thing here.

GLENN: Exactly right.

PAT: They can't -- they can't win on the battlefield of ideas. So they have to shut down the battlefield.

GLENN: Correct. And I want you to know, what's happening today in Brazil. The Supreme Court, which was messed with. The Supreme Court now has ultimate power, to do everything. There's no checks or balance there, on the Supreme Court.

So the Supreme Court takes over and says, just, we're going to put people in jail without trial. You don't have a right to speak out. We can tell companies exactly what to do.

And in their hunt for dictators, they have become a dictatorship. That's really important for everyone in America, to understand.

Democracy dies in the darkness. Yet, shut everything down, and keep it real dark.

What's happening in Brazil, is what's coming here if we don't get out and vote.

This is our future, in America.

The Disturbing TRUTH About Biden’s “Job Growth” LIE

The Disturbing TRUTH About Biden’s “Job Growth” LIE

Glenn can’t take Biden’s LIES about “creating jobs” anymore! Biden claims he has created 15 million jobs while in office. But Glenn reads an article by Daniel Horowitz on that breaks down why that’s a massive lie. According to the Bureau of Labor Statistics, Biden only created 2.3-5.5 million jobs when you take out people returning to work after the pandemic. But even that isn’t the full truth. When you account for population growth, illegal immigration, and people taking second jobs to fight inflation, the jobs market is actually DOWN under Biden! So, where does Biden’s 15 million number come from? Glenn reveals the truth …


Below is a rush transcript that may contain errors

GLENN: So I can't take it, every time that Joe Biden says, well, we've created 15 million new jobs, since January 2021.

Can't take it. Cannot take it. Why, Pat.

Why did you roll your eyes?

PAT: Well, he didn't create 15 million new jobs. Nowhere near. Those jobs came back after the -- after the COVID situation was over. And people went back to work.

GLENN: Okay. It's much worse than that.

It's much worse than that. I want to give you just the facts. This is compiled in a great story on Blaze media. Just go to

Daniel Horowitz writes an unbelievable. This should be sent to everyone you know.

He says, he says, the Bureau of Labor Statistics, publishes two jobs reports. The establishment survey and the household survey.

The establishment survey samples actual employers and shows the growth in nonfarm payroll jobs as well as a breakdown from specific industry. While the household survey, samples individual households.

And measures broad census data. Such as total of employment age population.

Size of labor force. The U3 unemployment rate. And the total of employed and unemployed.

So he always has this talking point, where he says, oh, I created 15 million jobs.

Daniel Horowitz starts with, his talking point about job creation is the ultimate self-indictment.

Listen to this. Getting a precise picture of the US unemployment -- or employment, requires conflating data, from both of those surveys.

Typically, the data compliment each other. But in the last couple of years, the numbers have diverged.

For example, the establishment survey shows 3 million additional people employed, since January 2021.

This may be due in part because the employer-based survey picks up more illegal aliens, than the survey of households.

The White House obviously prefers to tout the establishment survey's figure. In any event, the reality is, Biden has a much worse record on job creation, than Donald Trump.

And that's before we delve into the nature of these jobs. When COVID-19 shut down the world in March 2020, employment cratered.

It took well over a year to come back from the lockdowns and nearly get back to par, with the pre-COVID baseline in February 2020.

As such, the only fair comparison for Biden to make, is to measure the number of employed individuals today, compared to February 2020.

I think that's fair, right?

PAT: Yeah.

GLENN: And not even all jobs. I think it's being generous. Not everybody's job was back by February 2020.

PAT: Right.

GLENN: Viewed that way, we don't have 15 million new jobs. We have 5.5 million new jobs created between January 2021 and February of this year.

According to the establishment survey. And just 2.3 million according to the Household Survey. Let's go with the more impressive 5.5 million figure, even though the Philadelphia Fed believes that's overstated.

Although 5.5 million still sounds meaningful. Remember, the country is constantly growing. Since February 2020, the civilian noninstitutional population of working-aged residents grew by 8.1.

I wonder if this is even counting the illegals.

PAT: Wow.

GLENN: So job growth has not kept pace with population growth. Especially judging from the household survey.

This is why the civilian labor force participation rate is down, from 63.3 percent. Ahead of the lockdowns to 62.5 percent.

When factoring in population growth, the fact is, we find an additional 729,000 unemployed, individuals, today.

Put another way, 611 out of every 1,000 Americans, of unemployment age, were working before COVID. Compared to 601 today.

PAT: Jeez.

GLENN: Also, an additional 5 million people are no longer in the labor force, but of working age, which means that for whatever reason, they gave up on job -- the job market.

Federal Reserve chairman Jerome Powell explains these missing workers are the result of excess retirements.

Really? Those are the workers that we're missing. The ones who are ready to retire?

