Backstage at the NRA: Remembering the 2012 National Convention.

by Mark Mabry

I came to the NRA National Convention last year with Glenn Beck. This year he asked me to come back and be a fly on the wall again... to write some of my impressions of what is going on.

Before I start on this year though, I have to expiate last year's stories, because they matter. They’re relevant.

Scene 1: NRA Convention St. Louis

Glenn was down that week. Heavy.

“Are we even making a difference?”

Sometimes he would email this question in the middle of the night to people in the company.

We hit the NRA trade show floor right away. Not wanting to detract, Glenn threw on a ball cap... (evidently he felt that his only distinguishing physical feature was a shock of white hair and that being 6’4 with a face that had recently graced the TVs of most redhouseholds in the nation wouldn’t give him away).

Walking through a cafeteria of about 2000 people, someone said quietly to his friend...

“Is that Glenn Beck?”

It spread.

One guy stood up and started cheering. Soon the entire hall was cheering. I looked over at Glenn who by now had removed the hat.

He was wiping his eyes.

Question answered. A difference was being made.

Scene Two: Preparing for the Speech

Glenn was knocking them dead in speech rehearsal with Stu and Pat in his room.

In the car to the stadium Glenn says, “This is the funniest talk I’ve ever done.”

Then he asked, “Who is speaking before me.”

“Larry the Cable Guy, sir,” came an answer from the front seat.

“You have got to be kidding me,” Glenn suddenly didn’t feel so funny.

Talk notes be damned.

Scene 3: Glenn’s Green Room

Larry the Cable Guy was killing it and the crowd was roaring. Glenn was watching the green room TV- crossing out jokes on his talk.

A knock at the door. It was Ted Nugent and his beautiful wife.

Ted was dressed in camouflage shorts, a t-shirt, a cowboy hat... and flip flops if I remember correctly. Glenn was in a suit.

Ted ran in and gave him a hug. The hug itself isn’t totally relevant, but the type of hug is why I mention it at all.

This was a mutually empathetic hug. It was quick, but weighty.

It was a moment between two men, who at the time, were under attack by some of the best PR guys in the business. To marginalize either Glenn or Ted would be to marginalize a whole swath of people.

Bible, Guns, and Religion people.

Nugent sat on the couch and launched into a story about Chesty Puller,

“the baddest F--er to ever put on a Marine uniform.”

Then he tried to do what I’d seen congressmen, businessmen, and well meaning conservatives try to do for the prior 6 months. He started,

“Glenn, what’s your deal with Romney?”

Glenn’s answer isn’t the important thing, because he had given it on air a hundred times. But Ted did something different.

With no double-speak, no agenda, no pending appointment in DC; Ted said to Glenn,

“I have sat knee to knee with Mitt. He’s the real f---ing deal.”

“Where is he on guns?” Glenn asked.

“He’s right. He’s with us.”

Ted had tears in his eyes at this point.

“Glenn, he is for real. Trust me.”

Ted gave the best pitch I’d ever heard on Romney... and possibly the only one that would have been rated R.

2012 was do or die time, we all knew it.

We knew that the Second Amendment was hanging by a thread and that with a Democrat congress and Obama back in office, we’d have to go through hell to keep it uninfringed upon.

Well folks.

Welcome to hell.

Any question that we had in 2012 is now a reality.

The next three days will be historic.

Straight from the Marxist con of critical race theory are three big lies about "systemic racism" in America that are debilitating to our nation: the lie that policing in the U.S. is thoroughly racist, the lie of voter suppression, and the lie of equity as the solution to solve "racism." Despite the evidence disproving these lies, they grow stronger, thanks to Democrats and activists with selfish interest in these narratives, who, along with their media partners, spread the sinister message that everything in America is racist by default and only massive government intervention can save us from ourselves. President Biden, Vice President Harris, Chuck Schumer, Nancy Pelosi – every Democrat on the national stage sees racism in literally everything at this point.

In this precarious time for America, Glenn Beck and North Carolina Lt. Gov. Mark Robinson join together with data and the truth to fight back against the race-baiters ripping us apart.

Watch the full episode below:

Want more from Glenn Beck?

To enjoy more of Glenn's masterful storytelling, thought-provoking analysis and uncanny ability to make sense of the chaos, subscribe to BlazeTV — the largest multi-platform network of voices who love America, defend the Constitution and live the American dream.