In short, we have a much larger population without jobs than before COVID. Compared to the same period under Trump, the current labor market today is terrible.

After 37 months into Trump's tenure the establishment survey showed 6.7 million jobs created.

But here's the kicker. The population only grew by 5.6 million. Which means the job growth under Trump outpaced population growth by 20 percent.

Under Biden population growth has outpaced job growth by 47 percent. Or 252 percent, going back the household survey.

PAT: Wow.

GLENN: Okay? Hence by virtue of population growth, alone, we have gone backward in job creation since COVID.

But it get worse. As Daniel Horowitz noted before, we have been losing full-time jobs.

All the net job growth has come from part-time employment. In total, 3.4 million part-time jobs have been added since January 21. With 1.7 million just in the past nine months. This isn't a story of growing economy, of go-getters seeking upward mobility. These are people taking second and third jobs, just to afford the basic standards of living.

In fact, the number of those who have held multiple jobs has surged by 1.6 million since Biden took office.

That's why the establishment survey shows greater job creation.

It is double counting the increasing number of employed people with more than one job.

Also, many of the new jobs are classified as self-employed. Thanks to tax change laws. Tax law changes, it now includes a number of Uber and Lyft drivers. Are records of numbers of people starting their own businesses?

No. These are unemployed, and underemployed people taking nebulous jobs, or struggling workers, forced to take a second gig just to tread water.

Meanwhile, thanks to the endless revisions of the unemployment data, full-time jobs are now down 1.8 million since June of last year.

A large share of the remaining lethargic, full-time job creation has been fueled by government itself.

Over the past year, government employees have -- government employment has doubled the growth rate of the private sector work.

Government jobs have comprised between 21 and 58 percent of all job creation, in the past six employment surveys.

Between 21 on the low end. And 58 percent. 60 percent of all job creation. It takes no skill or ingenuity to print trillions of dollars and create phantom jobs, while saddling consumers with the consequences.

This is perhaps one reason why all the job creation has been concentrated in 15 percent of US counties.

Think of that. All the job creation has been concentrated in 15 percent of US counties.

All of the job growth over the last year, came from just 59 out of 389 metro areas, across America.

They were part-time. They went to foreigners. And 15 percent of the country.

Perhaps the most shocking data point.

I mean, I'm already spinning.

PAT: Uh-huh.

GLENN: Perhaps the most shocking data point, that nukes the Biden administration's entire job growth narrative. Is the drop in -- since October 2019, native-born US workers. They have actually lost 1.4 million jobs.

Over the same period, foreign-born workers have gained 3 million jobs.

In fact, there has not been a month of net job creation, for native born workers since July 2018.

PAT: Wow!

So -- where do they even get the 15 million figure? Because it's not even from COVID jobs coming back.

GLENN: No. No. The 15 million is with COVID.

At the present million in COVID. 5.5, they say.

PAT: So you add -- when the jobs come back. And then the 5 million they created. That's where they get the 15 million?

GLENN: Yeah. So if you stop after February 2020, or February 21, I can't remember.

When they say, okay. Jobs were come back.

People were going back to work. If you take all those jobs, that people were going back to work in. Okay?

Then you start from there. You only have 5.5.

PAT: But we've had over 8 million new people.

GLENN: Correct. And I don't believe we should call Daniel. I don't believe that counts for the illegals.

PAT: The illegals. Jeez.

GLENN: That's another 10 million.

And the natural-born citizen, not the foreigner.

But the natural-born citizen here, has actually lost employment.

PAT: Uh-huh.

GLENN: That employment number is going down.

PAT: Jeez.

GLENN: So all of the jobs created are from foreign workers.

Part-time jobs.

Or government jobs. That's not good.

PAT: No.

GLENN: That is not good.

Biden All But DEMANDS a Yellow Star on Jewish-Made Products From the West Bank

Biden All But DEMANDS a Yellow Star on Jewish-Made Products From the West Bank

The Biden administration is now weighing whether to change the way products made by Jews in Judea and Samaria (AKA the West Bank) are labeled. The rule would force these products to state that they were made in the West Bank, instead of in Israel, allegedly as a way to make boycotting them easier. But who's vote is this buying? Maybe, Glenn says, it's the vote of the pro-Palestinian Muslims in Dearborn, Michigan, who have been organizing anti-American protests featuring chants of "death to America." "We are on the side of evil," Glenn says, if our government continues down this path.


Below is a rush transcript that may contain errors

GLENN: Hey, what did I do for al-Quds day? Right?

Al-Quds that's the Muslim word for Jerusalem, because Jerusalem doesn't exist. It's al-Quds, of course.

So they were celebrating al-Quds in Dearborn, Michigan.

And, oh, what a celebration it was.

Do you have -- can you pull this up a little bit?

VOICE: Why are our protests, on the International Day of Quds.

VOICE: This is Dearborn, Michigan.

VOICE: Why don't we just focus more on Israel and not talk so much about America?

GLENN: Yeah, amen.

VOICE: They've shown the entire world, why these protests are so anti-America. Because it's the United States government, that provides the funds, for all of the atrocities, that we just heard about.

And this is why Khomeini, who declared the International day of Quds.

This is why he would say, to pour all of your chants and all of your shouts, upon the head of America.

GLENN: Death to America. Death to America. Death to America.

VOICE: Malcolm X said, and I quote.


VOICE: We live in the rottenest countries that has ever existed in this country. It's not genocide Joe that has to go. It's the entire system that has to go. Any system that would allow such atrocities, and such devilry to happen. And would support it. Such a system does not deserve to exist on God's earth.

GLENN: Amen!

Now, I -- you might quibble.

We might quibble a little bit on certain things.

Like death to America.

I mean, wanted to play that. Because this was happening in Dearborn, Michigan.

By the way, in unrelated news, that great-grandmother, 71 years old, that walked into an open door in the Capitol. They busted her, finally. Finally.

STU: Oh, good.

GLENN: She's been convicted. She's going to jail.

We don't know. You know, we don't know how strong.

I hope it's ten years, for parading. But they got her over the weekend.

This guy, anyway. Back to the real story. This guy is chanting death to America, in the city that is known as the jihad Capitol of America.


STU: Is that on their, like, sign when you pull in?

Dearborn, Michigan. The jihad Capitol of America.

GLENN: Yeah. Yeah. Yeah. Yeah.

STU: It is?

GLENN: Uh-huh. Uh-huh. Yeah.

So, by the way, the US is on high alert, and actively preparing for a significant attack that could come as soon as this week by Iran, targeting Israeli or American assets in the region of -- of Syria. So we might get hit over there. But who knows?

We have the protesters there, shouting death to America.

You know, but they're not -- that's not really terrorists. They're just speaking their mind. Some would say, that's maybe mis or disinformation.

Maybe even malinformation.

But not our government, I'll tell you that right now. Instead, President Joe Biden is -- is trying to garner the votes of those people.

He is reaching out to Michigan, and jihad city. And he is wanting the Muslim vote.

Now, I will tell you. Not all Muslims, you know, want jihad.

Some of them came over here and went, hey. You know, I kind of like the idea that, you know, we're not going to be killed, if we disagree.

Yeah. Well, things are changing in America.

So Joe Biden is doing everything he can, to cater to this vote.

To the people who are against Israel.

And for the Palestinians. And, I mean, want to say, that would leave out, then, people from Jordan.

People from Egypt.

And -- and people from Syria. Anywhere in that region, because none of them want the Palestinians. None of them.

None of them will do anything, except condemn Israel and the United States.

So they're not there helping at all. Why? Because the Palestinians are a revolutionary people, when it comes to their leadership. Always a revolutionary people.

And they've -- and they've experienced it firsthand. Both in Egypt. And in Jordan.

So everybody is like, yeah. I don't think so.

I don't think so. Let Israel. Let them just be the revolutionaries in Israel.

And we can all say, we support them. Even though, they really don't.

But Joe Biden is catering to those people, to the point that he is preparing to force Jewish-made products from Judea and Samaria. To be clearly labeled so consumers know where the products are from.

STU: What?

GLENN: Uh-huh.

STU: That can't be real. Really?

GLENN: It is. Reports said, the move from the administration would reverse a policy enacted by President Donald Trump. That required goods made in Judea and Samaria as to be labeled, Made in Israel.

Biden administration -- what do you think? Hang on. Hang on. What do you think, if we put just a little yellow star on those products? You know what I mean?

STU: Oh, that would be helpful for people.

GLENN: Yeah. Yeah.

And you can only use those products. Or if you buy those products, maybe you get striped pajamas. With a little yellow star on it. We could do that.

STU: Interesting roach. Is it too subtle though? What about big block letters that say, made by them Jews?

Something like that. So people really know.

GLENN: How about, made by them enjoys, in Jew land. Yeah. We can do that. We can do that.

STU: That's the way to go. That's the way to go.

GLENN: Pretty good.

Joe Biden. I don't know if he's thinking about that.

We are actually talking about changing labels, to make sure everybody knows that's in Judea.

Stu, why does that sound so much like Jew, just with dea at the end? You know, it's weird.

STU: It's a real mystery. It is a mystery.

You know, but this hopefully will help to win over that gentleman, that was speaking so nicely in front of the death of America crowd. Maybe he can win that swing vote.

Won't that be so worth it?

You know, abandoning Israel and labeling all the Jews. But you might get that Dearborn, Michigan, vote. Maybe you'll get Rashida Tlaib to support you again.