America has always been the land of the free. But as the line fades between the socialist, woke Left, and the Democratic Party that controls our government, are we diving headfirst into Marxism?

On his BlazeTV exclusive show, Glenn Beck spoke with Li Schoolland, who grew up under Mao's cultural revolution in China, and never did she think she would see the same warning signs in America. But now, she has a horrifying warning for us all.

Watch the video clip below:

Want more from Glenn Beck?

To enjoy more of Glenn's masterful storytelling, thought-provoking analysis and uncanny ability to make sense of the chaos, subscribe to BlazeTV — the largest multi-platform network of voices who love America, defend the Constitution and live the American dream.

Earlier this year, Coca-Cola became the poster child for how a corporation could shove leftist ideologies onto its consumers. The company suspended advertising on Facebook in a push to censor former President Donald Trump, published a manifesto about racial equity, and demanded all legal teams working for Coke meet certain diversity quotas.

But now, after Trump, Sen. Ted Cruz (R-Tx.), Sen. Rand Paul (R-Ky.), and many other conservative voices called for a boycott of the company's products, Coca-Cola appears to be shifting directions.

The Washington Examiner reported that the company issued a conciliatory statement after conspicuously failing to appear on a published list of hundreds of corporations and individuals that signed a statement denouncing the Georgia voting bill.

"We believe the best way to make progress now is for everyone to come together and listen respectfully, share concerns, and collaborate on a path forward. We remained open and productive conversations with advocacy groups and lawmakers who may have differing views," the company said. "It's time to find common ground. In the end, we all want the same thing – free and fair elections, the cornerstone of our democracy."

Then last week, Coca-Cola Co.'s new general counsel, Monica Howard Douglas, told members of the company's global legal team that the diversity initiative announced by her predecessor, Bradley Gayton, is "taking a pause for now." Gayton resigned unexpectedly from the position on April 21, after only eight months on the job, to serve as a strategic consultant to Chairman and CEO James Quincey.

"Why is Coca-Cola 'taking a pause' on all of these? Because you have been standing up," Glenn Beck said on the radio program Monday. "You and others have been standing up. Your voice, it's the power of one. Your voice makes a difference."

Watch the video below to hear more form Glenn:

Want more from Glenn Beck?

To enjoy more of Glenn's masterful storytelling, thought-provoking analysis and uncanny ability to make sense of the chaos, subscribe to BlazeTV — the largest multi-platform network of voices who love America, defend the Constitution and live the American dream.

This week on "The Glenn Beck Podcast," civil rights activist and Woodson Center founder Bob Woodson joined Glenn to call out the leftists in the "race grievance industry," like the Rev. Al Sharpton and Black Lives Matter, Inc., who, he says, are "profiting off the misery of their people."

Woodson lived through the appalling segregation laws of the last century and has a much different message about what it means to be "oppressed" than the so-called "anti-racist" activists today.

Woodson said he believes the real struggle for impoverished minority communities "is not racial." He argued that leftists "at the top" derive "moral authority" by claiming to represent "so called marginalized groups," while they prosper at the expense of those "at the bottom."

"There's nothing worse than self-flagellating guilty white people and rich, angry black people who profit off the misery of their people," Woodson said.

"I call what Sharpton and some of those are doing is worse than bigotry. It's treason. It's moral treason against their own people," he added. "The only time you hear from them is when a white police officer kills a black person, which happens maybe 20 or 21 times a year, but 6,000 blacks are killed each year by other blacks. So, in other words, their message is black lives only matter when taken by someone white, which means you are betraying the black community when you turn your back on 20 children that are slaughtered and you don't march in that community and demand that those killers be turned over to the police."

'The problem is not racial," Woodson asserted. "The problem is the challenge of upward mobility. Any time you generalize about a group of people, blacks, whites, Native American, and then you try to apply remedies, it always benefits those at the top at the expense of those at the bottom. ... It's a bait and switch game where you're using the demographics of the worst of these, to get resources that helps the best of these, or those who are prospering at the top. So, if I was the president, I would say an end to the race grievance business, that America should concentrate on the moral and spiritual free fall that is consuming people at the bottom."

Watch the video clip below to catch more of the conversation, or enjoy the full podcast here or wherever you listen to podcasts:

Want more from Glenn Beck?

To enjoy more of Glenn's masterful storytelling, thought-provoking analysis and uncanny ability to make sense of the chaos, subscribe to BlazeTV — the largest multi-platform network of voices who love America, defend the Constitution and live the American dream.