And what an honorable pursuit that would be.

GLENN: We are actually on the side of evil now. We're on the --

STU: Who is we?

GLENN: The country.

STU: The country's leadership.

GLENN: Yeah. The United States of America, as an endorse factor.

Not the people, per se.

But we are actually fighting for the side of -- of evil now.

We are -- when you can't see, in a nation, that, you know, many people in Washington might remember something called 9/11.

When you have somebody on the streets, chanting, death to America.

Death to Israel.

Quoting the Ayatollah Khomeini in Iraq.

I'm sorry. In Iran.

Who we are worried is going to attack us this week. When that happens, and you have the government coming out and condemning Israel and trying to get the vote of those people who are on the streets. Condemning America.

We're on the side of evil. We are on the side of evil.

And, you know, God bless it. If that's what the people want, that's exactly what the people will get.

It's not what -- it's not what God's people want, quite honestly.

STU: And you listen to the coverage of it.

It's as if -- first of all, and we were six months away from October 7th.

Six months in a day.

GLENN: Six months.

Took the world six months.

STU: And it didn't take the world six months.

It took the world like six weeks tops.

But, I mean, you know, the -- the administration who initially came out. And Biden doing his old school Democratic calculus, which there were some.

You know, there were some supporters in the Democratic Party of Israel. I don't know if there were any left. But Chuck Schumer is a great example of this, right?

He would be a guy that would at least come out and say things about Israel.

Seems to be gone now, entirely from the party.

GLENN: Nancy Pelosi.

STU: Nancy Pelosi. It's incredible.

Even Hillary Clinton. Go back and listen to Hillary Clinton a few weeks after.

She was on, I think The View.

If that's not the worst collection of people. Hillary Clinton as a guest.

It's like a wormhole.

GLENN: Of bad people.

STU: Of bad people. But she even --

GLENN: The Nuremberg might have been a bigger collection.

STU: There's an argument.

But I think there's a -- not helpful.

You go back and listen to even her explanation of this situation.

Hey, you guys don't understand the history of this.

Let me lay that out for you.

She even has encapsulated to what has happened. They all started to ignore it now.

The guy who is running the world central kitchen.

And I get it. He's, first of all, a lefty. Second of all, in the middle of a ridiculously tragic situation, a bunch of his workers are killed.

It's hard to even -- I don't know we should be listening to any -- he's a chef. I don't know if there's any reason why we would be listening to his political opinions anyway.

He's completely accusing of killing these workers intentionally. Like, why on earth would they do such a thing?

Even if they were evil, and their whole goal was to rule the world with their Jewish evil, why on earth would they kill aid workers intentionally?

It would work against their interests. In every way. But like, because Jews are just comic book evil. We're supposed to believe this nonsense.

It is -- it's incredible.

It's so absurd. And if and thankfully, I have not even all of the footage. And I am going to avoid it, if at all possible. Of what happened after -- we talked about this off the air. I made the decision, I don't want to see it. I understand what it is. I've read a lot about it. I understand it. You're talking about potentially seeing it.

GLENN: Yeah. I'm going to see it.

I think in a couple of weeks.
STU: And I don't think that's a bad -- I think that's a good thing for you to do.

GLENN: I think it's been -- I'm not sure. But I think it's been offered to many people at the Blaze. I asked for a briefing.

I want to see -- I want to see the details.

I want to know what Israel knows. Okay?

And so it's a -- very high security thing.

STU: Yep.

GLENN: And so I've asked for it. And I think selected people here at the Blaze are going to be able to see it as well.

And I think you should see it, Stu.

STU: I understand what happened. And I don't need to see to understand it. I think if you're on the fence and you don't understand it, you should definitely see it. But I talked to Dave Marcus, who will be on with Megyn Kelly by the way today. With Dave. He saw it. And his summary of it, walking out of it, after watching the footage.
He said, if this happened in the United States, there would be a million people dead somewhere.

That's how serious it was.

And I don't doubt it.

I -- the -- he said. And I think this is accurate.

Israel showed restraint here. This is not -- Israel does -- could be doing a lot more than they're doing. And I feel like, the media would think that that's the most insane thing for them to say.

And I don't think if they think that. I -- the fact that they have eliminated or captured something like 60 or 70 percent of what they believe is Hamas.

And we're asking them to just leave the other 30 percent hanging out. Which, by the way, has still not returned, the hostages.

GLENN: Right. Won't even let the Red Cross in to see the hostages or talk to them.

STU: Yeah. When does Hamas get asked about a cease-fire?

They don't. It's just supposed to be Israel doing it. And Hamas is able to do whatever they want. Well, forget -- I'm sorry. We would -- everybody calling this show, if this happened in America, would be asking for what Israel is doing and more.